The Work

Campaign Case Studies

Hershey confuses consumers - on purpose - when image of new Reese's product leaks

Hershey confuses consumers - on purpose - when image of new Reese's product leaks

Allstate brings back psychic cat to predict outcome of Copa America

Allstate brings back psychic cat to predict outcome of Copa America

Philadelphia to tourists: There's more to see here than the Liberty Bell

Philadelphia to tourists: There's more to see here than the Liberty Bell

How the Kentucky Derby elevated its profile beyond horse racing fans

How the Kentucky Derby elevated its profile beyond horse racing fans

How Carnival sailed around comms challenges to promote first U.S.-to-Cuba cruise in decades

How Carnival sailed around comms challenges to promote first U.S.-to-Cuba cruise in decades

Jaguar unleashes new generation of vehicles with dedicated digital day

Jaguar unleashes new generation of vehicles with dedicated digital day

Penske tees off #MovingDay campaign with NBC's Golf Channel

Penske tees off #MovingDay campaign with NBC's Golf Channel

American Express GBT celebrates 100 years by sharing historical business travel moments

American Express GBT celebrates 100 years by sharing historical business travel moments

Speakman calls on consumers to help save 1 billion gallons of water

Speakman calls on consumers to help save 1 billion gallons of water

Volkswagen South Africa campaign proves Amarok's toughness

Volkswagen South Africa campaign proves Amarok's toughness

Cool Effect gets SXSW attendees to care about global warming with #LetsSave campaign

Cool Effect gets SXSW attendees to care about global warming with #LetsSave campaign

Dos Equis bids 'adios' to the Most Interesting Man in the World - for now

Dos Equis bids 'adios' to the Most Interesting Man in the World - for now

How Playboy uncovered its first non-nude magazine issue

How Playboy uncovered its first non-nude magazine issue

Gold's Gym prevents New Year's resolutions from falling off the Fitness Cliff

Gold's Gym prevents New Year's resolutions from falling off the Fitness Cliff

The Femmy Awards' PR team reveals how to sell out an event

The Femmy Awards' PR team reveals how to sell out an event

Budweiser creates apology cakes for designated drivers on behalf of Super Bowl party-goers

Budweiser creates apology cakes for designated drivers on behalf of Super Bowl party-goers

BET gives out free coffee to thank viewers for keeping the network 'hot'

BET gives out free coffee to thank viewers for keeping the network 'hot'

Goodyear breaks world record to showcase affiliation with sports

Goodyear breaks world record to showcase affiliation with sports

Adobe quenches thirst of Ad Week attendees with its own beverage

Adobe quenches thirst of Ad Week attendees with its own beverage

Nissan promotes 2016 Altima via social media car chase

Nissan promotes 2016 Altima via social media car chase

Inside the Mix

Motel 6 takes consumers on room to room tour of nationwide revamp

Motel 6 takes consumers on room to room tour of nationwide revamp

Logitech engages consumers with comedy, lighter look at CES

Logitech engages consumers with comedy, lighter look at CES

Associated Bank's Touchdown Central scores big with Green Bay Packers fans

Associated Bank's Touchdown Central scores big with Green Bay Packers fans

Actions speak louder than words in new Sheraton Hotels campaign

Actions speak louder than words in new Sheraton Hotels campaign

Paper and Packaging Board campaign defies commodity label

Paper and Packaging Board campaign defies commodity label

Campaign: MilkPEP pumps up the power of chocolate milk for athletes

Campaign: MilkPEP pumps up the power of chocolate milk for athletes

Chobani's Love This Life campaign is tasty social treat

Chobani's Love This Life campaign is tasty social treat

Orlando’s branding effort shows full potential of city

Orlando’s branding effort shows full potential of city

Rugged Favre quarterbacks new Wrangler ad campaign

Rugged Favre quarterbacks new Wrangler ad campaign

IDNYC entices residents to sample New York hotspots

IDNYC entices residents to sample New York hotspots

Nikon digital effort captures next generation of visual communicators

Nikon digital effort captures next generation of visual communicators

Traditional Medicinals plants the seeds for a better you

Traditional Medicinals plants the seeds for a better you

Total kicks off global campaign to tackle climate change

Total kicks off global campaign to tackle climate change

RetailMeNot deploys savings superheroes to aid consumers

RetailMeNot deploys savings superheroes to aid consumers

#FOGO helps people, young and old, talk about aging

#FOGO helps people, young and old, talk about aging

TRESemmé shows up in style at College Fashion Week

TRESemmé shows up in style at College Fashion Week

Soccer fans change channels with special beIN vuvuzelas

Soccer fans change channels with special beIN vuvuzelas

Revolutionary Thoughts urges tourists to visit Connecticut

Revolutionary Thoughts urges tourists to visit Connecticut

Organizations combine for Great American Milk Drive

Organizations combine for Great American Milk Drive

Presents for consumers on Morton Salt Girl centennial

Presents for consumers on Morton Salt Girl centennial

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