Flack: 2018 World Cup bid drinks reception

Leaving my tape recorder back at the office, Flack headed to Weber Shandwick's 2018 World Cup bid drinks reception last Tuesday.

Held at the Ivy Club to kickstart the agency's work on campaign, the soiree featured a relaxed-looking Terry Venables and a not-so-relaxed England 2018 chief of staff Simon Greenberg, fresh from handling the fallout from the Triesman expose. Shandwick EMEA CEO Colin Byrne told the crowd: 'Simon is banned from saying anything about the bid, so will be performing his speech in mime, which will be interpreted by Terry.' ...

It's often said there's a fine line between genius and insanity, but one wouldn't like to speculate which side of the divide Benjamin Webb, MD of Deliberate PR, was on when he came up with his plan to promote the video-on-demand release of Avatar. The agency launched a Twitter dream interpretation service after Webb woke up at 4am 'having dreamed that I had a bonsai tree growing out of the back of my head'. James Cameron's inspiration for Avatar might have come from a dream, but Flack can't see Bonsai Tree Head Man as his next blockbuster ...

From one artistic soul to another, College Hill partner James Hogan is a bit of a Rembrandt on the quiet and is set to launch his first exhibition one-man art show in London on the 7 June and accompanying book The Artupstart. Proof that City PROs can be creative after all ...

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