Videos

Video: Businesses need to talk more about doing good, says GE's Sheffer

Video: Businesses need to talk more about doing good, says GE's Sheffer

Doing good and being in business often go hand in hand, but companies can do more to shine a light on this, says GE's Gary Sheffer.

Video: Ex-Obama digital gurus explain how to combine data and storytelling

Video: Ex-Obama digital gurus explain how to combine data and storytelling

How do you find the balance between data and storytelling? The digital agency from Barack Obama's 2008 and 2012 campaigns shares its insight.

Video: Why the Ice Bucket Challenge was a success

Video: Why the Ice Bucket Challenge was a success

An ALS Association board member explains why the Ice Bucket Challenge took off.

Video: How to recruit and retain Millennials

Video: How to recruit and retain Millennials

A Millennial shares advice for recruiting and retaining employees from her generation.

Video: Top tips for cause marketing from SoapBox Soaps CEO

Video: Top tips for cause marketing from SoapBox Soaps CEO

SoapBox Soaps CEO David Simnick shares his advice for cause marketing.

Video: How Cargill quells food sourcing concerns

Video: How Cargill quells food sourcing concerns

Cargill's corporate VP of corporate affairs Mike Fernandez discusses how his company gets word out about its responsible food sourcing practices.

Video: Henry Schein CEO Stan Bergman on how to advance CSR efforts

Video: Henry Schein CEO Stan Bergman on how to advance CSR efforts

Stan Bergman, CEO of healthcare supply company Henry Schein, shares tips on how companies can get the most out of CSR.

Video: How to leverage bloggers and events

Video: How to leverage bloggers and events

The blogger behind Some Notes on Napkins explains how to get the most out of events and blog partnerships.

Video: Bazaarvoice CMO on user-generated content

Video: Bazaarvoice CMO on user-generated content

Two minutes with Bazaarvoice CMO Lisa Pearson on how PR pros can tap into user-generated content and visual storytelling

Video: Robert Gibbs and Ben LaBolt, The Incite Agency

Video: Robert Gibbs and Ben LaBolt, The Incite Agency

The former Obama aides explain how their experience with political campaigns applies to brands.

Video: A crisis comms roadmap for GM

Video: A crisis comms roadmap for GM

How GM should tackle its recall crisis, by Solomon McCown's Ashley McCown

Video: Fred Cook, Golin

Video: Fred Cook, Golin

Golin's CEO on whether the agency still considers itself a PR firm

Video: Weber's Tim Fry on brand journalism

Video: Weber's Tim Fry on brand journalism

Two minutes with Weber Shandwick's global technology leader.

Video: Cory Edwards, Adobe

Video: Cory Edwards, Adobe

Social media advice from the leader of Adobe's Social Business Center of Excellence

Video: Radhika Shapoorjee, IPAN Hill+Knowlton Strategies

Video: Radhika Shapoorjee, IPAN Hill+Knowlton Strategies

How the 2014 elections in India will shape PR in the country

Video: Brett Jewkes, NASCAR

Video: Brett Jewkes, NASCAR

A behind-the-scenes look at NASCAR's communications team

Video: Barbara Bates, Eastwick

Video: Barbara Bates, Eastwick

Eastwick CEO Barbara Bates shares tips on building trust with clients.

Video: Neal Mann, The Wall Street Journal

Video: Neal Mann, The Wall Street Journal

Two minutes with Wall Street Journal editor Neal Mann

Video: PRWeek Awards 2014 winners

Video: PRWeek Awards 2014 winners

Hear from the winners of the PRWeek Awards.

Video: Ashley McCown, Solomon McCown

Video: Ashley McCown, Solomon McCown

In light of the Malaysia Airlines plane disappearance, tips on how to manage crisis communications when you have no information