John Digles, EVP and head of the health and wellness practice, is leading account work.
The pharma industry's reputation has improved slightly this year according to one study, but another suggested it can better tell its story.
Durex has launched a global campaign to help couples reignite their intimacy while on holiday.
The FDA said this month that it plans to add much-needed clarity to an overused word in food marketing: "healthy."
Gene Grabowski, partner at Kglobal, and a team of three are handling media and public communications for the food company.
He is replacing Maggie FitzPatrick, who left the healthcare giant earlier this year, in the company's top communications role.
Bayer bids $62b for Monsanto; Obama, in Vietnam, confirms airstrike that killed Taliban leader; Trump cuts into Clinton's national lead; Chipotle's menu wearing down customers, Padres criticized for national anthem mix-up.
UnitedHealthcare's year-long campaign, called Hay Más Adelante, launched this month.
Chicago, Dubai and London medical comms agency Choice Healthcare Solutions (CHS) has been acquired by Chime-owned OPEN Health and will become part of its Succinct operation.
It is the group's first acquisition since it was assembled in February under CEO Karen van Bergen.
Robin Li has implored Baidu staff not to just go after profits after a student died following questionable cancer treatment he found through the search engine's paid advertising.
Lynn O'Connor Vos, CEO of Grey Health Group told the Medical Marketing & Media Transforming Healthcare conference that medical communicators are going to have to change to adapt to Millennials and the growing decision-making clout of women.
At the MM&M Transforming Healthcare conference in New York, Iyengar told attendees how to take into account a consumer's behavior and emotion when marketing medical products.
BioPharm Communications cofounders Jeff Persinger and Daniel Egeland will continue to lead the firm.
The media, government and consumers have all attacked 'China's Google' over its ethical practices after the death of a student who used the search engine to find dubious cancer treatment.
Two former colleagues from FleishmanHillard wanted to show the world the harassment women in sports media face online. To say they struck a nerve would be an understatement.
He will lead communications for the network's 15 agencies in the new role.
Why should parents buy sunglasses for their children if they'll only get lost or broken? Coyne is helping Babiators emphasize not just the durability of its sunglasses, but the importance of protecting young eyes from the sun.
Capelli, a veteran of QVC and Staples, is reporting to Bayer head of communications and government relations Ray Kerins.
"What social media has done is give people a new voice, from patient to patient," noted Pat Quinn, cofounder of the ALS Ice Bucket Challenge.
Public health officials are learning more about Zika every day and working feverishly to develop a vaccine. In the meantime, they're targeting preventative communications at pregnant women.
Concussions will be back in the media spotlight when the Will Smith film hits theaters on Christmas Day, but that doesn't mean the NFL's business model faces long-term risk.
Contrary to popular belief, Addyi is not the female Viagra. That's the message drug-maker Sprout must get across to doctors and patients in the coming weeks.
While a straight-to-the-point, fact-based approach is often effective in healthcare PR, it's not the best option for trying to convince skeptical parents that they should vaccinate their children.
During last year's massive Ebola outbreak, public health institutes were ready with a comprehensive communications plan.