Flack: Flack

1. As PRWeek went to press, agencies were warming up for a 'creative industries ping pong tournament' at one of the tables that have sprung up in London in recent weeks, courtesy of arts organisation Sing London. The tournament was due to be held at Golden Square on Thursday. Play nicely ...

2. Consumer shop Brass set staff and friends a 'million mile challenge' to get its rebrand (from Brahm) across the world in a week. Its logo appeared in unlikely places, such as Times Square's giant HD screen. The furthest the brand went was 23,316 miles return to the fantastically named Beebys Knob in New Zealand ...

3. After they created a maze in Trafalgar Square, looking at Tuesday's papers turned into a game of 'spot the Cake PRO' - client services director Davnet Doran and account assistant Yazmin Malcolm appeared in The Guardian, UK creative director Simon Moore graced the London Evening Standard, while senior account manager Sarah Hunt was in Metro. Perhaps the hapless flacks took longer to work out how to escape than the general public ...

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