The wedding of Gordon Brown and Sarah Macaulay caused the press to
suspend hostilities with the Government - at least ’for a day’ according
to the Daily Telegraph (4/8).
Macaulay was given wide-spread credit for her PR expertise. Her
company’s description in the Observer (6/8), as ’one of Britain’s most
influential PR companies’ should prove useful in future business
Although lacking the kudos of an OK! spread, Sainsbury’s must have been
delighted to have seen their pounds 11.99 sparkling Blanc de Noir
featuring so prominently, although the Daily Telegraph (8/8), tried to
make mischief by suggesting that these were millennium leftovers.
Both the papers and their readers were delighted that Brown remained in
’prudent’ mode over the wedding arrangements.
Several commentators noted that Brown’s prospects as a future PM were
enhanced by the union, with the likelihood of a Brown baby a further ace
up the Chancellor’s sleeve in due course.
Analysis and commentary by Echo Research.
Cuttings by Durrants. More information can be found at: