Latest Technology News

Twitter launches DM cards for brands

Twitter launches DM cards for brands

Twitter has launched a customizable Direct Message Card that brands can use to promote and share the bots or other customer experiences they've created, while Snapchat and Instagram have launched stories updates.

Google's AdSense to crack down more precisely on publisher violations

Google's AdSense to crack down more precisely on publisher violations

Ads will soon be pulled from specific pages that run afoul of the rules.

Nike, eBay veteran Alan Marks joins ServiceNow as comms chief

Nike, eBay veteran Alan Marks joins ServiceNow as comms chief

Marks most recently worked as MD and chief communications office at Emerson Collective

CTIA dials up Ogilvy's Nick Ludlum for top comms job

CTIA dials up Ogilvy's Nick Ludlum for top comms job

Ludlum is joining the wireless industry group as SVP and chief communications officer.

Breakfast Briefing, 5.5.2017: Feds investigate Uber's Greyball technology

Breakfast Briefing, 5.5.2017: Feds investigate Uber's Greyball technology

The Justice Department is looking into how the ride-haling company used the program to avoid local authorities.

Films from BMW, Brand U.S.A, Qualcomm win big at Brand Film Festival New York

Films from BMW, Brand U.S.A, Qualcomm win big at Brand Film Festival New York

The second annual edition of the Brand Film Festival New York, produced by PRWeek US and Campaign US, saluted the best in branded content.

Oscar winner Armando Bo: 'An ambitious client is the most important thing'

Oscar winner Armando Bo: 'An ambitious client is the most important thing'

The director and screenwriter, best known for his work on 'Birdman,' revealed that creativity doesn't come from one source in an intimate Q&A at the Brand Film Festival New York.

Facebook earnings soar on mobile ad sales boom

Facebook earnings soar on mobile ad sales boom

But don't expect this rate of ad revenue growth to continue, says its chief financial officer.

SoFi's first PR campaign answers the question, 'How do I ask for a raise?'

SoFi's first PR campaign answers the question, 'How do I ask for a raise?'

The company's first communications-driven campaign is taking a page from Small Business Saturday to help customers know their value.

Text100 helps Mercedes-Benz R&D wing tell its own story

Text100 helps Mercedes-Benz R&D wing tell its own story

The Next Fifteen agency is helping Mercedes-Benz Research & Development North America explain what it does and stands for in Silicon Valley.

How social media is killing your chatbot

How social media is killing your chatbot

Marketers are limiting chatbots by treating them like extensions of their social media campaigns.

Muck Rack hires Joanna Firneno for 'customer success' role

Muck Rack hires Joanna Firneno for 'customer success' role

Her position, director of customer success, is a new role at the company.

Google ad revenue surges 18% despite YouTube boycott

Google ad revenue surges 18% despite YouTube boycott

Google showed no signs of slowing down despite an advertiser boycott of YouTube in the first quarter.

Nissan hands Edelman $10m brief to 'modernise' its global comms function

Nissan hands Edelman $10m brief to 'modernise' its global comms function

Nissan has appointed Edelman to help modernise the Japanese car manufacturer's global comms function and support its growth strategy.

Airbnb books Grayling for Russian comms work

Airbnb books Grayling for Russian comms work

Grayling will work to increase visibility for Airbnb among Russians.

Relationship Science rolls out product to unseat Google Alerts

Relationship Science rolls out product to unseat Google Alerts

The company launched the free service to get more clients into the funnel.

Samsung hires FleishmanHillard's Jeffrey Pohlman for corporate reputation role

Samsung hires FleishmanHillard's Jeffrey Pohlman for corporate reputation role

Pohlman joined the electronics giant more than five months after top North American corp comms and reputation executive Andrew Bowins departed.

Getting to know you: How brands are meeting their neighbors on Nextdoor

Getting to know you: How brands are meeting their neighbors on Nextdoor

CEO Nirav Tolia talks about the communications applications of the burgeoning hyperlocal social media network.

Intel CMO Steve Fund on drones, in-house agencies, and evolving a brand with a legendary 'bong'

Intel CMO Steve Fund on drones, in-house agencies, and evolving a brand with a legendary 'bong'

"If we think we can do it better, cheaper, or faster internally, we will."

Facebook's AR plans have the industry in a tizzy

Facebook's AR plans have the industry in a tizzy

We asked the industry what updates from Facebook's Developer Conference F8 they were most interested in, and the responses were AR, AR, and more AR.

Analysis

Why Twitter-like jitters over Snapchat's earnings are premature

Why Twitter-like jitters over Snapchat's earnings are premature

Snap Inc. had a poor first quarter. It also has the audience, innovation, and elements of personability and privacy that other platforms can't copy.

The Pitching Survey: From bad briefs to stolen ideas, frustrations abound on both sides of the process

The Pitching Survey: From bad briefs to stolen ideas, frustrations abound on both sides of the process

Inadequate briefs, stolen ideas and 14-way pitches were some of the major concerns raised in a new pitch process survey conducted by PRWeek UK and the PRCA.

How Uber, and its CEO, can grow up fast

How Uber, and its CEO, can grow up fast

Uber is facing an avalanche of crises. To fix its reputation, experts say it has to grow up fast--and so does its leadership.

Investors aren't ready to sign up for Snap's IPO just yet

Investors aren't ready to sign up for Snap's IPO just yet

The parent company of Snapchat has a charismatic leader and an interesting story to tell. What remains to be seen is whether it can emphasize both enough to assuage investors' concerns about stalling user growth and increased competition.

Travel ban gives tech CEOs cover to resist Trump

Travel ban gives tech CEOs cover to resist Trump

In an ultra-politicized world, Silicon Valley has to choose between angering the world's most powerful man or a vindictive consumer market. Since last weekend, it's picked the former.