Brands used the national day to inspire children, showcase workplace flexibility and employee perks, and playfully engage consumers.
The owner of a UK newswire agency that incorporates transatlantic agency 72 Point has admitted that "tension" exists between the two businesses after reporters were sent a memo asking them to weigh up the effect of negative news stories about PR clients.
One Hundred comprises the following agencies from across the DAS portfolio of brands: Changing Our World, Critical Mass, Interbrand, Ketchum, Porter Novelli, and Russ Reid.
As the retailer stays on target in messaging -- with near silence -- in the face of a growing boycott, PR pros analyze the brand and its low-key response, including Deborah Hamilton, who handles PR for the boycott's organizer.
Hass says he aims to impart more business thinking and awareness to students going into careers in PR.
Updated and accurate contact information for phone and email topped the list of a corporate newsroom's most important features followed by the ability to easily view and download media content. Both areas were cited as those in most need of improvement
The International Consortium of Investigative Journalists will publish a searchable database next month with information on more than 200,000 offshore entities that formed part of its Panama Papers investigation into widespread tax avoidance.
Ogilvy PR has teamed up with RockDove on an app that will help organizations manage the first hours of a corporate crisis.
Ruwan Kodikara will join Amazon UK as its senior manager of corporate comms next month.
Six years after Sloane & Company was acquired by MDC Partners, founder Elliot Sloane is stepping aside.
McCaffery stepped into the role in February.
Collins is a veteran of Ventura Foods and Edelman, where she worked on the Wal-Mart foods account.
The company is searching for a replacement for Quintaglie, who joined Visa in 2014 following the departure of Doug Michelman.
The Omnicom Group agency's New York office leader will join CA on May 9.
Volkswagen agrees to deal with U.S. authorities; Trump professionalizes campaign ahead of convention, general election; ESPN fires Curt Schilling for latest offensive comments; Facebook unveils group calls for Messenger; Barbie sales drop again in the first quarter.
Target reiterated that it "welcomes" transgender employees and customers to use the bathrooms and dressing rooms corresponding to their gender identity.
GE CMO Linda Boff and CCO Deirdre Latour will also share strategy at the October event
The company bought Galeria Kaufhof last summer to expand into Europe and acquired online retailer Gilt early this year.
The soft drink's ingredients for a swift response: one part serious for internal comms, another part lighthearted for social media.
Jamie Diaferia, the American co-founder of London, New York and San Francisco agency Infinite Spada, has bought the business 16 months after its creation in a transatlantic merger.
Experts say Snapchat should remove its speed filter, which is at the center of the lawsuit.
More business leaders, such as GE's Beth Comstock, are finding a more authentic connection via Facebook Live.
Alaska Airlines' acquisition of Virgin America gives it a bigger footprint on the West Coast. It also bought a fun, standout brand that experts say it should maintain in some way post-merger.
With the country facing a national corruption scandal, economic worries, and the Zika virus, Olympic sponsors - and the brands looking to usurp them at the Games - are preparing for a range of serious issues.
Maria Sharapova sent shockwaves through the sporting world after revealing she had failed a drugs test at the Australian Open. What now for the tennis superstar? We look at what happened to five other global sports stars after doping indiscretions.
The CEOs of the world's largest holding companies credit integration for 2015's success stories.
IPAA president and CEO Barry Russell speaks to Dipka Bhambhani about low energy prices, comms strategy, and the fight to frack
"You may have a better product, but if someone isn't comparing you to other products, they don't know you exist," says the website-building company's CEO, Anthony Casalena
Betabrand CEO Chris Lindland tells Diana Bradley how he keeps his company in the media spotlight
The sports exec speaks to Diana Bradley about his stance on corruption in sports and the franchise's efforts to tackle diversity