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Hilton hires Jonathan Witter for newly created chief customer officer role

Hilton hires Jonathan Witter for newly created chief customer officer role

Witter joins Hilton from the banking industry, where he worked with Capital One, Morgan Stanley, and Wachovia.

YouTube's algorithms need a human touch

YouTube's algorithms need a human touch

Concerns about ads appearing next to inappropriate content on YouTube and Facebook's woes around fake news highlight the fact that, while tech is a prime driver of modern marketing and communications, machines are not perfect yet.

This digital agency built a chatbot to recruit summer interns

This digital agency built a chatbot to recruit summer interns

Minneapolis-based space150 is using the technology to weed out applicants with questions like "How would a dog wear pants?"

Twitter could launch paid membership option

Twitter could launch paid membership option

Twitter is considering a paid, premium service aimed at businesses and power users as it searches for revenue growth in the face of stagnating user numbers.

Breakfast Briefing, 3.24.2017: Twitter teases Tweetdeck on steroids

Breakfast Briefing, 3.24.2017: Twitter teases Tweetdeck on steroids

Twitter is surveying users about what they'd like to see in a paid-for version of TweetDeck.

Trek Bicycle brings on M Booth as PR AOR to promote rider safety message

Trek Bicycle brings on M Booth as PR AOR to promote rider safety message

M Booth is responsible for the company's earned media, social media, events, and thought leadership efforts.

9 brands get in on the National Puppy Day cuteness

9 brands get in on the National Puppy Day cuteness

Not just pet and animal brands are getting in on the fuzziness. Sports teams, government agencies, and even the country of Canada are all posting their best puppy content and asking people to share their puppy pictures.

Panasonic brings on Racepoint Global as PR AOR for its mobility business

Panasonic brings on Racepoint Global as PR AOR for its mobility business

Panasonic's relationship with incumbent Cohn & Wolfe on its mobility business officially ends on April 1.

JPA launches Coalition to Save NIH Funding

JPA launches Coalition to Save NIH Funding

The agency, which specializes in healthcare and public affairs, wants organizations to come together to show the importance of NIH medical research funding.

WE Communications names Dawn Beauparlant chief client officer

WE Communications names Dawn Beauparlant chief client officer

Beauparlant will continue to serve as head of technology.

Coke follows McDonald's by axing YouTube show

Coke follows McDonald's by axing YouTube show

Coca-Cola is ditching its weekly UK YouTube shows in favour of a more "nimble" digital content strategy.

P&G exec who led Always #LikeAGirl campaign moves to comms leadership role at Novartis

P&G exec who led Always #LikeAGirl campaign moves to comms leadership role at Novartis

P&G's Mark Chakravarty has joined pharma giant Novartis in a senior role, PRWeek has learned.

The 6 stories PR pros need to know on Thursday morning, 3.23.2017

The 6 stories PR pros need to know on Thursday morning, 3.23.2017

The latest on the London attack; Verizon, AT&T join Google ad boycott; Mercury names six agency leaders as partners; Nominations open for PRWeek's 40 Under 40 2017; and other news to know.

Mercury elevates six MDs to partner

Mercury elevates six MDs to partner

Six MDs in California, New York, and Washington, D.C., have been named partner at the firm.

Why Potato Parcel's cofounder sent 150 NBA players personalized spuds

Why Potato Parcel's cofounder sent 150 NBA players personalized spuds

Riad Bekhit, chief potato officer, tells PRWeek that a marketing strategy was not baked into his decision.

Gershon Kekst, founder of Kekst and Company, dead at 82

Gershon Kekst, founder of Kekst and Company, dead at 82

Colleagues and competitors alike remember him as an "avuncular sage figure" who vaulted PR into the boardroom and fathered the modern practice of M&A and financial comms.

Wait Wait... Don't Cut Me! campaign fights arts, public media cuts

Wait Wait... Don't Cut Me! campaign fights arts, public media cuts

Wait Wait... Don't Cut Me! was launched by Creative Majority PAC, Revolution Messaging, and Los Angeles-based PR agency TaskForce.

Met Police and other bodies lead comms operation after Westminster 'terror' attack in London

Met Police and other bodies lead comms operation after Westminster 'terror' attack in London

The Metropolitan Police comms operation moved into high-alert mode on Wednesday afternoon during what the force described as a terrorist attack on Westminster and the Houses of Parliament.

