Latest Media News

MDC acquires PR Lions winner Forsman & Bodenfors

MDC acquires PR Lions winner Forsman & Bodenfors

MDC Partners, the group whose PR firms include Allison+Partners, Albion and Kwittken, is buying Forsman & Bodenfors, the Swedish independent creative agency that triumped in the PR Lions.

Edelman Digital bolsters North Asia offering

Edelman Digital bolsters North Asia offering

Social agency hires four new executives across strategy, digital and creative.

Growth & corporate philanthropy the priorities for new PROI global chair

Growth & corporate philanthropy the priorities for new PROI global chair

Richard Tsang, PROI's first global chair from Asia-Pacific, spoke to PRWeek Asia about his historic new role and what his plans are for the independent agency network.

Twitter unveils Snapchat-like stickers to add to photos

Twitter unveils Snapchat-like stickers to add to photos

Twitter has unveiled emoji stickers, allowing anyone who posts a picture via the mobile app to tack on cartoonish images.

Next Fifteen to 'benefit from falling pound', expects 'modest' impact from UK/EU downturn

Next Fifteen to 'benefit from falling pound', expects 'modest' impact from UK/EU downturn

Next Fifteen Communications Group says it should benefit from the falling value of the pound following the EU referendum due to the size of its overseas business, while the impact of any economic downturn in the UK or EU should be "relatively modest".

MSLGroup rejigs UK consumer leadership after Victoria Biggs' departure

MSLGroup rejigs UK consumer leadership after Victoria Biggs' departure

MSLGroup has made changes to its UK consumer team following the departure of consumer managing director Victoria Biggs, with healthcare MD Avril Lee named as acting consumer head.

How and why the 'big six' got behind the UN goals with Common Ground alliance

How and why the 'big six' got behind the UN goals with Common Ground alliance

WPP CEO and founder Sir Martin Sorrell and the United Nations comms leader tell PRWeek how and why the world's six biggest marcoms holding groups got together to launch a scheme in support of the UN's Sustainable Development Goals.

Cannes Lions should reconsider how PR firms are credited, says Sorrell

Cannes Lions should reconsider how PR firms are credited, says Sorrell

WPP founder and CEO Sir Martin Sorrell has told PRWeek that the organisers of the Cannes Lions ought to consider whether PR firms are not being properly credited for their contribution to prizewinning campaigns.

UN chief Ban Ki-moon unites holding firms behind Sustainable Development Goals

UN chief Ban Ki-moon unites holding firms behind Sustainable Development Goals

United Nations secretary-general Ban Ki-moon will bring together the world's biggest marcoms groups in support of the UN's Sustainable Development Goals (SDGs).

Zeno Group partners with marketing analytics company Origami Logic

Zeno Group partners with marketing analytics company Origami Logic

The global partnership allows brands working with Zeno Group to tap into data gathered and analyzed by Origami Logic's Marketing Signal Measurement Platform.

Mondelez plans chocolate chatbots for Facebook Messenger

Mondelez plans chocolate chatbots for Facebook Messenger

Confectionary giant Mondelez will use Facebook Messenger bots to talk directly to consumers, becoming one of the biggest brands to put money behind the nascent technology.

Facebook unveils four new ways for advertisers and marketers to reach its mobile users

Facebook unveils four new ways for advertisers and marketers to reach its mobile users

The new and updated tools were introduced at the 2016 Cannes Lions Festival of Creativity.

Edelman, Ogilvy, Prime and Engine make shortlists in non-PR awards at Cannes

Edelman, Ogilvy, Prime and Engine make shortlists in non-PR awards at Cannes

The shortlists for four further awards were announced at the Cannes Lions this morning - with Edelman scoring four nominations across three of these and several other PR firms also mentioned.

What is Magic Pony and why did Twitter buy it?

What is Magic Pony and why did Twitter buy it?

Here's what you need to know about the technology and Twitter's plans for it.

Prime/Weber leads PR Lions shortlist ahead of Edelman, Engine and MSLGroup

Prime/Weber leads PR Lions shortlist ahead of Edelman, Engine and MSLGroup

Weber Shandwick and its subsidiary Prime lead the way in the PR Lions shortlist with seven nominations, while Edelman and sister firm Zeno Group have four, and Engine and MSLGroup three apiece - but ad agencies again make up the bulk of nominees in Cannes.

