The England 2018 World Cup bid team and the FA were forced into crisis mode this week, after controversial comments by chairman Lord Triesman appeared in the Mail on Sunday. Triesman was secretly recorded suggesting Spain might drop its bid for the tournament if rival bidder Russia helped bribe referees at this summer's World Cup. He promptly quit his roles as chairman of the bid and the FA.
HOW I SEE IT - Andy Sutherden, MD, H&K Sports Marketing & Sponsorship
The speed of response by the FA has been impressive and it's fair to say that this has minimised the potential damage caused by the story, provided, of course, there are no more allegations lurking around the corner.
The timing is unfortunate coming hot on the heels of the bid submission and English football's biggest shop window in the FA Cup Final, but it is important that one individual's privately expressed view is not allowed to derail the bid.
The important thing is to move on - Lord Coe's involvement is a good move. He is well respected internationally and is a former chairman of the FIFA ethics committee. Again, the action has been swift and a 2018 delegation are heading to Zurich this week.
The vote is in December - and only time will tell just how costly Lord Triesman's remarks could be.