Latest Corporate News

Breakfast Briefing: The 5 stories PR pros need to know on Thursday morning, 6.30.2016

Breakfast Briefing: The 5 stories PR pros need to know on Thursday morning, 6.30.2016

The Academy invites a diverse new class; A look at Facebook's political influence; Stop eating raw cookie dough, says FDA; De Blasio social media director quits abruptly, flames former colleagues on Facebook; Oculus CEO's Twitter account hacked.

NASCAR hits brakes on report CEO Brian France will speak at GOP convention

NASCAR hits brakes on report CEO Brian France will speak at GOP convention

The auto racing organization said Wednesday morning that its chief executive has no plans to speak on behalf of Donald Trump next month in Cleveland.

Did Ikea wait too long with furniture recall?

Did Ikea wait too long with furniture recall?

Since 1989, at least 41 tip-over incidents involving the recalled furniture have occurred, leading to at least six fatalities and 17 injuries.

4 crisis communicators on what Volkswagen should do next

4 crisis communicators on what Volkswagen should do next

Crisis communicators drop some advice for Volkswagen following the announcement of its $15 billion settlement with the U.S. government and customers.

NFL makes $10m commitment to back new anti-sexual-violence initiative

NFL makes $10m commitment to back new anti-sexual-violence initiative

The National Sexual Violence Resource Center took the lead on Tuesday explaining the creation of Raliance, a new initiative backed by sexual-violence-prevention groups and the NFL.

Breakfast Briefing: The 6 stories PR pros need to know on Tuesday morning, 6.28.2016

Breakfast Briefing: The 6 stories PR pros need to know on Tuesday morning, 6.28.2016

Feds reach $15b settlement with Volkswagen; Trump campaign brings on former Cruz communications aide; NFL to announce partnership to prevent sexual violence; Benghazi report due out today; Ikea recalls 29m dressers; Takata CEO finally offers to resign.

Chipotle's latest attempt to win back customers: A summer loyalty program

Chipotle's latest attempt to win back customers: A summer loyalty program

The burrito chain rolled out a website on Monday morning counting down the minutes to the launch of the Chiptopia Summer Rewards program.

Former Boeing comms exec Mary Foerster joins APCO Advisory Council

Former Boeing comms exec Mary Foerster joins APCO Advisory Council

Based in Seattle, the former VP of communications and marketing at Boeing Commercial Airplanes is focused on counseling APCO clients.

Breakfast Briefing: The stories PR pros need to know on Monday morning, 6.27.2016

Breakfast Briefing: The stories PR pros need to know on Monday morning, 6.27.2016

Singapore Airlines wing fire caught on video; Brexit fallout continues; 'Crying Messi;' Clinton, Warren to campaign in Ohio; Inside Intel's in-house creative team; Sanders press secretary calls it quits.

Seismic shock for UK PR as country votes out but practitioners highlight opportunities to help clients adapt

Seismic shock for UK PR as country votes out but practitioners highlight opportunities to help clients adapt

As the UK awoke to the news that Britain had voted to leave the EU by a margin of 52 per cent to 48 per cent and that Prime Minister David Cameron will leave office in the autumn, UK PR firms told PRWeek what they think the implications are for their businesses and their clients.

After months of behind-the-scenes messaging, U.S. companies prepared for 'Brexit'

After months of behind-the-scenes messaging, U.S. companies prepared for 'Brexit'

Corporations based in the U.S. have communicated under-the-radar about the ramifications of the U.K. leaving the European Union.

Nissan reorganizes global comms function

Nissan reorganizes global comms function

The automaker said Thursday morning that it was making the changes to support the company's growth and performance around the world.

FleishmanHillard scoops up Quaker Oats PR AOR account

FleishmanHillard scoops up Quaker Oats PR AOR account

Zeno Group is the incumbent on the business.

Invest NI seeks U.S. PR firms to promote Northern Ireland to businesses

Invest NI seeks U.S. PR firms to promote Northern Ireland to businesses

The economic development organization is looking for as many as two agencies to promote Northern Ireland as a great place to do business.

