Latest Corporate News

Harris Corporation appoints Sandi Lee to top comms job as Exelis deal closes

Harris Corporation appoints Sandi Lee to top comms job as Exelis deal closes

The nearly $5 billion deal is set to close this Friday.

Six things PR pros need to know on Tuesday morning, 5.26.2015

Six things PR pros need to know on Tuesday morning, 5.26.2015

Charter swoops in to buy Time Warner Cable; Sanders launch event officially kicks off his campaign; Twitter looks to buy Flipboard; Rise and fall of BlackBerry chronicled in new book.

Hill+Knowlton and Buchanan form Middle East and Africa venture

Hill+Knowlton and Buchanan form Middle East and Africa venture

WPP PR agencies Hill+Knowlton Strategies and Buchanan have formed a new body called H+K Financial to offer corporate and financial comms across the Middle East and Africa.

FedEx picks Burson-Marsteller-led team for wide-ranging account

FedEx picks Burson-Marsteller-led team for wide-ranging account

The WPP firm will serve as lead agency for several business units.

Former HP comms head Wohl joins Commvault as CCO

Former HP comms head Wohl joins Commvault as CCO

Bill Wohl previously worked at HP and SAP.

Crisis gurus see Takata record recall as landmark case study in the making

Crisis gurus see Takata record recall as landmark case study in the making

How Japanese airbag-maker Takata handles the recall of 34 million US cars could set a standard for future crises, they said on Twitter.

Why Walmart made its earnings report easier on the eyes

Why Walmart made its earnings report easier on the eyes

Walmart traded out most words for visuals in its financial earnings report on Tuesday.

AECOM hires former Disney VP Heather Rim to succeed Gennaro as CCO

AECOM hires former Disney VP Heather Rim to succeed Gennaro as CCO

She most recently worked at Avery Dennison as VP of global corporate communications.

Cohn & Wolfe replaces Lansons as Barclaycard UK corporate PR agency

Cohn & Wolfe replaces Lansons as Barclaycard UK corporate PR agency

Barclaycard has appointed Cohn & Wolfe as its UK corporate PR agency, replacing Lansons, PRWeek has learned.

Visa's Doidge joins BlackBerry corp comms team

Visa's Doidge joins BlackBerry corp comms team

She started at the mobile-device maker less than two weeks after Heidi Davidson stepped down as SVP of communications.

Slideshow: Take a tour of the PR Museum

Slideshow: Take a tour of the PR Museum

The inspiration behind the institution is Edward Bernays, who is often called the father of public relations.

PR pro who survived Amtrak crash slams railroad's crisis comms efforts

PR pro who survived Amtrak crash slams railroad's crisis comms efforts

PR pro Andrew Brenner survived the tragic Amtrak crash in Philadelphia this week.

Patriots create rebuttal site in attempt to punt Wells Report

Patriots create rebuttal site in attempt to punt Wells Report

The Patriots launched a website Thursday to defend themselves against the Wells Report.

How to capture the media's attention with your CSR efforts

How to capture the media's attention with your CSR efforts

Panelists shared tips on gaining coverage on brands' CSR activities.

Google's Whetstone joins Uber to lead policy and communications

Google's Whetstone joins Uber to lead policy and communications

Whetstone will become SVP of policy and communications at Uber.

Crisis communicators skewer Amtrak's crash response on Twitter

Crisis communicators skewer Amtrak's crash response on Twitter

PR pros gave Amtrak failing grades on Twitter for not quickly incorporating social media and slowly releasing statements on the deadly Philadelphia crash.

Engadget, TechCrunch editors: We promise not to change after Verizon deal

Engadget, TechCrunch editors: We promise not to change after Verizon deal

Editors at tech-focused Engadget and TechCrunch swore to keep reporting critically on issues like Net Neutrality and NSA surveillance even after Verizon buys their parent company, AOL.

Six things PR pros need to know on Tuesday morning, 5.12.2015

Six things PR pros need to know on Tuesday morning, 5.12.2015

Verizon to fork over $4.4b for AOL; Instagram apologizes for shutting down The Shade Room; Brady suspension reaction; Networks switch up strategy for upfronts.

Bell Pottinger and Brunswick's Mark Antelme launches Celicourt Communications

Bell Pottinger and Brunswick's Mark Antelme launches Celicourt Communications

Former Bell Pottinger partner and Brunswick director Mark Antelme has launched a financial and corporate PR consultancy called Celicourt Communications.

PepsiCo veteran Mark Dollins joins DuPont

PepsiCo veteran Mark Dollins joins DuPont

He is focusing on comms support for CEO Ellen Kullman and other executives, as well as employee communications.

Analysis

Colossal Takata recall puts automakers, dealers, government agencies in uncharted waters

Colossal Takata recall puts automakers, dealers, government agencies in uncharted waters

Automakers say they are letting the federal government make the first move, but analysts contend car brands and dealerships should be doing more to inform consumers about the record recall.

Why SeaWorld has to go beyond comms in its fight for survival

Why SeaWorld has to go beyond comms in its fight for survival

After a slow response to Blackfish, SeaWorld is in the fight of its life. It'll need to aggressively argue its side against animal-rights groups to win back customers, say PR pros.

How to save face when a mega merger falls through

How to save face when a mega merger falls through

Comcast and Time Warner need to quickly change the narrative by communicating their individual growth plans to reassure investors, employees, and consumers

Is Antonio Lucio the right person to define HP's brand? Comms experts weigh in

Is Antonio Lucio the right person to define HP's brand? Comms experts weigh in

As HP prepares to split into two separate entities, PR pros back Lucio to create a global positioning and narrative for the newly formed HP Inc.

How to dodge a confetti attack, and other tips for hosting a safe press conference

How to dodge a confetti attack, and other tips for hosting a safe press conference

Barack Obama. Hillary Clinton. George W. Bush. And now Mario Draghi. They've all had press conferences or public events interrupted. Here's how to stop that from taking place, and what to do if it happens.

CEO Q&A

How Justin Bieber shed spotlight on MADD's message

How Justin Bieber shed spotlight on MADD's message

Debbie Weir, Mothers Against Drunk Driving, speaks to Diana Bradley about plans for its 35th anniversary and how the association leverages digital.

How Ixia's CEO is revamping its image and internal comms

How Ixia's CEO is revamping its image and internal comms

Ixia's Bethany Mayer talks to Diana Bradley about how the tech security organization is revamping its image and internal communications.

Girl Scouts CEO brings brand and cookies into the digital age

Girl Scouts CEO brings brand and cookies into the digital age

Anna Maria Chávez, Girl Scouts of the USA CEO talks to Diana Bradley about how the legacy group is leveraging digital to stay relevant.

CEO Q&A: How Whistle Sports is changing sports programming for Millennials

CEO Q&A: How Whistle Sports is changing sports programming for Millennials

Whistle Sports' John West speaks to Diana Bradley about connecting with younger fans and the YouTube network's global expansion plans.

CEO Q&A: David Simnick, SoapBox Soaps

CEO Q&A: David Simnick, SoapBox Soaps

Diana Bradley goes one on one with SoapBox Soaps CEO David Simnick about lessons learned and the organization's expanding market reach.

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