Latest Corporate News

Volkswagen's Vazin moves to VP role at Toyota

Volkswagen's Vazin moves to VP role at Toyota

After three months in his most recent position at Volkswagen Group of America, Scott Vazin will join Toyota this month as VP of corporate and regional communications for North America.

Resumé discrepancy led to Tovar leaving Walmart

Resumé discrepancy led to Tovar leaving Walmart

Walmart discovered that David Tovar had not obtained a bachelor's degree from the University of Delaware in 1996, which he had claimed, during the screening process for a promotion to SVP.

Fernandez: Shared understanding is key to successful business

Fernandez: Shared understanding is key to successful business

Cargill's chief communicator urged counterparts to reach out to NGOs -- especially those that don't agree with them.

Weber Shandwick hires Dave Morris as EMEA change management director

Weber Shandwick hires Dave Morris as EMEA change management director

Dave Morris has been appointed by Weber Shandwick to the newly created EMEA-wide role of director of change management.

Walmart's Tovar to exit after eight years at retailer

Walmart's Tovar to exit after eight years at retailer

David Tovar, Walmart's VP of comms, is stepping down at the end of the month.

Chevron corporate relations GM Yarrow exits company

Chevron corporate relations GM Yarrow exits company

Russ Yarrow has left his role as Chevron's GM of corporate relations to focus on consulting opportunities.

Ketchum beats out four firms for H&R Block account

Ketchum beats out four firms for H&R Block account

The renewed contract with Ketchum is for one year.

Four things for PR pros to know Friday, 9.12.14

Four things for PR pros to know Friday, 9.12.14

How Yahoo fought the government on surveillance; Brands keep close eye on the NFL; Hillary Clinton returns to Iowa.

Hit or Miss? Apple unveils new iPhones at latest product launch

Hit or Miss? Apple unveils new iPhones at latest product launch

This week saw Apple’s latest product launch event, with the unveiling of its new iPhone models and Apple Watch.

Ex-Barclays investment comms lead Simon Eaton joins Instinctif Partners

Ex-Barclays investment comms lead Simon Eaton joins Instinctif Partners

Simon Eaton has been appointed by Instinctif Partners as a managing partner in its capital markets and corporate affairs practice.

Zipcar taps Holmes as first corporate communications director

Zipcar taps Holmes as first corporate communications director

CAMBRIDGE, MA: Zipcar has hired Justin Holmes as director of corporate communications, a newly created role.

Hume Brophy snaps up FTI's Simon Elliott to lead international expansion

FTI MD Simon Elliott has been hired by Hume Brophy to lead its new international corporate practice.

Chatsworth to help ACI restore "battered" reputation of financial markets

Chatsworth to help ACI restore "battered" reputation of financial markets

Global financial professional body ACI has hired Chatsworth Communications as it seeks to rebuild trust in the "battered" reputation of the markets.

Home Depot doubles down on customer outreach after data theft

Home Depot doubles down on customer outreach after data theft

The data theft could affect more than 60 million customers who used credit cards at Home Depot locations in the US and Canada since April.

World Bank hires Jeremy Hillman for top comms role amid $400m savings effort

World Bank hires Jeremy Hillman for top comms role amid $400m savings effort

The World Bank has hired Jeremy Hillman from the Bill & Melinda Gates Foundation to lead comms as it seeks to "tell a strong story" about its role in global affairs amid a major restructure.

Edelman partners with ENGAGE to launch new employee engagement arm

Edelman partners with ENGAGE to launch new employee engagement arm

Edelman has partnered with specialist employee engagement agency ENGAGE to launch a new offer.

BMC taps DeRitis to replace Stouse in global comms role

BMC taps DeRitis to replace Stouse in global comms role

Eric DeRitis, who joined BMC Software in December, reports to interim CMO Nick Utton.

How Home Depot is proactively communicating about its data-breach investigation

How Home Depot is proactively communicating about its data-breach investigation

The home-improvement retailer posted a statement on its corporate website on Wednesday morning in response to news reports about the possible payment-information data breach. Home Depot also linked to the statement from its Twitter and Facebook accounts.

TruGreen brings on MSLGroup as first US PR AOR

TruGreen brings on MSLGroup as first US PR AOR

MSLGroup began work on the 16-month contract on September 1. It is TruGreen's first PR agency partner in the US.

Honorees for PRWeek Hall of Fame 2014 unveiled

Honorees for PRWeek Hall of Fame 2014 unveiled

The second group of inductees to the PRWeek Hall of Fame will be honored at a dinner in New York City on December 8.

Analysis

Alibaba shows critical comms importance of investor roadshows

Alibaba shows critical comms importance of investor roadshows

As Alibaba executives go city to city as part of a 10-day roadshow, the pressure is on. Despite a bevy of new interactive media tools, roadshows are still a critical communications strategy for companies going public.

Alibaba pre-IPO roadshow off to a hot start

Alibaba pre-IPO roadshow off to a hot start

To prepare for what observers believe will be the largest technology IPO in history, Alibaba is in the midst of a 100-meeting roadshow.

Comms lessons learned from the celebrity photo-hacking scandal

Comms lessons learned from the celebrity photo-hacking scandal

Technology companies should not wait for an incident to explain the security features of their cloud platforms and what they must do to keep their data safe.

Corporations walk a tightrope on tax-inversion comms

Corporations walk a tightrope on tax-inversion comms

Financial communications experts say Burger King has responded well to the political and social media uproar over its decision to move its corporate headquarters to Canada - and save millions in US taxes in the process.

Experts expect P&G to emphasize cost savings, innovation as it gets back to basics

Experts expect P&G to emphasize cost savings, innovation as it gets back to basics

The CPG giant is making plans to rid itself of more than half its brands. While it does so, it must push a message of innovation and cost savings, say experts.

CEO Q&A

CEO Q&A: Joe Daniels, National September 11 Memorial & Museum

CEO Q&A: Joe Daniels, National September 11 Memorial & Museum

Joe Daniels of the National September 11 Memorial & Museum tells Diana Bradley about the nonprofit's comms efforts.

CEO Q&A: Jeremy Stoppelman, Yelp

CEO Q&A: Jeremy Stoppelman, Yelp

Jeremy Stoppelman, Yelp, speaks about its mobile app and the importance of educating people about the brand's mission.

CEO Q&A: Jay Gould, American Standard

CEO Q&A: Jay Gould, American Standard

American Standard's Jay Gould talks about improving staff morale and how the company's philanthropic efforts help increase sales.

CEO Q&A: Courteney Monroe, National Geographic Channel

CEO Q&A: Courteney Monroe, National Geographic Channel

National Geographic Channel's new US CEO Courteney Monroe talks to Diana Bradley about innovative tech and crisis comms strategies.

CEO Q&A: David Kenny, The Weather Channel

CEO Q&A: David Kenny, The Weather Channel

David Kenny, CEO of The Weather Channel, talks to Diana Bradley about the dispute with DirecTV and creating a culture of transparency.

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