Despite its importance in projecting Britain around the world, in the UK the BBC is loved and loathed in equal measure and needs to fight to defend its reputation, PR360 attendees were told yesterday by John Shield, the broadcaster's director of comms.
Brands used the national day to inspire children, showcase workplace flexibility and employee perks, and playfully engage consumers.
The owner of a UK newswire agency that incorporates transatlantic agency 72 Point has admitted that "tension" exists between the two businesses after reporters were sent a memo asking them to weigh up the effect of negative news stories about PR clients.
Cohn & Wolfe was the standout performer in WPP's PR and public affairs division in the first quarter of 2016, although the division's growth was significantly down on Q4 2015.
As the retailer stays on target in messaging -- with near silence -- in the face of a growing boycott, PR pros analyze the brand and its low-key response, including Deborah Hamilton, who handles PR for the boycott's organizer.
Updated and accurate contact information for phone and email topped the list of a corporate newsroom's most important features followed by the ability to easily view and download media content. Both areas were cited as those in most need of improvement
The International Consortium of Investigative Journalists will publish a searchable database next month with information on more than 200,000 offshore entities that formed part of its Panama Papers investigation into widespread tax avoidance.
Agency signs affiliate agreements with Blackland PR and Cadence Communications.
Marcus Butler (pictured), one of the world's most influential vloggers, has been added to the stellar line-up for PR360 - PRWeek's must-attend festival of PR, which takes place in London next week.
MSLGroup parent company Publicis has reported a "higher than expected" 2.9 per cent growth in organic revenue in Q1, although its UK operations fared less well, declining 0.7 per cent in the quarter.
The so-called Panama Papers generated 24,000 articles in two weeks and could be the fastest spreading global story since the Snowden leak, according to analysis of coverage of the leak.
Lord Chadlington has stepped down from Huntsworth, one year after Paul Taaffe succeeded him as CEO of the Grayling and Red Consultancy owner.
Concerns have been expressed over Kathy Chen's military background and tweets embracing Chinese state media.
Agency will lead comms strategy to boost Meltwater's presence in the region.
As the UK and German stock markets look set to merge, two of the nations' leading financial PR firms have also announced a close alliance.
Tech firm Hewlett Packard Enterprise (HPE) has stopped advertising in the Financial Times after a letter from the firm's comms chief was criticised by one of the newspaper's columnists for containing a "threat" relating to its ad spend, PRWeek has learned.
Sour Patch Kids, Mountain Dew, and General Electric took different approaches with the Snapchat update.
Lara Leventhal is to leave her role as deputy MD of Ogilvy PR's London office to take the position of MD at Spider PR.
With the new slogan 'Make the right connections', the Financial Times has launched a brand repositioning campaign.
Five executives have been promoted to managing director in the firm's Singapore, India and Australia teams.
Editor-in-chief Jason Buhrmester talks to Dipka Bhambhani about the decision to cover up its models and where the iconic magazine goes from here.
The Fox News co-anchor talks to Laura Nichols about how Donald Trump is making the race for the White House essential viewing and how she leverages Twitter.
Alana Newhouse, editor-in-chief of the Tablet, talks about launching the brand's first print edition and the vital, undeniable role that long form plays.
Rick Berke, executive editor of Stat, speaks to Laura Nichols about the title's strategy to make health medicine and life science content compelling and deliver this news to a general audience
Carin Gorrell, editor-in-chief of Yoga Journal, speaks to Megan Costello about the brand's strategy to engage new enthusiasts and how it leverages digital to reach different demographics
Chad Millman, editor-in-chief of ESPN, speaks to Kathleen Treganowan about the sports media outlet's Web redesign and its efforts to cultivate a captive audience in a crowded market
Bloomberg's Margaret Talev talks to Laura Nichols about life on board Air Force One and how reporting from Inside the Beltway has changed due to the explosion of social media
The Odyssey started as a student-run newspaper, but has tapped into the Millennial zeitgeist to rapidly expand. Kathleen Treganowan talks to managing editor Kate Waxler about what lies ahead.
The Onion's president Mike McAvoy details how the satirical publication must constantly evolve its look and content to reflect the real-life news outlets it makes fun of
Bill Phillips, editor-in-chief of Men's Health, speaks to Lindsay Stein about his new book and a risky move to find a cover star.