London-based housing association Poplar HARCA has created the new
position of communications manager after a review of its PR strategy.
The refocus was prompted by the departure of current publicity officer
Danny Stewart, who is moving to work abroad. Policy and strategy head
Ron Kingswell has decided to do away with Stewart’s post, which was
publication-focused, to hand a brief to the new PR manager to devise a
proactive strategy aimed at communicating the association’s aims to its
clients and the press.
Poplar HARCA is responsible for 4,500 homes in Hackney and Tower
The move comes as the Government places greater focus on eradicating
inner city poverty.