The Institute of Practitioners in Advertising (IPA) is to lose
director of media affairs John Raad, who is retiring in February after
22 years at the trade body. Raad has a key role at the IPA, representing
its members at government level and promoting the advertising industry
through lobbying and broadcast media. Raad became secretary to the IPA
in 1978 after working in the private sector, and was appointed deputy
director general in 1992, reporting to director general Nick Phillips.
Phillips has appointed a London headhunter to find a replacement. The
IPA’s PR department, headed by Tessa Gooding, is two-strong and reports
separately to Phillips.