The Week in Healthcare - Indigo Cow wins medical devices account

Indigo Cow has been hired by medical devices company Elemental Healthcare to launch two weight-loss procedures. The new incision-less surgeries will be rolling out via regional trials during the summer.

Weight loss surgery: win for Indigo Cow
Weight loss surgery: win for Indigo Cow

Medea Communications has signed up Dr Gilbert Park as an 'expert consultant'. Park until recently was chair of the Joint Drugs and Therapeutics Committee at Addenbrooke's Hospital. He will act in an advisory capacity, with specific focus on helping pharma firms navigate the ever-changing NHS.

Judge & Howard has been appointed by Advanced Health & Care to handle the PR campaign for its iNurse mobile healthcare system, which allows field-based healthcare teams to receive patient notes and appointments via hand-held devices.

Packer Forbes Communications has promoted a number of staff as part of STEPs, the firm's personal development scheme. Rachael Priest has been promoted to senior account manager, Joella Webber has been made an account manager, while Ginnie Tuck and Gemma Rickwood have both been made senior account executives.

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