Blogs

A day in the life of Christie's corporate comms VP

A day in the life of Christie's corporate comms VP

Michael Sherman, VP of corporate communications, Christie's, shares his morning ritual and what he would do if he ruled the world for a day.

Facebook dangles a sword of Damocles

Facebook dangles a sword of Damocles

The social network giant wants to host mainstream media owners' content within its platform and encourage agencies to spend more of their clients' ad dollars within this closed shop.

How has Lufthansa responded to the Germanwings crash?

How has Lufthansa responded to the Germanwings crash?

Take our poll on how Lufthansa's chief executive has responded to the Tuesday crash of a Germanwings flight in southern France.

PR agencies and marketing embrace Hollywood

PR agencies and marketing embrace Hollywood

The line where brand marketing ends and Hollywood begins is blurring.

How Heinz and Kraft added some color to their merger announcement

How Heinz and Kraft added some color to their merger announcement

The two food giants released an infographic with their Wednesday morning merger announcement.

Lufthansa, Germanwings darken logos on social media in mourning after crash

Lufthansa, Germanwings darken logos on social media in mourning after crash

The discount airliner's CEO also spoke at a press conference on Tuesday. Airbus and the International Federation of Air Line Pilots' Associations both released statements on the incident.

The changing face of healthcare information

The changing face of healthcare information

A growing number of Americans are willing to use health-focused apps and websites.

Pete and Nancy Frates remind us what really matters

Pete and Nancy Frates remind us what really matters

PRWeek's 2015 Communicator of the Year reminds us of the power of human spirit and the enduring nature of storytelling.

Starbucks #RaceTogether: strong idea, flawed execution

Starbucks #RaceTogether: strong idea, flawed execution

The backlash against Starbucks should not deter other major for-profit brands from getting involved in well-intentioned initiatives.

Prospective presidential candidates shuffle comms staffers

Prospective presidential candidates shuffle comms staffers

Team Clinton ramped up, and team Walker downsized.

Three tips for brands and agencies that aren't sick of SXSW

Three tips for brands and agencies that aren't sick of SXSW

Almost as soon as SXSW is over, it's time to plan for the next one.

Your call: What went wrong with Starbucks' Race Together initiative?

Your call: What went wrong with Starbucks' Race Together initiative?

The campaign was widely mocked across digital and social media on Tuesday.

Real solutions for tackling diversity issues

Real solutions for tackling diversity issues

SXSW is an example for PR and many other industries of how to approach diversity.

Forget Grumpy Cat. Mophie's rescue dogs are the real stars of SXSW

Forget Grumpy Cat. Mophie's rescue dogs are the real stars of SXSW

Mophie has gained attention at SXSW for its initiative to dispatch a pack of St. Bernard rescue dogs to help charge attendees' phones.

How to survive your 15 minutes of shame

How to survive your 15 minutes of shame

When it comes to coping with cyber shame, are you using the Apple or the Kanye West approach? Huge's Megan Wintersteen shared advice with SXSW attendees.

Welcome to SXSW, where marcomms meets innovation

Welcome to SXSW, where marcomms meets innovation

South by Southwest Interactive has become the epicenter of where marcomms meets innovation. It could just as appropriately be called SXSW Integrated.

Nine brands pushing their luck on Twitter on #FridayThe13th

Nine brands pushing their luck on Twitter on #FridayThe13th

With some celebrating #PiDay thrown in for good measure.

Ketchum's divorce from Russia was inevitable - but amicable

Ketchum's divorce from Russia was inevitable - but amicable

Who jilted who is top of many people's minds, but in the end both Russia and Ketchum realized their continuing partnership was becoming ineffectual and counterproductive.

Your call: Should Ketchum have ever signed on to represent Russia in the first place?

Your call: Should Ketchum have ever signed on to represent Russia in the first place?

Was it a shortsighted decision by the agency? Or just another case of two entities whose positions drifted over time?

How to do SXSW right

How to do SXSW right

Tips on making the most of your SXSW experience, from two regular attendees

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