WASHINGTON, DC: Ford North America has poached Nicole Solomon,
DaimlerChrysler’s public affairs chief, to serve in a similar role.
In the latest in a series of senior PR personnel changes in the US motor
industry, Solomon replaces Mike Moran as director of Ford’s public
affairs office in Washington.
She is reunited with former colleague Jason Vines, who is Ford
communications vice- president. Solomon was working for General Motors’
Washington PR office several years ago when Vines, then working for
Chrysler, recruited her.
Moran, who served as a congressional aide and worked for Hill and
Knowlton in Washington before joining Ford in the early-1980s, is
expected to return to Ford headquarters in Michigan for an undisclosed
While Solomon’s move marks the latest round of auto PR musical chairs,
company hopping by PROs was, until recently, relatively rare.
In early-1999, GM took Steve Harris from the top PR post at Chrysler,
following the company’s merger with Daimler Benz. Since then, Harris has
lured several of his former Chrysler PR colleagues to join him at
DaimlerChrysler filled Harris’ post by promoting Steve Rossi, who was
head of North American PR for Mercedes-Benz. In February, Ford filled
its vacant top PR post by hiring Vines from Nissan, which had hired him
from Chrysler just a year earlier.