The Sunday Express Magazine has appointed a new editor, Sarah
Stacey, following the sudden departure of the previous incumbent, Helen
Birch, last month. Stacey currently edits the Express’ Mind, Body,
Spirit section, which appears on Mondays.
She joined the Express in 1998 as executive health and beauty editor and
launched the four-page Mind, Body, Spirit section in January 1999.
Stacey was health editor of the Mail on Sunday’s You magazine before
joining the Express, and has worked at the Telegraph Magazine, the
Evening Standard, Esquire and Good Housekeeping.
Birch resigned from the magazine after 15 months as editor, citing
’irreconcilable differences’ with Express editor Rosie Boycott.
A statement released by Express Newspapers said: ’Helen commented that
she has enjoyed working at the Express and wishes Boycott success with
the direction she wants to take the magazine.’
Birch joined Express Newspapers from You magazine, where she was
features editor. She was expected to use her experience at You to
transform the Sunday Express Magazine into a product that appealed
particularly to women.
Stacey, who took up her new job on Monday, confirmed that she would be
refocusing the magazine, which is currently aimed at men as well as
women, to appeal to women and their families.
She will introduce new lifestyle sections, including one on beauty and
perfumes, as well more features on the environment and on children.
She said: ’It has to appeal to people on a practical as well as
aspirational and inspirational level. It will be a real lifestyle
magazine but about people’s lives, not just about style.’
As well as print journalism, Stacey has been involved in developing and
making arts and documentaries for television.