PRWeek looks at the social media activity behind the #IceBucketChallenge, which resulted in more than $100 million in donations to the ALS Association as of Friday morning.
NFL commissioner Roger Goodell announced an overhaul of the league's domestic violence policy Thursday afternoon, which includes a lifetime ban for repeat offenders.
The awful events of the last month contain echoes in history from many Augusts past.
Press secretaries during President Bill Clinton's administration used more evasive language than any other White House chief communicator since 1993, according to a BuzzFeed analysis.
Time Warner Cable is up against a flood of negative social media reaction from customers following the company's two-hour Internet outage on Wednesday.
The soft-drink brand has unveiled an eight-episode "mini mini-series," featuring a pint-sized superhero.
PRWeek compiles #IceBucketChallenge videos from PR agencies.
Here's how three food brands took advantage of MTV's Video Music Awards to try to reach young consumers.
The bottom line is that over $53m has been raised to combat ALS: a horrible and, up to now, largely unknown disease.
The Wall Street Journal's former CCO told CNN on Wednesday that the major news networks acted responsibly in not airing images of the beheading of James Foley. Twitter, meanwhile, shut down accounts that used the graphic video.
The idea that user-generated content is actually any good is humorously subverted in the latest US promotion for Newcastle Brown Ale.
The firm said in a tweet Monday afternoon that it is "providing short-term assistance to the city of Ferguson's media relations department in fielding media inquiries during this tragic time."
More than 34% of respondents said Edelman's blog post "came off as self-promotional, disrespectful, and boorish." Yet more than 32% seemed to give the firm the benefit of the doubt.
It took nearly a week for Ferguson, Missouri, police to release the name of the officer - Darren Wilson - who shot and killed unarmed 18-year-old Michael Brown last Saturday.
A tough week for Edelman contains lessons for all PR agencies and the clients they choose to work with.
Edelman global CEO Richard Edelman said former US CEO Mark Hass was fired from the agency in part because of the way he responded to an investigation into PR agencies' work with climate-change deniers.
Brands paid heartfelt tribute to Robin Williams on Monday night after the TV and film star's reported suicide.
The major cable news networks picked up President Obama's 9 pm statement from the White House on new action in Iraq, but the Obama administration also used the full range of social media tools to get its message across.
Join the debate as PRWeek gathers together the most senior individuals in the communications industry to highlight the fact that good business is better business.
PR pros and brand communicators in Asia will all be taking note of recent clampdowns on the media by Chinese authorities.