CEO Q&As

CEO Q&A: Independent Petroleum Association of America

CEO Q&A: Independent Petroleum Association of America

IPAA president and CEO Barry Russell speaks to Dipka Bhambhani about low energy prices, comms strategy, and the fight to frack

CEO Q&A: Building brand awareness is challenge number one at Squarespace

CEO Q&A: Building brand awareness is challenge number one at Squarespace

"You may have a better product, but if someone isn't comparing you to other products, they don't know you exist," says the website-building company's CEO, Anthony Casalena

CEO Q&A: Betabrand's secret to keeping a clothing company in the news

CEO Q&A: Betabrand's secret to keeping a clothing company in the news

Betabrand CEO Chris Lindland tells Diana Bradley how he keeps his company in the media spotlight

Atlanta Hawks CEO Steve Koonin talks diversity, corruption, Ashley Madison(s)

Atlanta Hawks CEO Steve Koonin talks diversity, corruption, Ashley Madison(s)

The sports exec speaks to Diana Bradley about his stance on corruption in sports and the franchise's efforts to tackle diversity

CEO Q&A: Where Reddit goes from here

CEO Q&A: Where Reddit goes from here

After recently returning to Reddit, cofounder Steve Huffman tells Diana Bradley how the company is faring after a tumultuous few months

CEO Q&A: Archie Comics' Jon Goldwater on rebranding the series for the modern world

CEO Q&A: Archie Comics' Jon Goldwater on rebranding the series for the modern world

Archie Comics' CEO speaks to Diana Bradley about how the iconic comic book is keeping up in today's superhero-crazed world.

NASCAR's comms model, fan-engagement plans, and why it dumped Trump

NASCAR's comms model, fan-engagement plans, and why it dumped Trump

NASCAR CEO Brian France speaks to Diana Bradley about doubling down on technology to boost fans' engagement with the sports brand.

BitTorrent's CEO discusses Taylor Swift's swipe at streaming services

BitTorrent's CEO discusses Taylor Swift's swipe at streaming services

Eric Klinker, the CEO of BitTorrent, speaks to Diana Bradley about how the online distribution platform is clarifying its status as a trustworthy operation.

Sysomos CEO outlines the company's plans after splitting from Marketwired

Sysomos CEO outlines the company's plans after splitting from Marketwired

Lindsay Sparks, CEO of Sysomos, speaks to Diana Bradley about the organization’s plans after spinning off from Marketwired this year

American Airlines CEO discusses comms strategy behind US Airways merger

American Airlines CEO discusses comms strategy behind US Airways merger

American Airlines Group's Doug Parker tells Diana Bradley why the company's PR unit has been a key part of its merger with US Airways.

How Justin Bieber shed spotlight on MADD's message

How Justin Bieber shed spotlight on MADD's message

Debbie Weir, Mothers Against Drunk Driving, speaks to Diana Bradley about plans for its 35th anniversary and how the association leverages digital.

How Ixia's CEO is revamping its image and internal comms

How Ixia's CEO is revamping its image and internal comms

Ixia's Bethany Mayer talks to Diana Bradley about how the tech security organization is revamping its image and internal communications.

Girl Scouts CEO brings brand and cookies into the digital age

Girl Scouts CEO brings brand and cookies into the digital age

Anna Maria Chávez, Girl Scouts of the USA CEO talks to Diana Bradley about how the legacy group is leveraging digital to stay relevant.

CEO Q&A: How Whistle Sports is changing sports programming for Millennials

CEO Q&A: How Whistle Sports is changing sports programming for Millennials

Whistle Sports' John West speaks to Diana Bradley about connecting with younger fans and the YouTube network's global expansion plans.

CEO Q&A: David Simnick, SoapBox Soaps

CEO Q&A: David Simnick, SoapBox Soaps

Diana Bradley goes one on one with SoapBox Soaps CEO David Simnick about lessons learned and the organization's expanding market reach.

CEO Q&A: Jerome Peribere, Sealed Air

CEO Q&A: Jerome Peribere, Sealed Air

Sealed Air's Jerome Peribere talks about significant branding changes the company has made and its plans for relocation.

CEO Q&A: Zev and Jeffrey Weiss, American Greetings

CEO Q&A: Zev and Jeffrey Weiss, American Greetings

Zev and Jeffrey Weiss, co-CEOs at American Greetings, speak to Diana Bradley about privatization and how the company keeps evolving.

CEO Q&A: Joe Daniels, National September 11 Memorial & Museum

CEO Q&A: Joe Daniels, National September 11 Memorial & Museum

Joe Daniels of the National September 11 Memorial & Museum tells Diana Bradley about the nonprofit's comms efforts.

CEO Q&A: Jeremy Stoppelman, Yelp

CEO Q&A: Jeremy Stoppelman, Yelp

Jeremy Stoppelman, Yelp, speaks about its mobile app and the importance of educating people about the brand's mission.

CEO Q&A: Jay Gould, American Standard

CEO Q&A: Jay Gould, American Standard

American Standard's Jay Gould talks about improving staff morale and how the company's philanthropic efforts help increase sales.