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Sarah Huckabee Sanders named White House press secretary

Sarah Huckabee Sanders named White House press secretary

She previously served as deputy press secretary.

PR pros react to Spicer's resignation, Scaramucci's hire

PR pros react to Spicer's resignation, Scaramucci's hire

The consensus: They're still not impressed with Spicer and are extremely wary of the new hire.

Timeline: The short, tumultuous tenure of Sean Spicer

Timeline: The short, tumultuous tenure of Sean Spicer

Spicer's short but notable tenure as White House press secretary came to an abrupt end on Friday. From Inauguration Day to Saturday Night Live, here's a timeline of his term.

Sean Spicer resigns as Anthony Scaramucci is named White House comms director

Sean Spicer resigns as Anthony Scaramucci is named White House comms director

Spicer reportedly resigned because he disagreed with Trump's choice of Scaramucci for comms director.

Text100 ups Carolina Noguera Binstadt to San Francisco GM

Text100 ups Carolina Noguera Binstadt to San Francisco GM

Binstadt joined the firm in 1998.

Influencers are the changing face of marketing

Influencers are the changing face of marketing

The FTC wants to crack down on influencer marketing but, transparency aside, people increasingly turn to people like themselves when they are seeking information and entertainment.

Your call: Is Scaramucci an inspired or puzzling choice for White House comms director?

Your call: Is Scaramucci an inspired or puzzling choice for White House comms director?

The former hedge fund manager is said to be in line for the White House communications director job.

Breakfast Briefing, 7.21.2017: Scaramucci in line for White House communications director

Breakfast Briefing, 7.21.2017: Scaramucci in line for White House communications director

The spokesman for President Trump's legal team has stepped down, while a prominent surrogate appears primed to step into the role of White House communications director.

Breitbart News spokesman Chad Wilkinson launches Liberty Media Strategies

Breitbart News spokesman Chad Wilkinson launches Liberty Media Strategies

The new agency will specialize in earned media, crisis communications, and social media.

Study: Airlines are weathering social media turbulence just fine

Study: Airlines are weathering social media turbulence just fine

Violent ejections, technology glitches, and scuffles aboard planes don't fly on social media, but a new study suggests online furor has a limited impact.

Omnicom PR revenue down in Q2

Omnicom PR revenue down in Q2

The holding company reported a 0.3% organic revenue drop for its PR firms in the second quarter.

Breakfast Briefing, 7.20.2017: Omnicom, Publicis earnings; Advice for Uber's next CEO

Breakfast Briefing, 7.20.2017: Omnicom, Publicis earnings; Advice for Uber's next CEO

Publicis' numbers rebounded in the second quarter, while Omnicom's PR segment had a down period in terms of revenue.

Brunswick loses top spot in global M&A comms adviser league

Brunswick loses top spot in global M&A comms adviser league

Sard Verbinnen overtook Brunswick as the agency that provided comms support on the greatest number of M&A deals globally in the first half of 2017, according to new research.

Publicis returns to organic growth in second quarter

Publicis returns to organic growth in second quarter

Listed marcoms giant Publicis saw a return to organic revenue growth in the second quarter of 2017, citing the "lesser impact of residual difficulties" and the "good performance" in North America.

Joele Frank supports comms around McCormick's $4.2 billion deal

Joele Frank supports comms around McCormick's $4.2 billion deal

McCormick & Co. is acquiring Reckitt Benckiser's food business, which includes French's mustard and Frank's Red Hot sauce.

The inside story of Tinder's decision to send two users on a Hawaiian first date

The inside story of Tinder's decision to send two users on a Hawaiian first date

Tinder's head of marketing and communications, Rosette Pambakian, dishes on the strategy behind the dating app's attention-grabbing idea.

How 10 brands are celebrating #NationalHotDogDay

How 10 brands are celebrating #NationalHotDogDay

It's estimated that Americans consume 20 million hot dogs a year, so it makes sense that brands are dedicating a day to the glory of the dog. Here's how 10 brands are offering tips or promotions or just having a meaty #NationalHotDogDay on social media.

The long and short of it: GE premiers Heroines of Health documentary in bite-size form

The long and short of it: GE premiers Heroines of Health documentary in bite-size form

The healthcare company released the documentary in minute-long snippets over a month, then debuted the full film this week.

Girl Scouts, LeanIn.org veteran Kelly Parisi joins Girls Who Code as comms head

Girl Scouts, LeanIn.org veteran Kelly Parisi joins Girls Who Code as comms head

Parisi is also running the organization's San Francisco office and overseeing a team of six.

