Granada Broadband, part of Granada Media, has at last revealed the
content of its free TV internet access service.
Granada has confirmed the development of five new on-line consumer
information areas, which are set to go live in the autumn: news, sport
and weather; entertainment; home style and living; money and advice; and
jobs and education.
These will be available on a separate channel which can be accessed
through TVs with a free set-top box.
The group already has about 30 staff working on on-line products, such
as TV programme web sites, but said that an unspecified number of
recruits will be working on the new venture. Granada is looking for a
managing editor, plus channel editors and deputies.
Heading up the recruitment drive is Justin Judd, controller of content
and production for Broadband. He is responsible for the ’look, feel and
content’ of the new sites, a spokeswoman said. Judd reports to Broadband
MD, Simon Shaps.
The service will be run through PowerChannel, the internet-based
consumer information provider. Granada’s partnership in the UK with the
company comes under the Broadband banner.
Following its recent restructure, Granada Media has four divisions:
Broadband, Enterprises (which takes in the commercial aspects of TV and
sales), Creative (responsible for production) and Broadcast.