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No More leverages celebs to break silence on sexual assault and domestic violence

No More leverages celebs to break silence on sexual assault and domestic violence

To help break through the silence and dispel the stigma that surrounds them, No More partnered with media giant Viacom to launch a new series of powerful No More PSAs.

Davis: Legal cannabis sector holds fate in its own hands

Davis: Legal cannabis sector holds fate in its own hands

Today, the US is about 5% of the world's population and we use approximately 25% of the world's supply of cannabis.

Quit complaining: Millennials aren't so bad

Quit complaining: Millennials aren't so bad

By and large, Millennials have received a bad rap in the work environment, but there are plenty of them who are the smartest, hardest-working, and well-balanced employees of any recent generation.

Developing an appetite for cannibal and zombie products

Developing an appetite for cannibal and zombie products

Most marketers know a zombie product or two. They linger hollow-eyed on store shelves, offering little-to-no profit while weighing on marketing budgets. Cannibals are worse, eating margin from perfectly good products in a category.

Four DeVries guys explain why working with women rocks

Four DeVries guys explain why working with women rocks

For every guy who has ever wondered what it is like in the world of women, we are here with a report.

How comms and marketing strategy decided the Brazilian presidential election

How comms and marketing strategy decided the Brazilian presidential election

In Brazil's down-to-the-wire presidential race, marcomms strategy played a pivotal role.

NFL should start speaking from the heart

NFL should start speaking from the heart

While I have been truly fascinated by the recent maelstrom surrounding the NFL, I have grown tired of the endless talking heads picking apart the league’s crisis management.

Cohen: Time for PR industry to 'walk the talk' on diversity

Cohen: Time for PR industry to 'walk the talk' on diversity

While I was aware of the lack of diversity in PR, I failed to take action.

Apple's next PR chief faces task of finessing successful strategies

Apple's next PR chief faces task of finessing successful strategies

Don't expect Apple to move too far away from what works now; why would it?

Bolton: Authentic engagement starts with character

Bolton: Authentic engagement starts with character

Research shows that companies that build a strong corporate character and partnerships with a range of shareholders, including some new groups, are more likely to be successful.

Tech giants realize they've come up short on diversity

Tech giants realize they've come up short on diversity

The fact key players in the tech industry, including Google, Apple, Yahoo, Facebook, Twitter, LinkedIn, and eBay, finally released their diversity numbers represents a welcome start.

Dittus: Public affairs lessons from the NFL's crisis

Dittus: Public affairs lessons from the NFL's crisis

Amid multiple wars, Ebola, midterm elections, and a new iPhone, the NFL was the biggest end-of-summer story in mainstream news. That tells you all you need to know.

Singer: Leaders' failure to communicate is something to fear

Singer: Leaders' failure to communicate is something to fear

While we put great faith in the US government and our healthcare providers to alert us to the risks associated with significant health threats, somehow they faltered in efforts to communicate clearly about Ebola.

Zuno: Ready or not, it's time to go total market

Zuno: Ready or not, it's time to go total market

Depending on who you talk to, the term total market is either a dirty word calling for the end of multicultural marketing as we know it, or it's the beginning of everything getting folded into the general market.

Sheil: Sunshine Act keeps transparency a hot topic in healthcare

Sheil: Sunshine Act keeps transparency a hot topic in healthcare

Making information available to the public is a good thing, especially when it's easy to access, understandable, and put into the right context for patients.

Lasky: FDA tackles social media space limitations and misinformation

Lasky: FDA tackles social media space limitations and misinformation

The FDA's latest draft guidelines, while not yet final, provide useful information about its current thinking.

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