BORDER LINES: BREMEN - Krauts PR takes on Kappa account

Italian sports and leisure fashion house Kappa has hired Krauts PR for the 2000 spring and summer season. The brief covers media relations and sponsorship, with the agency tasked with expanding the brand’s presence in the specialist trade press and raising consumer awareness. A key part of the remit will be Kappa’s supplying of kit for the Werder Bremen football team, which takes effect from the start of the 2000 football season.

Italian sports and leisure fashion house Kappa has hired Krauts PR

for the 2000 spring and summer season. The brief covers media relations

and sponsorship, with the agency tasked with expanding the brand’s

presence in the specialist trade press and raising consumer awareness. A

key part of the remit will be Kappa’s supplying of kit for the Werder

Bremen football team, which takes effect from the start of the 2000

football season.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in