Breakfast Briefing, 7.19.2017: Google takes on Facebook with personalized mobile search

Breakfast Briefing, 7.19.2017: Google takes on Facebook with personalized mobile search

Plus: A former Disney star and social media influencer is enraging his California neighbors.

TripAdvisor hires Mischief to grow 'billion-dollar' tours and attractions business

TripAdvisor hires Mischief to grow 'billion-dollar' tours and attractions business

TripAdvisor has appointed Mischief to handle PR for its tours and attractions business in the UK.

Citizen Relations hires Blair Arthur to head strategic planning

Citizen Relations hires Blair Arthur to head strategic planning

Arthur joins the firm after nine years at Ketchum agency Access Emanate.

Watch: Current helps Radio Flyer celebrate turning 100

Watch: Current helps Radio Flyer celebrate turning 100

The brand is celebrating its centennial with a video highlighting the role it has played in American childhood, generation by generation.

Ryann Richardson exits Uber for marketing VP role at Victor

Ryann Richardson exits Uber for marketing VP role at Victor

Richardson served as a partnerships specialist at Uber.

Google, Uber veteran Rachel Whetstone joins Facebook in new comms VP role

Google, Uber veteran Rachel Whetstone joins Facebook in new comms VP role

She will oversee communications for Facebook's WhatsApp, Instagram, and Messenger products when she joins the social network in September.

Tourism New Zealand taps Bryce Dallas Howard as its pitch woman

Tourism New Zealand taps Bryce Dallas Howard as its pitch woman

The country's marketing organization partners with National Geographic Travel Lab to create the agency's first video series

Watch marketing and adland's top names urge industry to fix diversity issue

Watch marketing and adland's top names urge industry to fix diversity issue

Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can create a more inclusive industry.

Breakfast Briefing, 7.18.2017: The 5 stories PR pros need to know on Tuesday morning

Breakfast Briefing, 7.18.2017: The 5 stories PR pros need to know on Tuesday morning

Sneak peak: a startling number of consumers can't tell when a fake news image has been manipulated, according to a new study.

PRCA to hold hearing with Bell Pottinger over Oakbay work next month

PRCA to hold hearing with Bell Pottinger over Oakbay work next month

Bell Pottinger has been summoned to appear at a hearing at the PRCA next month following a complaint by the Democratic Alliance political party about its work with South African client Oakbay Investments.

Allison+Partners promotes Lisa Schmidtke to Phoenix GM

Allison+Partners promotes Lisa Schmidtke to Phoenix GM

She reports to Cathy Planchard, president of Allison+Partners' digital and content unit, All Told.

Long-term comms vision crucial to 'unstoppable' global expansion of European football

Long-term comms vision crucial to 'unstoppable' global expansion of European football

A "longer-term" communications vision is crucial for Europe's elite football clubs if they want to expand their brand in a sustainable way and build their fan culture globally, according to a new report.

SoundCloud marcomms staffers search for jobs after company cuts 40% of workforce

SoundCloud marcomms staffers search for jobs after company cuts 40% of workforce

The company, once billed as the "YouTube of music," eliminated the positions of 173 employees last week, including several communications staffers.

National Journal's Policy Brands Roundtable rebrands

National Journal's Policy Brands Roundtable rebrands

The organization was looking to demonstrate its range of services.

Breakfast Briefing, 7.17.2017: Reebok disses Trump over comments to France's first lady

Breakfast Briefing, 7.17.2017: Reebok disses Trump over comments to France's first lady

The sports brand's backhand is another indication that companies are no longer worried about being the target of an angry Trump tweet.

Weber Shandwick UK CEO Colin Byrne to go back to school, with 'no plans' to remain in PR

Weber Shandwick UK CEO Colin Byrne to go back to school, with 'no plans' to remain in PR

Colin Byrne, the UK and EMEA CEO of Weber Shandwick, has told PRWeek UK he has "no plans" to work in PR after he leaves the agency in March next year.

BerlinRosen hires Clinton, Obama veteran David Levine as first COO

BerlinRosen hires Clinton, Obama veteran David Levine as first COO

Levine has worked for the Clinton 2016 campaign, the 2012 Obama effort, and in the White House over his career.

Jon Aarons to leave FTI Consulting as global workforce reduced by four per cent

Jon Aarons to leave FTI Consulting as global workforce reduced by four per cent

Jon Aarons, a senior MD in the strategic comms unit of FTI Consulting, is the latest high-level comms figure to announce his departure, as the wider business reduced its global workforce by four per cent last quarter.