Women's March co-chair Bob Bland on communicating about gender equality

Women's March co-chair Bob Bland on communicating about gender equality

Women's March co-chair Bob Bland; Isabel González Whitaker, deputy editor at Billboard magazine; and Burson's Alan Sexton discussed the best way to communicate about women's issues at a panel Tuesday.

Nominations open for PRWeek's 40 Under 40 2017

Nominations open for PRWeek's 40 Under 40 2017

Stake your claim to identify the next generation of PR superstars - deadline for nominations is April 19.

The six stories PR pros need to know on Wednesday morning, 3.22.2017

The six stories PR pros need to know on Wednesday morning, 3.22.2017

Hotwire Group CEO Brendon Craigie exits firm; Airbnb is changing its name in China; Uber plans to repair image; Trump's former campaign chairman Manafort hires crisis comms firm; 9 questions for Atkins CMO Scott Parker

Hotwire chief Brendon Craigie exits firm

Hotwire chief Brendon Craigie exits firm

The agency did not immediately name a successor.

UN Foundation marketing, comms chief Aaron Sherinian departs

UN Foundation marketing, comms chief Aaron Sherinian departs

He has worked at the organization since 2009.

Republica promotes Melissa Bartolini, Fredda Rodriguez to strategy positions

The Miami-based firm named Bartolini head of strategy and Rodriguez director of channel strategy.

Former Gates Foundation comms lead Miguel Veiga-Pestana joins Reckitt Benckiser

Former Gates Foundation comms lead Miguel Veiga-Pestana joins Reckitt Benckiser

Previously, he had a two-year stint at the Bill & Melinda Gates Foundation.

Unilever 'not affected' by YouTube terror ad issues, says Keith Weed

Unilever 'not affected' by YouTube terror ad issues, says Keith Weed

The high-profile CMO struck a balancing act during a tense Q&A at Advertising Week Europe.

Breakfast Briefing, 3.21.2017: Google apologizes for letting ads get too close to extremist content

Breakfast Briefing, 3.21.2017: Google apologizes for letting ads get too close to extremist content

The company has created safeguards to help advertisers avoid offensive content.

Full-year losses narrow at Huntsworth despite 'difficult' 2016 at Grayling

Full-year losses narrow at Huntsworth despite 'difficult' 2016 at Grayling

Huntsworth's losses narrowed in 2016 thanks to a strong performance from the holding company's health comms arm, and despite a "difficult" year for Grayling, whose like-for-like revenue fell 17.4 per cent.

Cision plots expansion via Capitol Acquisition Group III merger

Cision plots expansion via Capitol Acquisition Group III merger

Capitol approached private equity firm GTCR, Cision's owner, to talk about a possible deal in the fourth quarter of last year.

Barclays Center parent ups Mandy Gutmann to head of comms

Barclays Center parent ups Mandy Gutmann to head of comms

Gutmann has succeeded EVP and chief communications officer Barry Baum, who departed Brooklyn Sports & Entertainment in January.

Stagwell Group CEO Mark Penn on why it was time to buy a GOP firm

Stagwell Group CEO Mark Penn on why it was time to buy a GOP firm

As well as its first right-leaning investment, Targeted Victory is the first member of Stagwell Group's marketing incubator, an investment program for startups.

MSLGroup: Former China CEO's gender discrimination suit is 'resolved'

MSLGroup: Former China CEO's gender discrimination suit is 'resolved'

The action brought by Faith Brewitt in January claimed the Publicis PR agency had denied her the basic tools to perform her job.

Breakfast Briefing, 3.20.2017: Jeff Jones' messy divorce from Uber

Breakfast Briefing, 3.20.2017: Jeff Jones' messy divorce from Uber

The former Target CMO and the ride-hailing company issued cutting statements about each other in the press over the weekend as Jones decided to exit the company.

PadillaCRT is now just Padilla

PadillaCRT is now just Padilla

The name change comes about three years after the agency -- which was founded in Minneapolis in 1961 - changed its name from Padilla Speer Beardsley to PadillaCRT.

Allison+Partners names Serina Tan Singapore GM

Allison+Partners names Serina Tan Singapore GM

She joined the firm in 2014.

Retired PR Newswire chief executive David Steinberg dies at 85

Retired PR Newswire chief executive David Steinberg dies at 85

Steinberg died last week due to complications from surgery.

PRWeek Awards reflect an industry that's come of age

PRWeek Awards reflect an industry that's come of age

From an inspiring Communicator of the Year to a deep bench of incredibly inspiring campaign work, the PRWeek Awards prove the profession is not just part of the conversation - it's starting to lead it.

