BORDER LINES: MADRID - Valbuena heads technology practice

Shandwick International has appointed Jesus Valbuena to head its technology PR practice in Spain. Reporting to European technology group head Kristin Syltevik, Valbuena will lead a team of six in Shandwick’s Madrid office.

Shandwick International has appointed Jesus Valbuena to head its

technology PR practice in Spain. Reporting to European technology group

head Kristin Syltevik, Valbuena will lead a team of six in Shandwick’s

Madrid office.



Before joining Shandwick, Valbuena was corporate communications director

for Panda Software International, a software firm spanning 25

countries.



Accounts held by Shandwick Madrid include Merant, Colt Telecom, Spanish

venture capital firm Digital Mode, and global fashion company WGSN.com.



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