Barefoot Wine picks MWWPR as AOR

Barefoot Wine picks MWWPR as AOR

The agency is working on communications and content for the company.

Holding company woes represent good news for PR

Holding company woes represent good news for PR

Brian Wieser from Pivotal Research downgraded agency holding companies to a "hold" in light of difficult trading conditions - but these structural and temporal difficulties will bring PR more central to the marketing mix.

Poll: What shocked you the most about the Rob Goldstone saga?

Poll: What shocked you the most about the Rob Goldstone saga?

The world met Rob Goldstone this week and found him to be...interesting.

Analysis

Overwhelmed, but grateful: What really happens when a brand turns a random person into a social media celebrity

Overwhelmed, but grateful: What really happens when a brand turns a random person into a social media celebrity

Tinder did it to Josh Avsec and Michelle Arendas. Wendy's did it to Carter Wilkerson. The three discuss their newfound fame, and how glamorous it has really been (or not).

One year later: How Pokémon Go leveled up AR for marketing

One year later: How Pokémon Go leveled up AR for marketing

The Pikachu-catching phenomenon popularized AR and made the technology much more accessible.

Marcel and more: Agencies test the power of AI

Marcel and more: Agencies test the power of AI

Experts see incredible potential for AI as a collaboration tool at agencies. But don't expect every firm to build its own version of Publicis' Marcel.

Safety first: Lessons from the cyberattack on WPP

Safety first: Lessons from the cyberattack on WPP

The cyberattack on WPP raises questions about agencies' role in data protection.

How one boutique PR shop won Cannes glory for a powerful PSA

How one boutique PR shop won Cannes glory for a powerful PSA

Meet Dini von Mueffling Communications, the Flatiron PR firm with a handful of staffers that turned heads at Cannes for its work on Evan with BBDO.

How grocery chains can fight Amazon: By not trying to be Amazon

How grocery chains can fight Amazon: By not trying to be Amazon

At the top of the messaging to-do list for midsize and local grocery chains: reconnecting with customers and emphasizing local roots.

Breakfast Briefing, 6.22.2017: Cannes, Senate healthcare bill, inside Kalanick's exit

Breakfast Briefing, 6.22.2017: Cannes, Senate healthcare bill, inside Kalanick's exit

News to know for PR pros on Thursday from the South of France, Silicon Valley, and Washington, DC.

Drugmakers must take the lead on opioid epidemic comms, say experts

Drugmakers must take the lead on opioid epidemic comms, say experts

Drugmakers are increasingly facing blame from regulators, lawmakers, and the public as the list of lawsuits and investigations at the state and local levels grows.

Handicapping Cannes 2017: Experts bet big on Fearless Girl, Meet Graham

Handicapping Cannes 2017: Experts bet big on Fearless Girl, Meet Graham

Industry experts say Cannes Lions judges will reward PR campaigns that solve problems or have social justice themes.

Can the White House insulate itself from Russia questions? That depends on Trump

Can the White House insulate itself from Russia questions? That depends on Trump

The Trump administration has adopted a comms tactic from an old political adversary as it tries to contain the #RussiaGate scandal. DC-based communications pros are skeptical it will work.

Advocacy groups add a shade of resistance to Pride celebrations

Advocacy groups add a shade of resistance to Pride celebrations

The tone has changed dramatically since last year for LGBT rights groups, which are now as focused on opposing the Trump administration's policies as celebrating progress and community.

Hispanic PR firms work harder to attract brand dollars in Trump era

Hispanic PR firms work harder to attract brand dollars in Trump era

Whether scared off by rising xenophobia or uncertain market conditions, brands are cutting back on pushes targeting the Hispanic audience in the U.S., according to several firms that specialize in reaching the market.

Why the McDonald's UK 'dad' film is worse than the Pepsi campaign

Why the McDonald's UK 'dad' film is worse than the Pepsi campaign

I watched the latest McDonald's UK campaign video this morning with my mouth open wide enough to accomodate a whole Big Mac.

Why Twitter-like jitters over Snapchat's earnings are premature

Why Twitter-like jitters over Snapchat's earnings are premature

Snap Inc. had a poor first quarter. It also has the audience, innovation, and elements of personability and privacy that other platforms can't copy.

Truth campaigns: Major media play up journalism bona fides in brand pushes

Truth campaigns: Major media play up journalism bona fides in brand pushes

Major media outlets are turning to brand-building campaigns to prove they are not "fake news," regardless of what the president says.