The Diana, Princess of Wales Memorial Fund has filled its most
senior PR vacancy. Not one but two communications practitioners are
taking on the role described in the past as a ’poisoned chalice’.
Jo Bexley and Victoria Rae will take up the post of head of media and
communications as a job share at the beginning of August. Bexley and Rae
have worked together for the last three years at UNICEF, most recently
as head of information and head of press respectively.
’We’re delighted the Fund has had the vision to recognise the value of
family-friendly working,’ Bexley says.
Bexley and Rae take over the role from Joanna Scott, who left in January
after only eight months in the job to join Kraft Jacob Suchard (PR Week,
14 January). They will report to Fund chief executive Andrew Purkis, and
are responsible, at this stage, for one press officer.
’Our key aim is to work with the beneficiaries of the grants, helping
them to raise their profile. We’ll be providing a PR service for the
beneficiaries, as well as here at the Fund itself,’ Rae said.
Immediate attention will be on Landmine Action Week, starting on 4
The Fund estimates that by the end of the year some pounds 35 million
will have been pledged in grants.