Latest Healthcare News

Burson's Southwest US market leader Burns rejoins UnitedHealthcare

Burson's Southwest US market leader Burns rejoins UnitedHealthcare

In his new role at the organization, Burns will spearhead external communications for UnitedHealthcare's Medicare business

Seven things PR pros need to know on Friday morning, 1.16.2015

Seven things PR pros need to know on Friday morning, 1.16.2015

Sealed Air consolidates global account under Weber Shandwick; Alibaba's US business-outreach strategy; How to get a media outlet to kill a sensitive story, according to Condoleezza Rice.

Nevada looks for agency help with $2.8m health insurance exchange campaign

Nevada looks for agency help with $2.8m health insurance exchange campaign

Proposals are due by January 20. The work will run through March 2017.

Seven things PR pros need to know on Thursday morning, 1.8.2015

Seven things PR pros need to know on Thursday morning, 1.8.2015

Publicis and Havas pay tribute to Charlie Hebdo; J&J realigns global in-house comms; CES Wednesday wrap-up.

J&J centralizes in-house comms under CCO FitzPatrick

J&J centralizes in-house comms under CCO FitzPatrick

Johnson & Johnson's 400 communications staffers will report to CCO Maggie FitzPatrick going forward, rather than their respective local business unit leaders.

Bayer turns to FDA's Steven Immergut to lead pharma comms

Bayer turns to FDA's Steven Immergut to lead pharma comms

Steven Immergut, who has worked for the FDA since 2012 in public and external affairs roles, has been tapped by Bayer to lead pharmaceutical communications.

The 10 most popular PR news stories of 2014

The 10 most popular PR news stories of 2014

A list of the 10 most popular PRWeek.com news stories from 2014, sorted from one to 10 in descending order according to page views.

University of New Mexico Hospitals makes patients' stories focus of multiyear campaign

University of New Mexico Hospitals makes patients' stories focus of multiyear campaign

Global Strategy Group is lending the hospital system a hand with the multimillion-dollar effort.

Schooling departs Anthem to launch own firm

Schooling departs Anthem to launch own firm

Robert Schooling, the former president for the Americas at APCO Worldwide, worked at the health insurance giant for one year.

Cohn & Wolfe names Kuhl, Bergen to healthcare EVP positions

Cohn & Wolfe names Kuhl, Bergen to healthcare EVP positions

Reporting to MDs Jillian Janaczek and Lisa Talbot, Kuhl and Bergen will focus on client relationships and respiratory product launches.

Memorial Sloan Kettering picks CooperKatz as first AOR after nine-firm review

Memorial Sloan Kettering picks CooperKatz as first AOR after nine-firm review

CooperKatz will engage national and global media outlets and collaborate with Digitas on social media plans.

Brands take to social to show extra support for World AIDS Day

Brands take to social to show extra support for World AIDS Day

Companies, organizations, and the federal government are going red for the 26th World AIDS Day to highlight the global health crisis at home and around the world.

Creston reports "good growth" as revenue lifts 5%

Creston reports "good growth" as revenue lifts 5%

Creston, the UK-listed marketing and PR group, has reported a five per cent rise in half-year revenue to £37.3m, with the company buoyed by "good growth" and the addition of several major clients.

Back from West Africa, UNICEF's crisis comms chief explains fighting Ebola with information

Back from West Africa, UNICEF's crisis comms chief explains fighting Ebola with information

UNICEF's goal: demystifying Ebola to audiences around the world.

InVentiv Health taps former Hill+Knowlton US healthcare leader Susan Thiele

InVentiv Health taps former Hill+Knowlton US healthcare leader Susan Thiele

Susan Thiele, former Hill+Knowlton US healthcare practice leader and director of New York operations, has moved on to inVentiv Health.

Nelson Bostock and Cooney Waters parent introduces Unlimited branding

Nelson Bostock and Cooney Waters parent introduces Unlimited branding

Nelson Bostock is being rebranded Nelson Bostock Unlimited as part of a branding initiative encompassing 25 agencies owned by UK and US-based marketing services group Creston.

Samantha Cranko to lead Golin New York healthcare team

Samantha Cranko to lead Golin New York healthcare team

Samantha Cranko, previously at Chamberlain Healthcare Public Relations, has been tapped to lead Golin's healthcare practice in New York.

Seven things PR pros need to know on Thursday, 11.13.2014

Seven things PR pros need to know on Thursday, 11.13.2014

White House releases new anti-campus sexual assault PSA; Twitter's mission statement panned; How one brand also tried to #BreakTheInternet.

Mahaffey takes reins of NY Health Department public affairs

Mahaffey takes reins of NY Health Department public affairs

Monica Mahaffey is serving as acting director of the New York State Department of Health's public affairs group after Bill Schwarz left the role.

Waggener Edstrom in pro bono work for baby charity Tommy's

Waggener Edstrom in pro bono work for baby charity Tommy's

Waggener Edstrom has been appointed by baby charity Tommy's to conduct a UK-wide survey of midwives.

Analysis

Outbreak comms plans: Break glass in case of emergency

Outbreak comms plans: Break glass in case of emergency

During last year's massive Ebola outbreak, public health institutes were ready with a comprehensive communications plan.

Uber, World Cup, Huntsworth, Engine: News from 2014 in review

Uber, World Cup, Huntsworth, Engine: News from 2014 in review

2014 has been a busy year for the PR industry. Here PRWeek looks back on some of the stories that hit the headlines...

Ebola: How hospitals are balancing internal and external comms

Ebola: How hospitals are balancing internal and external comms

Communications pros tell PRWeek how they are coordinating stakeholder and public-facing communications amid growing concerns about Ebola in the US.

FDA guidance garners mixed reviews from PR practitioners

FDA guidance garners mixed reviews from PR practitioners

The FDA is closing in on providing prescription drug and medical device companies with a clearer indication of best social media practices.

How communicators are addressing the spread of Ebola in West Africa

How communicators are addressing the spread of Ebola in West Africa

The spread of Ebola in West Africa has posed comms challenges in the region, where the focus is on containing the outbreak by educating those affected, and in the UK, where reassurance is more the order of the day.

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