The Grayling Group has appointed John Avison as account director to
head its new regional office in Leeds.
He will develop new business among existing blue-chip clients, including
British Gas, with special emphasis on media relations, corporate
strategy and broadcast training - a new service to Grayling.
Avison will initially work with and report to Grayling director Jonathan
Reay, who heads the agency’s offices in Birmingham and Nottingham.
He will initially work alone in the Leeds office, drawing on services
and support from the 12-strong teams at the agency’s other offices.
A former newspaper man, working on York-based paper the Evening Press in
the 1970s and 1980s, Avison joined the PR team of British Gas in Leeds
in 1990. He was a media consultant to Pearl Assurance and for the past
18 months ran his own consultancy.