Global PC and tablet accessories provider Logitech has appointed Creston agencies Fever Unlimited and Things Unlimited to a UK PR and social brief believed to be worth six figures, PRWeek has learned.
She left her role as MSLGroup's global social media and digital head in June.
"Don't believe everything you read on the Internet," the social network says.
Now is the time for brands to dive into virtual reality to engage, entertain, and educate consumers.
With Aaron Sorkin's 'Steve Jobs' scheduled to hit theaters next month, Andy Cunningham looks back on her work with the legend - both during his life and after his death.
Asia president Angelina Ong says the deals "continue the strong growth trajectory of the Hong Kong office."
She will guide Eastwick's leadership team and run the business day-to-day.
The new Podium platform provides users with 40 short educational videos.
Mercier is reporting to Rob Shapiro, director of product strategy. He'll work to strengthen the platform's ties to journalists.
The real estate company is also partnering with CNET on branded content at the event.
Agency will oversee content development and media and stakeholder engagement
"If your company's going to grow like that, you have to grow, too," Kalanick said at the Dreamforce conference.
Robin Kim, vice president and managing director of Global Technology & Innovation at Ruder Finn, says the industry should be a driving force as brands seek to expand in Asia.
The deal will also expand the firm's footprints in New York and San Francisco.
Apple took the wraps off the iPhone 6S, the iPad Pro, and a new version of Apple TV on Wednesday. Wall Street wasn't impressed. Were you?
Tech titan Apple always enjoys huge levels of anticipation and attention for its annual launch events - and yesterday's extravaganza appears to have impressed consumers and tech correspondents more than the markets.
Companies should ditch PR and CSR departments and revert to straight talking, according to Lord Browne, the former chief executive of BP.
What do PR executives want to see from Apple at today's event - aside from the expected Apple TV update and new iPhones, of course? Four PR executives take their best shot.
What to expect from Apple's event; Colbert debuts on Late Show; Hillary apologizes for email use; Instagram opens advertising platform; United CEO and top comms officials quit amid probe; NFL brand score down but not out.
The agency will work with the company to reposition its Asia, Indonesia and Thailand websites
A groundswell of support for voluntary reporting of gender pay discrepancies by agencies of all sizes, together with a pledge by industry leaders to tackle the issue head on, has emerged from the results of new research. And certain practices - which see women paid up to £10,000 less than men - could be about to go the way of the dinosaur where, few would disagree, they belong.
The 'sweaty-gate' affair together with the Department for Work and Pensions' fictional case studies might suggest such fakery is alive and well in PR and comms land, much to the chagrin of the industry. But journalists are also complicit in this game, leaving readers to guess whether the subjects of so-called 'real life' stories are just playing a part. How widespread is the practice and can it ever be justified, asks Ian Griggs.
Uber was hailed as the winner after a fierce public affairs battle against New York City Mayor Bill de Blasio, who had moved to cap the number of vehicles it could operate in the city.
Victoria Taylor's exit and the Reddit community's often vicious response has cooled off many PR executives on the website's Ask Me Anything sessions.
A new survey shows that the stubborn issue of the gender pay gap refuses to go away, despite the introduction of the Equal Pay Act 45 years ago. It reveals that men in the PR and comms industry are, on average, paid £10,000 more than women and that they receive a "staggering" £65,000 more in bonus payments than women in equivalent roles.