Breakfast Briefing, 3.17.2017: Third time is again the charm for Weber Shandwick

Breakfast Briefing, 3.17.2017: Third time is again the charm for Weber Shandwick

The Interpublic Group firm won Agency of the Year for the third straight year at Thursday night's PRWeek Awards in New York City.

From Shamrock Shakes to Trump meeting Irish Taoiseach: 13 brands jump on St Patrick's Day

From Shamrock Shakes to Trump meeting Irish Taoiseach: 13 brands jump on St Patrick's Day

Brands are celebrating St Patrick's Day by turning the world emerald green. PRWeek UK rounds up the best promotions so far...

McDonald's and Golin win US Campaign of the Year for all-day breakfast launch

McDonald's and Golin win US Campaign of the Year for all-day breakfast launch

Ketchum and Adapt Pharma took home honorable mention.

Analysis

How organizations targeted by the Trump budget are pushing back

How organizations targeted by the Trump budget are pushing back

Arts and science groups are using integrated marketing campaigns to help supporters reach members of Congress in what could be a make-or-break moment for many groups.

Cannes introduces remedies to PR Lions for jilted industry

Cannes introduces remedies to PR Lions for jilted industry

The changes include an updated definition of PR, entry-form revisions, and a new point system for the Network of the Year award.

How Uber, and its CEO, can grow up fast

How Uber, and its CEO, can grow up fast

Uber is facing an avalanche of crises. To fix its reputation, experts say it has to grow up fast--and so does its leadership.

Reconnect and pick the right battles: Campaign vets outline the DNC's to-do list

Reconnect and pick the right battles: Campaign vets outline the DNC's to-do list

The Democratic National Committee's new leadership team has a lot of work ahead after Hillary Clinton's stunning November loss.

Investors aren't ready to sign up for Snap's IPO just yet

Investors aren't ready to sign up for Snap's IPO just yet

The parent company of Snapchat has a charismatic leader and an interesting story to tell. What remains to be seen is whether it can emphasize both enough to assuage investors' concerns about stalling user growth and increased competition.

Message to brands: Care about an issue? Don't wait until the Super Bowl to show it

Message to brands: Care about an issue? Don't wait until the Super Bowl to show it

In today's hyper-political climate, even the best intentioned of campaigns can be criticized as opportunistic.

Engage or walk away? Brands' dilemma after a Trump Twitter attack

Engage or walk away? Brands' dilemma after a Trump Twitter attack

Experts are split on whether brands should push back against or placate the president if he mentions them on Twitter. Yet they agree all brands should be prepared for the scenario.

All on the line: Super Bowl LI could launch NFL into next chapter

All on the line: Super Bowl LI could launch NFL into next chapter

After a year of declining ratings, this Sunday's Super Bowl could be the NFL's chance to hook its next generation of fans.

Travel ban gives tech CEOs cover to resist Trump

Travel ban gives tech CEOs cover to resist Trump

In an ultra-politicized world, Silicon Valley has to choose between angering the world's most powerful man or a vindictive consumer market. Since last weekend, it's picked the former.

Message to retailers: Become tech brands

Message to retailers: Become tech brands

Physical retail outlets aren't going extinct, but they will have to adopt new technologies to make their stores a must-visit in a hyper-competitive environment, say experts.

Government social media blackouts worry public affairs pros

Government social media blackouts worry public affairs pros

The communications freeze could be attributed to a new administration getting settled. Or it could be a sign of more tensions ahead between the press and the White House.

Caught in the middle: Healthcare communicators anxiously wait out Obamacare debate

Caught in the middle: Healthcare communicators anxiously wait out Obamacare debate

Healthcare communicators are monitoring each word of the debate about the future of the Affordable Care Act.

Why the Detroit Auto Show isn't just for car companies anymore

Why the Detroit Auto Show isn't just for car companies anymore

Automakers are using the event to show off mobility technologies, and so are the suppliers and partners who are helping them along the way to self-driving cars.

Double duty: Can Sean Spicer pull off two prominent White House jobs at once?

Double duty: Can Sean Spicer pull off two prominent White House jobs at once?

Can Sean Spicer, incoming White House press secretary and communications director, handle both the podium and the playbook? Experts say it may not matter. Donald Trump is his own communicator-in-chief.

Watch out holding companies, the management consultancies are coming

Watch out holding companies, the management consultancies are coming

Don't look now, but management consultancies such as Accenture and technology giants like IBM are moving onto the turf of WPP, Omnicom, and Publicis. How long before they're major marketing services players in their own right?