Global Agency Business Report 2015
|Global Rank||2014 Global Revenue||2013 Global Revenue||Change %|
Weber Shandwick built on a strong year in 2013 by posting overall global growth of 15% and organic growth of 12% in 2014, on top of 10% growth in the previous 12 months. This compared extremely favorably with Weber parent Interpublic’s Constituency Management Group.
UK & EMEA
“Last year as a whole was good, both in London, where 80% of our UK revenue sits,” Weber’s EMEA CEO Colin Byrne confirms, “and in the other regions – Manchester, Scotland, and Northern Ireland. The latter regions grew faster, which reflects the vibrancy of the PR business in those locations.” Organic growth was strong in 2014 and Byrne says 35 of Weber Shandwick’s top 40 clients in London now use more than one of the agency’s practice areas.
Weber’s revenue in Asia expanded nearly 26% this year, according to Asia-Pacific chairman Tim Sutton, who sees this as a highly significant development as it narrows the gap between its main competitors: Ogilvy PR and Edelman. He credits the company’s rapid growth in the past two to three years to gaining a bigger share of Asia’s market. The firm saw Asia revenue triple since 2009, and Sutton expressed confidence in hitting the quadruple this year.