LDA Communications is promoting Really Useful Film’s production of
Tim Rice and Andrew Lloyd Webber’s musical Jesus Christ Superstar.
The film is being shot in London’s Pinewood Studios with video release
scheduled for Easter 2000. The account was awarded by Universal Picture
Videos, which owns the international distribution rights. LDA was
appointed without a competitive pitch on the strength of project work
for the launch of Joseph and the Amazing Technicolor Dreamcoat