Blogs

Hey Mooch: you're not meant to be the story

Hey Mooch: you're not meant to be the story

The new White House communications director has made an immediate mark in a totally unorthodox way that isn't making anyone think of PR in a more positive light after the Sean Spicer experience.

Your call: Would you hire Sean Spicer?

Your call: Would you hire Sean Spicer?

After a six-month stint as President Trump's White House press secretary, Sean Spicer is about to be on the market. Would you hire him for a corporate or agency role?

Baer: Scaramucci needs behind-the-scenes focus to fix White House comms

Baer: Scaramucci needs behind-the-scenes focus to fix White House comms

Anthony Scaramucci will need to be less of a show pony and more of a work horse to get the Trump administration's communications on track, according to Don Baer.

Boy Scouts declares itself 'wholly non-partisan' after combative Trump speech

Boy Scouts declares itself 'wholly non-partisan' after combative Trump speech

The organization found itself at the center of a political firestorm on Monday evening after President Trump addressed its annual Jamboree with a politically charged speech.

PR pros react to Spicer's resignation, Scaramucci's hire

PR pros react to Spicer's resignation, Scaramucci's hire

The consensus: They're still not impressed with Spicer and are extremely wary of the new hire.

Timeline: The short, tumultuous tenure of Sean Spicer

Timeline: The short, tumultuous tenure of Sean Spicer

Spicer's short but notable tenure as White House press secretary came to an abrupt end on Friday. From Inauguration Day to Saturday Night Live, here's a timeline of his term.

Influencers are the changing face of marketing

Influencers are the changing face of marketing

The FTC wants to crack down on influencer marketing but, transparency aside, people increasingly turn to people like themselves when they are seeking information and entertainment.

Your call: Is Scaramucci an inspired or puzzling choice for White House comms director?

Your call: Is Scaramucci an inspired or puzzling choice for White House comms director?

The former hedge fund manager is said to be in line for the White House communications director job.

How 10 brands are celebrating #NationalHotDogDay

How 10 brands are celebrating #NationalHotDogDay

It's estimated that Americans consume 20 million hot dogs a year, so it makes sense that brands are dedicating a day to the glory of the dog. Here's how 10 brands are offering tips or promotions or just having a meaty #NationalHotDogDay on social media.

Watch: Current helps Radio Flyer celebrate turning 100

Watch: Current helps Radio Flyer celebrate turning 100

The brand is celebrating its centennial with a video highlighting the role it has played in American childhood, generation by generation.

Holding company woes represent good news for PR

Holding company woes represent good news for PR

Brian Wieser from Pivotal Research downgraded agency holding companies to a "hold" in light of difficult trading conditions - but these structural and temporal difficulties will bring PR more central to the marketing mix.

Poll: What shocked you the most about the Rob Goldstone saga?

Poll: What shocked you the most about the Rob Goldstone saga?

The world met Rob Goldstone this week and found him to be...interesting.

Twitter highlights inspiring and aspiring female leaders and creatives

Twitter highlights inspiring and aspiring female leaders and creatives

The film is part of Twitter's #SheInspiresMe initiative, which aims to lift and empower female voices.

How 5 brands are having a frank-tastic time with Snapchat's dancing hotdog

How 5 brands are having a frank-tastic time with Snapchat's dancing hotdog

Does your brand have dancing processed meat baked into its social media strategy?

Five things to know about Rob Goldstone

Five things to know about Rob Goldstone

He's brushed shoulders with the entertainment elite, and helped arrange a fateful meeting that may capsize the Trump Administration.

Spinning wheels and slow streams: How 7 tech brands protested Net Neutrality changes

Spinning wheels and slow streams: How 7 tech brands protested Net Neutrality changes

The current Net Neutrality rules are under threat from the FCC, and that's not OK with most of Silicon Valley. Here's how seven tech blue chips are trying to get the public on their side of the issue.

PR's power players share their vision

PR's power players share their vision

The collected wit and wisdom of the 270 individuals in PRWeek's Global Power Book provide some significant indicators for the future of the industry.

Your call: Is the White House press briefing actually better off-camera?

Your call: Is the White House press briefing actually better off-camera?

Is the daily White House press briefing actually more informative without on-camera posturing (or squirming, depending on your view)? Take our poll below or tweet at @prweekus with your vote.

Watch: KFC brings Colonel Sanders back again...as a robot

Watch: KFC brings Colonel Sanders back again...as a robot

Lucky customers who have always dreamed of ordering from the colonel himself are finally getting their chance.

How 4 brands are celebrating Independence Day

How 4 brands are celebrating Independence Day

Here's a quick look at 2017's Independence Day campaigns, with two brands going in a familiar direction (patriotism) and a pair of others using the holiday to talk about ridding their products of preservatives.