"One of the chief objectives was to have people say, 'I didn't know Verizon did that,'" says Verizon director of corporate communications Bob Varettoni.
Brad MacAfee said that while campaigns and integration are key to the PR business, reputation management is top-of-mind in the uncertain geopolitical climate.
The app is touted as a pocket crisis-management tool.
Bulletin Intelligence creates briefings for C-level audiences and government officials.
Noyes has been a mainstay for Silicon Valley comms operations, having held positions at Brigade, Uber, and Facebook.
Partoyan is joining the firm to lead its new corporate practice.
The airline defended its decision on social media Sunday, saying the passengers were "pass travelers" representing the company.
Witter joins Hilton from the banking industry, where he worked with Capital One, Morgan Stanley, and Wachovia.
Leaders who recently convened in Dallas for an LDWWgroup-hosted live panel proved that creative thinking helps companies identify programs that boost their communities and their business.
Panasonic's relationship with incumbent Cohn & Wolfe on its mobility business officially ends on April 1.
P&G's Mark Chakravarty has joined pharma giant Novartis in a senior role, PRWeek has learned.
Colleagues and competitors alike remember him as an "avuncular sage figure" who vaulted PR into the boardroom and fathered the modern practice of M&A and financial comms.
Women's March co-chair Bob Bland; Isabel González Whitaker, deputy editor at Billboard magazine; and Burson's Alan Sexton discussed the best way to communicate about women's issues at a panel Tuesday.
Hotwire Group CEO Brendon Craigie exits firm; Airbnb is changing its name in China; Uber plans to repair image; Trump's former campaign chairman Manafort hires crisis comms firm; 9 questions for Atkins CMO Scott Parker
Huntsworth's losses narrowed in 2016 thanks to a strong performance from the holding company's health comms arm, and despite a "difficult" year for Grayling, whose like-for-like revenue fell 17.4 per cent.
Capitol approached private equity firm GTCR, Cision's owner, to talk about a possible deal in the fourth quarter of last year.
Gutmann has succeeded EVP and chief communications officer Barry Baum, who departed Brooklyn Sports & Entertainment in January.
The former Target CMO and the ride-hailing company issued cutting statements about each other in the press over the weekend as Jones decided to exit the company.
The name change comes about three years after the agency -- which was founded in Minneapolis in 1961 - changed its name from Padilla Speer Beardsley to PadillaCRT.
Steinberg died last week due to complications from surgery.
United Airlines MD of global communications Megan McCarthy says the carrier should have taken a more thoughtful approach to responding to the dress-code controversy.
Uber is facing an avalanche of crises. To fix its reputation, experts say it has to grow up fast--and so does its leadership.
The parent company of Snapchat has a charismatic leader and an interesting story to tell. What remains to be seen is whether it can emphasize both enough to assuage investors' concerns about stalling user growth and increased competition.
Experts are split on whether brands should push back against or placate the president if he mentions them on Twitter. Yet they agree all brands should be prepared for the scenario.
After a year of declining ratings, this Sunday's Super Bowl could be the NFL's chance to hook its next generation of fans.
As the brand expands to Las Vegas, Eataly USA's CEO tells Sean Czarnecki how the Italian marketplace's story starts in-store and ends with quality cuisine.
Bedrock CEO Jim Ketai chats about why he anchored his real-estate company in the Motor City's history and what it's doing to revitalize the urban center with art, architecture, and storytelling.
The first woman to lead a major U.S. stock exchange calls for a "balance of regulations" with the incoming Trump administration and gives PRWeek a deep dive into Nasdaq's corporate solutions suite.
Delta's CEO tells Sean Czarnecki that transparency and accepting blame helped the company recover quickly after a global outage.
Sean Czarnecki catches up with Verizon Wireless' Ronan Dunne as he attempts to port O2's British "customer-led, mobile-first" approach across the Atlantic to the U.S.