CDC to distribute new Ebola-treatment standards; Microsoft to unveil smartwatch; Mayer to reveal latest Yahoo turnaround plan.
Obama considers ebola-response czar; Twitter experiments with users' feeds; Biden son discharged from Navy Reserves.
CDC's anti-Ebola measures under scrutiny; What to expect from Apple's latest event; AbbVie calls off Shire deal; Trade body asks for an end to #GamerGate.
Second healthcare worker tests positive for Ebola in Dallas; Journalists try to work around White House changes to pool reports; AbbVie and HP call off potential deals; Michelle Obama's 'Turn Down for What?' parody.
McDonald's is launching a transparency drive to answer the public's questions about its food and methods.
The pink ribbon has become an iconic symbol of Breast Cancer Awareness in October, and this year some brands and organizations are boosting their efforts to take that awareness to the next level.
Mary Smiddy is joining Tonic Life as global CEO in November, while Tamsin Tierney will assume the role of MD of the agency's Europe operations, four months after the agency's founders were put on gardening leave.
The parent company of Grayling and Red is now looking for a chairman as well as a chief executive after the sudden exit of Lord Myners after six months.
Sir Martin Sorrell has called for PR firms to throw off their inferiority complex and seize the opportunity to lead the new wave of integration.
Seeking to raise its profile nationally, nonprofit the Pan-Mass Challenge has named Cone Communications AOR.
JPMorgan Chase data breach affects millions; EU clears Facebook's WhatsApp deal; Fed faces Congressional scrutiny.
Mark English leads communications and branding efforts for ReviveHealth's health system and hospital clients.
The first Ebola case diagnosed in the US; GM CEO faces investors; National Breast Cancer Awareness Month begins
Charitable organization Good360 is leveraging earned, social, and online media to raise donations to help fight the Ebola outbreak in West Africa.
Golin-owned healthcare communications agency Virgo Health has launched a US PR practice, based in New York.
Henry Schein and Colgate have had a long-standing commitment to CSR. The two companies explained their philosophy at the PRWeek Conference.
While communicators -- including those at the ALS Association -- are trying to determine how the Ice Bucket Challenge became so successful, it's certain that celebrity endorsements and charitable aspects were keys.
Cigna has launched a global branding campaign to create greater understanding and awareness of the company among the general public.
Firms bidding for the work may not "have any affiliation, funding ties, or other relationships with the tobacco or firearms industries," according to RFP documents.
In his newly created role, Andrew Lewis will report to SVP and CCO Jeff Winton and serve as a member of the company's corporate communications leadership team.
Communications pros tell PRWeek how they are coordinating stakeholder and public-facing communications amid growing concerns about Ebola in the US.
The FDA is closing in on providing prescription drug and medical device companies with a clearer indication of best social media practices.
The spread of Ebola in West Africa has posed comms challenges in the region, where the focus is on containing the outbreak by educating those affected, and in the UK, where reassurance is more the order of the day.
PRWeek looks into the work of the key communicators on the opposing sides during US drugs company Pfizer's £69bn play for unwilling UK takeover target AstraZeneca.
The pharmaceutical asset-trading market is red hot.