Former Mike and the Mad Dog front man Mike Francesa proved this week he was resistant to change others see as inevitable - modern communicators and marketers don't have that luxury, as this week's social media Wookiee viral show illustrated.
How 16 brands got into the (seriously silly) spirit of Red Nose Day.
What became the most viewed Facebook Live video of all time was posted by a Kohl's customer last week. Here's how the retail chain took advantage.
Let's build on the achievements of The Lagrant Foundation as we celebrate an organization that has been at the forefront of PR's diversity efforts for nearly two decades.
G&S Business Communications CEO Luke Lambert explains the myriad reasons his agency prioritizes diversity and inclusion, along with the rewards gleaned from having entered for a 2015 Diversity Distinction in PR Award
New owner Charter Communications is betting customers won't miss the Time Warner Cable brand.
The team showed off the first jersey ad in major U.S. professional sports on Monday with videos starring its mascots. But many fans weren't impressed.
Beth Monaghan, CEO and cofounder of InkHouse, on why infographics are no longer working for journalists and consumers.
Trash talk on Twitter as Spiderman, Marge Simpson, and 'Becky with the Good Hair' fill windows across Canal Street
Dozens of brands weren't scared of making the most of Friday the 13th on social media. Here are a baker's dozen of the best.
A visit to one of the top schools for PR education convinces PRWeek editor-in-chief Steve Barrett that the future of the industry is in good hands.
The founder and creative director of Mistress finds inspiration in the young.
The photo-sharing app introduced a new logo on Wednesday morning. Did it learn a lesson from Uber?
Reuters reported Wednesday morning that the chain has brought on three food-safety experts, including one that was critical of its response late last year.
The ride-hailing service and rival Uber threw their weight behind defeating regulations that called for greater restrictions on their drivers but ultimately failed at the ballot box.
The marketing industry is nothing without the right talent. The global marketing director of Travelex believes we're not doing enough to face up to the massive challenges ahead.
The state said Monday that it is filing suit against the Justice Department, accusing it of "baseless and blatant" overreach.
The sixth annual Diversity Distinction in PR Awards to launch on May 19
The 2016 PRWeek Global Agency Report is in the can and the largest survey of PR firms ever produced has thrown up some fascinating data, trends, and analysis.
Several high-profile Republicans have been hesitant to support a Donald Trump nomination, despite its perceived inevitability and the businessman's domination of the party's primary process. Will it matter?