MEDIA: Top editorial tier named for Nova

Nova editor Deborah Bee has lined up her senior editorial team in preparation for the magazine’s launch, expected to be within weeks.

Nova editor Deborah Bee has lined up her senior editorial team in

preparation for the magazine’s launch, expected to be within weeks.



The most recent arrival is Jan Masters, who joined in mid-February as

beauty and health director from Cosmopolitan, where she was beauty

director.



Masters spent two years at Cosmopolitan, and before that worked for New

Woman.



Bee has also recruited Stefanie Marsh from Tatler, where she was arts

editor. Marsh will be features editor at Nova, which is being revived by

IPC after an absence of more than 20 years from the magazine stands.



The senior fashion team consists of fashion director Venetia Scott and

senior fashion editor Nancy Rohde. Scott has worked as a freelance

stylist for London designer Mark Jacobs, and has freelanced for i-D

magazine and British and Italian Vogue.



Rohde joined in January from The Face, where she was a contributing

fashion editor.



Bee joined IPC to launch the magazine from the now-defunct style

magazine Scene. She has also written for the Daily Telegraph,

Cosmopolitan and Vogue.



Nova was originally launched in 1965, and became part of IPC Magazines

in 1968, but closed 11 years later. The new version will borrow from the

brand heritage of the original title, its publisher Rita Lewis has

said.



It is being published by IPC in conjunction with Groupe Marie

Claire.



The two publishers also have an agreement to produce the British edition

of Marie Claire.



In January, IPC hired consumer PR agency Ketchum Life to promote the

magazine (PR Week, 21 January). The agency was hired to handle the

run-up to the launch, which was then expected in to be in March or

April, and to help promote the first three issues, when the account will

be reviewed.



Ketchum pitched against four other agencies to win the work.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in