Square veteran Lin-Hua Wu joins Dropbox in new comms VP role

Square veteran Lin-Hua Wu joins Dropbox in new comms VP role

She is responsible for the company's worldwide communications strategy and overseeing a team of 20 in the newly created role.

Brands' lack of purpose endangers consumer relationships, says Edelman

Brands' lack of purpose endangers consumer relationships, says Edelman

REI's Opt Outside, Dove's Real Beauty, and CVS' #OneGoodReason all scored with consumers seeking purpose, the firm said.

Facebook unveils four new ways for advertisers and marketers to reach its mobile users

Facebook unveils four new ways for advertisers and marketers to reach its mobile users

The new and updated tools were introduced at the 2016 Cannes Lions Festival of Creativity.

Electrolux North America puts marketing under review

Electrolux North America puts marketing under review

The second-largest appliance-maker in the world is reviewing its marketing accounts, including PR, digital, and brand advertising.

How one firm is quashing fears of drones by showing their benefits

How one firm is quashing fears of drones by showing their benefits

Later this week, Flirtey drones will ferry medical samples for emergency testing between an onshore site at Cape May, New Jersey and a test facility aboard a ship off the coast.

No, Netflix hasn't replaced its old logo

No, Netflix hasn't replaced its old logo

The streaming service told users on Monday that its old logo isn't going away. Some weren't convinced.

Analysis

Brands let health authorities take the lead on Zika communications

Brands let health authorities take the lead on Zika communications

Brands and Olympic organizations are taking their cues from health officials when talking about the Zika virus. That's exactly what they should be doing, say experts.

'Startup nation:' Financial comms experts see opportunity in going out on their own

'Startup nation:' Financial comms experts see opportunity in going out on their own

A number of well-known financial PR experts have recently left established firms to start their own shops. Why now? Technology is changing communications, and it's easier than ever to launch a company.

How well is Snapchat handling lawsuit claiming it encourages drivers to speed?

How well is Snapchat handling lawsuit claiming it encourages drivers to speed?

Experts say Snapchat should remove its speed filter, which is at the center of the lawsuit.

Why more execs are opening up on Facebook

Why more execs are opening up on Facebook

More business leaders, such as GE's Beth Comstock, are finding a more authentic connection via Facebook Live.

The post-merger key for Alaska Airlines' brand: Keep Virgin America's culture

The post-merger key for Alaska Airlines' brand: Keep Virgin America's culture

Alaska Airlines' acquisition of Virgin America gives it a bigger footprint on the West Coast. It also bought a fun, standout brand that experts say it should maintain in some way post-merger.

CEO Q&A

International Drone Racing Association takes the 'multi-reality sport' global

International Drone Racing Association takes the 'multi-reality sport' global

IDRA CEO Sahand Barati tells Sean Czarnecki how he's propelling the sport of drone racing to heady heights from a standing start

CEO Q&A: Toby Cosgrove on running the Cleveland Clinic and community comms

CEO Q&A: Toby Cosgrove on running the Cleveland Clinic and community comms

Cleveland Clinic's CEO tells Alison Kanski how he keeps the hospital on top of its game and educates the community it serves.

Holding company CEOs: Momentum, integration drive PR forward

Holding company CEOs: Momentum, integration drive PR forward

The CEOs of the world's largestĀ­ holding companies credit integration for 2015's success stories.

CEO Q&A: Independent Petroleum Association of America

CEO Q&A: Independent Petroleum Association of America

IPAA president and CEO Barry Russell speaks to Dipka Bhambhani about low energy prices, comms strategy, and the fight to frack

CEO Q&A: Building brand awareness is challenge number one at Squarespace

CEO Q&A: Building brand awareness is challenge number one at Squarespace

"You may have a better product, but if someone isn't comparing you to other products, they don't know you exist," says the website-building company's CEO, Anthony Casalena