That and other career lessons learned by the founder of Dotted Line Communications.
The top communicator at IAC explains what she does in layman's terms and looks back at hits and misses from the tech sector's history.
Brandwatch's founder and CEO on the subtle, but important, differences between working in the U.S. and U.K. and explaining a data-driven business in layman's terms.
Chobani's senior communications manager chats with PRWeek about her work, life, and where the two intersect.
The Cooney Waters EVP explains how she stays sane despite waking up at 4:45 a.m. and commuting two hours to work - not to mention running marathons and the occasional ultramarathon.
ColorComm president Lauren Wesley Wilson explains what her organization does, what she misses about her previous life on Capitol Hill and in the agency world, and what TV gets wrong about the Washington, D.C., crisis communications fixer.
The Rubicon Project's chief communications officer explains how he makes the most of bad traffic and why his commute is a 400 on a scale of one to 10.
Pete Marino wakes up at 5:15 every morning, but he won't claim to be in the gym before the sunrise.
The daily habits and routines - plus one memory of working in politics that involves a cheetah - of KCSA managing partner Lewis Goldberg.
The daily routines and habits of Exponent PR's managing director, Tom Lindell.
Tina McCorkindale talks about commuting to work - from Seattle to Florida - and the other intricacies of leading the Institute for PR.
Plus, the director of communications at Progressive Insurance on how to make the most of each work-time meal and after work drinks
Habits and advice from Fred Cook, CEO at Golin and director at USC Annenberg Strategic Communication and Public Relations Center
Habits and advice from Heineken USA SVP and chief corporate relations officer Tara Rush
The daily habits of a PR entrepreneur who checks Instagram first thing each morning.
The daily habits of a commuting professional who doesn't mind the train ride.
A day in the life of HL Group cofounder Lynn Tesoro.
The White House gave me a profound sense of the possible and an unparalleled education on how policies get made - or don't get made.
Christian Averill, VP of global communications, BitTorrent, explains the three laws he still adheres to and also gives insight into the sci-fi novel he's writing.
The habits of Kathleen Henson, founder and CEO, Henson Consulting