Charitable organization Good360 is leveraging earned, social, and online media to raise donations to help fight the Ebola outbreak in West Africa.
It is incumbent on the industry to celebrate advertising that breaks down stereotypes of women, according to Facebook COO Sheryl Sandberg.
Andy Weitz, former US president and CEO of Hill+Knowlton Strategies, will join insurance and risk management company Aon as SVP of global marketing and communications.
Sky has invested $5 million (£3.1 million) in the native advertising technology company Sharethrough.
eBay to spin off PayPal; Secret Service faces scrutiny; Netflix to release first original movie
An innovative use of real-time printing technology at the Tokyo Marathon earns Dole Japan $1.1m in earned media publicity. Here is why Dentsu Y&R won the 2014 Spikes Asia Grand Prix
Tech company Rubicon Project has hired Dallas Lawrence, previously VP of corporate affairs at Mattel, to serve in the new role of SVP and head of corporate communications.
Golin has appointed 20-year Edelman veteran Neal Flieger to serve as MD of the firm's Washington, DC, Richmond, and Baltimore offices.
Alibaba makes first investment since IPO; More than 12 protestors are arrested in Ferguson, Missouri, after an officer was shot on Saturday; Lenovo closes acquisition deal of IBM's server business; Brands leverage National Coffee Day.
Cybersecurity companies are taking to social media to communicate with consumers and businesses about the computer bug Shellshock, also known as Bug Bash, which emerged last week.
Burson-Marsteller has been hired by the Ennahda party in Tunisia, a moderate Islamist political movement.
Devin James Group, the agency handling PR for Ferguson, Missouri following the fatal shooting of teenager Michael Brown, was let go when news surfaced about the CEO's prior conviction.
Charitable organization Sepsis Alliance is looking for a firm to provide branding and PR expertise on pro-bono basis.
Apple calls reports of bendable iPhone 6 Plus "extremely rare;" New information on law enforcement sending the Ray Rice tape to the NFL; Protestors clash with police in Ferguson, Missouri, after police chief apologizes; Obama to sit down with '60 Minutes.'
Kelley Blue Book hired M Booth as its first PR agency, with the aim of reaching a wider audience in North America.
PR professionals believe that having a good reputation means much more than simply better media coverage, according to the latest research by the PRCA and YouGov.
NPR got the scoop Thursday morning that Attorney General Eric Holder will step down. The White House has scheduled a press conference for this afternoon.
The Burson-Marsteller veteran will co-lead HL Group's LA office with Guillermo Zalamea.
Two dozen writers will travel long-distance routes on the railroad and write about what they see as part of the #AmtrakResidency program.
Apple pulls back iOS 8; ESPN suspends Simmons for Goodell comments; Former Lippert/Heilshorn and Associates exec pleads guilty to insider trading; Yahoo, Yelp the latest companies to cut ties with ALEC.
Imagine your car could automatically find a parking space in a busy city or your fridge could give recipes to your smartphone based on its contents. This future is already here.
During the last 16 to 18 months, digital media targeting Hispanic audiences has commanded a growing share of the communications pie, say PR pros.
From ISIS to Ebola abroad and Ferguson and immigration at home, there's no shortage of hot topics this election cycle. But one topic will trump all the rest, according to public affairs experts.
As Alibaba executives go city to city as part of a 10-day roadshow, the pressure is on. Despite a bevy of new interactive media tools, roadshows are still a critical communications strategy for companies going public.
To prepare for what observers believe will be the largest technology IPO in history, Alibaba is in the midst of a 100-meeting roadshow.
The PR industry in China is under pressure to clean up after police arrested two agency heads and eight journalists on charges of extortion in Shanghai. They include the CEOs of Shanghai-based PR firm Roya Investment Services and Shenzhen-based Nukirin
Technology companies should not wait for an incident to explain the security features of their cloud platforms and what they must do to keep their data safe.
The FDA is closing in on providing prescription drug and medical device companies with a clearer indication of best social media practices.