Investment bank JP Morgan has hired Shandwick to run a press office
for its asset management arm. The agency was appointed for a year
initially, after pitching in a shortlist against Fleishman-Hillard. The
incumbent agency was D&C Financial Communication. The account will be
headed by Shandwick Italy board director Lorenzo Locatelli. Shandwick
will promote the division and its investment products to individual
clients and institutions, and reports to the division’s senior directors
Paolo Moscovici and Massimo Greco.