Videos

Globalization and Digitization: The China Opportunity

Globalization and Digitization: The China Opportunity

PRWeek and BlueFocus convened a high-level debate in Cannes with clients, media, tech firms, and agency execs to uncover the business opportunities for global brands in China and Chinese businesses expanding into the West.

Video: Richard Edelman on importance of Cannes for PR

Video: Richard Edelman on importance of Cannes for PR

Richard Edelman, president and CEO of Edelman, talks to Steve Barrett, editor-in-chief of PRWeek US, about the importance of Cannes Lions 2015.

Video: Weber Shandwick CEO Andy Polansky - 'PR will make its mark at Cannes'

Video: Weber Shandwick CEO Andy Polansky - 'PR will make its mark at Cannes'

PRWeek US editor-in-chief Steve Barrett talks to Weber Shandwick global CEO Andy Polansky about what the Cannes Lions means to him, how PR has been "elevated" in recent times, and what he's looking forward to seeing at the festival.

Watch: Twelve agency CEOs on the state of PR

Watch: Twelve agency CEOs on the state of PR

Chief executives from the largest global PR firms reflect on the year that was and look ahead to the future.

Video: Selfies go back to the age of Rembrandt

Video: Selfies go back to the age of Rembrandt

CUNY professor Stuart Ewen explains when selfies really started.

Video: How McDonald's changed its digital comms with transparency campaign

Video: How McDonald's changed its digital comms with transparency campaign

Lainey Garcia, brand PR and engagement manager for McDonald's, talks about the "Our Food, Your Questions" campaign.

Video: New APCO CEO Staples on what's next for the global agency

Video: New APCO CEO Staples on what's next for the global agency

Three minutes with APCO Worldwide CEO Brad Staples on his plans for the agency and global PR markets

Watch: The inspiring story behind PRWeek's Communicator of the Year

Watch: The inspiring story behind PRWeek's Communicator of the Year

Pete Frates helped galvanize social media users around the world to take the Ice Bucket Challenge.

Video: Ogilvy's Stuart Smith on reimagining the role of PR

Video: Ogilvy's Stuart Smith on reimagining the role of PR

Six months after taking over as global CEO of Ogilvy PR, Stuart Smith talks about where he sees the agency going next.

Video: Two minutes with Walmart's top communicator

Video: Two minutes with Walmart's top communicator

Walmart comms leader Dan Bartlett talks about the retail revolution and shares a message for the company's critics.

Video: Three corporate communications issues to be prepared for this year

Video: Three corporate communications issues to be prepared for this year

ICR CEO Tom Ryan reveals the biggest corporate communications trends to emerge from the ICR XChange.

Video: Why the Council of PR Firms rebranded

Video: Why the Council of PR Firms rebranded

Kathy Cripps, president of the Council of PR Firms, explains the reasons behind the association's rebranding.

Video: Leaders must 'walk the talk' with CSR efforts, says Colgate's Skala

Video: Leaders must 'walk the talk' with CSR efforts, says Colgate's Skala

Colgate Palmolive's Justin Skala shares advice for leaders who want their companies to do good.

Video: Businesses need to talk more about doing good, says GE's Sheffer

Video: Businesses need to talk more about doing good, says GE's Sheffer

Doing good and being in business often go hand in hand, but companies can do more to shine a light on this, says GE's Gary Sheffer.

Video: Ex-Obama digital gurus explain how to combine data and storytelling

Video: Ex-Obama digital gurus explain how to combine data and storytelling

How do you find the balance between data and storytelling? The digital agency from Barack Obama's 2008 and 2012 campaigns shares its insight.

Video: Why the Ice Bucket Challenge was a success

Video: Why the Ice Bucket Challenge was a success

An ALS Association board member explains why the Ice Bucket Challenge took off.

Video: How to recruit and retain Millennials

Video: How to recruit and retain Millennials

A Millennial shares advice for recruiting and retaining employees from her generation.

Video: Top tips for cause marketing from SoapBox Soaps CEO

Video: Top tips for cause marketing from SoapBox Soaps CEO

SoapBox Soaps CEO David Simnick shares his advice for cause marketing.

Video: How Cargill quells food sourcing concerns

Video: How Cargill quells food sourcing concerns

Cargill's corporate VP of corporate affairs Mike Fernandez discusses how his company gets word out about its responsible food sourcing practices.

Video: Henry Schein CEO Stan Bergman on how to advance CSR efforts

Video: Henry Schein CEO Stan Bergman on how to advance CSR efforts

Stan Bergman, CEO of healthcare supply company Henry Schein, shares tips on how companies can get the most out of CSR.