FleishmanHillard unveils new China leadership structure

FleishmanHillard unveils new China leadership structure

Agency aligns mainland China and Hong Kong executive teams and creates new Greater China leadership council.

Weber Shandwick on Glass Lions shortlist for work on The Daughters of Mother India film

Weber Shandwick on Glass Lions shortlist for work on The Daughters of Mother India film

Weber Shandwick has been shortlisted in the Glass Lions category at Cannes for its work on an Indian documentary looking at the aftermath of a horrific gang rape in India in 2012.

Of course there's now emoji-based ad targeting on Twitter

Of course there's now emoji-based ad targeting on Twitter

Targeting tacos at people who use the taco emoji is one thing. After that, it gets more complicated.

6 questions for Andrew Keller, global creative director of Facebook Creative Shop

6 questions for Andrew Keller, global creative director of Facebook Creative Shop

The former Crispin CEO says his new gig has only deepened his love for creative agencies.

Publishers feel pinch as more than one in five globally use ad blockers

Publishers feel pinch as more than one in five globally use ad blockers

More than one in five people use ad blockers in most major markets, with that number far higher among younger people, according to new academic research.

Journalist Q&As

NPR's Kelly McEvers on creating long-form podcasting with emotional impact

NPR's Kelly McEvers on creating long-form podcasting with emotional impact

Kelly McEvers, co-host of NPR's All Things Considered, tells Sean Czarnecki about her podcast project, Embedded.

Inside investigative journalism with ProPublica managing editor Robin Fields

Inside investigative journalism with ProPublica managing editor Robin Fields

ProPublica made headlines last December with its high-profile "An Unbelievable Story of Rape" collaboration with The Marshall Project. Sean Czarnecki talks investigative journalism with the nonprofit's managing editor Robin Fields

Gawker's Alex Pareene on the site's political shift, Hulk Hogan, new media

Gawker's Alex Pareene on the site's political shift, Hulk Hogan, new media

Gawker's newly minted editor-in-chief Alex Pareene details the outlet's unique approach to covering the presidential campaign and editorial changes he has implemented since joining.

After stripping out nudes, Playboy says readers will stay for the articles

After stripping out nudes, Playboy says readers will stay for the articles

Editor-in-chief Jason Buhrmester talks to Dipka Bhambhani about the decision to cover up its models and where the iconic magazine goes from here.

Fox News' Martha MacCallum: Trump's campaign 'turning the model on its head'

Fox News' Martha MacCallum: Trump's campaign 'turning the model on its head'

The Fox News co-anchor talks to Laura Nichols about how Donald Trump is making the race for the White House essential viewing and how she leverages Twitter.

The Tablet tackles eclectic mix of topics from Anne Frank manga to life in Miami

The Tablet tackles eclectic mix of topics from Anne Frank manga to life in Miami

Alana Newhouse, editor-in-chief of the Tablet, talks about launching the brand's first print edition and the vital, undeniable role that long form plays.

For medicine & science coverage, news site Stat may be just what the doctor ordered

For medicine & science coverage, news site Stat may be just what the doctor ordered

Rick Berke, executive editor of Stat, speaks to Laura Nichols about the title's strategy to make health medicine and life science content compelling and deliver this news to a general audience

How decades-old Yoga Journal exploded onto digital after 40 years in print

How decades-old Yoga Journal exploded onto digital after 40 years in print

Carin Gorrell, editor-in-chief of Yoga Journal, speaks to Megan Costello about the brand's strategy to engage new enthusiasts and how it leverages digital to reach different demographics

ESPN's redesign reflects changing consumer habits

ESPN's redesign reflects changing consumer habits

Chad Millman, editor-in-chief of ESPN, speaks to Kathleen Treganowan about the sports media outlet's Web redesign and its efforts to cultivate a captive audience in a crowded market

The challenges and privileges of being a White House Correspondent

The challenges and privileges of being a White House Correspondent

Bloomberg's Margaret Talev talks to Laura Nichols about life on board Air Force One and how reporting from Inside the Beltway has changed due to the explosion of social media