Technology: The Week in Technology

Brando wins mobile network 3's retained account.

3, the mobile network, has selected Brando as its retained agency following a five-way competitive pitch. Brando has been given responsibility for the mobile firm's social media strategy, an account thought to be worth a six-figure sum annually. The account was previously held by word-of-mouth agency 1000heads. At the same time, the brand has established a social media division.

Twenty First Century Media Group has appointed Owain Betts to the new role of head of content and digital. Betts joins from financial investment firm Finance Wales, where he was marketing comms manager.

Facebook has launched Facebook Live, a live-streaming information channel showing footage that outlines what is happening at the social networking platform's HQ.

The site also allows viewers to ask questions and have some answered by Facebook insiders.

Magiq, the on-demand digital marketing company, has hired Berkeley PR to raise awareness of the brand in the UK, with a particular focus on SME and new media sectors. The firm specialises in website personalisation using data captured by site users to target ads and content to a specific audience. Berkeley won the account, which will be led by account director Paul Stallard, following a competitive pitch.

Whiteoaks Consultancy chair Gill Craig has been appointed freeman of the Information Technologists' Company. The organisation brings together talented information technology specialists to promote the profession and undertake a range of charitable and educational activities. Craig joins fellow members of the organisation: Microsoft's Bill Gates, Google vice-president Vint Cerf and world wide web inventor Sir Tim Berners-Lee.

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