In-depth

PRWeek launches Global Power Book 2016 - your guide to the world's most influential PR players

PRWeek launches Global Power Book 2016 - your guide to the world's most influential PR players

PRWeek today publishes its Global Power Book (GPB), the annual guide to the most influential PR professionals across the world.

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PRWeek's Global Agency Business Report 2016

PRWeek's Global Agency Business Report 2016

The most comprehensive and best roundup of intelligence about PR agencies across the world.

The PRWeek 2016 Salary Survey

The PRWeek 2016 Salary Survey

This year's Salary Survey, conducted in partnership with Bloom, Gross & Associates, finds an emboldened workforce secure in the knowledge that advancement opportunities -- and higher pay -- are available in the comms industry. As Chris Daniels reports, the onus is on employers to dig deep to keep or corral the best talent.

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The US PR industry's Best Places To Work in 2015

The US PR industry's Best Places To Work in 2015

As the war for talent intensifies, companies are getting creative to supplement compensation packages with collaborative and fun workplaces and flexible benefits.

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Power List 2015: The Power 50

Power List 2015: The Power 50

In an era of transparency, real-time content, and myriad opportunities and challenges, these 50 game changers are redefining the role of comms and marketing and elevating their brands and agencies to the highest levels on a global scale. PRWeek enlisted peers, colleagues, friends, and mentors to explain what makes these people so powerful.

2015 Power List reflects growing importance of PR to the C-suite

2015 Power List reflects growing importance of PR to the C-suite

In 2011, Walmart's Leslie Dach topped our Power List and this year, his successor Dan Bartlett repeated the feat and ascended to the top of the pile.

Newsmakers

Political thrills and oil spills: How Geoff Morrell is helping BP take back its story

Political thrills and oil spills: How Geoff Morrell is helping BP take back its story

Former Pentagon comms pro Geoff Morrell maneuvers BP through turbulent waters marked by a reputation crisis and market freefall and, in the process, helps the brand take back its story.

Buying into a new culture: Dan Tarman's impact at eBay

Buying into a new culture: Dan Tarman's impact at eBay

Since its spin-off of PayPal, eBay has played a key role in shaping public discussion on hot-button issues from the Confederate flag to anti-LGBT laws. And its CCO is helping to redefine the way consumers see the e-commerce marketplace -- both online and off.

Expedia soars to new global heights with Sarah Gavin in PR pilot seat

Expedia soars to new global heights with Sarah Gavin in PR pilot seat

Communicating myriad acquisitions, dealing with the safety issues of health outbreaks, and integrating Expedia's worldwide PR team is all in a day's work for Sarah Gavin, whose unified vision has helped transform the brand into a global travel powerhouse.

Mark Penn: evolving the agency model

Mark Penn: evolving the agency model

In a world where smaller entities compete with well-established holding companies, Mark Penn's new collaborative take on how firms can adapt today while better serving clients has more to offer than looking in the rear-view mirror.

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