Blogs

Rand Paul's Snapchat interview sets up social media-driven election season

Rand Paul's Snapchat interview sets up social media-driven election season

The Senator's interview is likely only the beginning of a long election season full of candidates exploiting every corner of social media once reserved for Millennials.

Wednesday's Super Bowl marketing winner: Puppies

Wednesday's Super Bowl marketing winner: Puppies

Keeping you up-to-date on who's under the media and marketing microscope in the lead up to Super Bowl XLIX in Arizona.

Who real-timed #Snowmageddon2015 best - DiGiorno, Logitech, or McDonald's?

Who real-timed #Snowmageddon2015 best - DiGiorno, Logitech, or McDonald's?

Call it #Snowmageddon2015 or #Blizzardof2015, Monday night's snowstorm failed to live up to its billing. But a handful of brands still took advantage of the weather event with real-time marketing on Twitter.

Marcomms job market begins to pick up

Marcomms job market begins to pick up

Executives are more optimistic about hiring creative talent in the first half of this year.

Brands from all sectors go for a slice of #NationalPieDay

Brands from all sectors go for a slice of #NationalPieDay

Twitter is buzzing with #NationalPieDay posts from businesses you would and would not expect.

Retail's inflection point requires seamless storytelling

Retail's inflection point requires seamless storytelling

Consumers are fueling a retail revolution that allows them to shop when and where they want, but success still boils down to product, service, and systems, as Trader Joe's and Walmart show.

Your call: Were the Brady and Belichick deflategate press conferences believable?

Your call: Were the Brady and Belichick deflategate press conferences believable?

Take our poll on whether you thought the New England Patriots coach and quarterback were telling the truth during their Thursday press conferences.

Student of the Year 2015 finalists selected

Student of the Year 2015 finalists selected

The Winner and Honorable Mention will be announced at the PRWeek Awards in New York City on March 19.

White House comms team, cheese puns, take center stage of post-SOTU Twitter Q&A

White House comms team, cheese puns, take center stage of post-SOTU Twitter Q&A

The Obama administration paid homage to one of President Andrew Jackson's quirkier events - and an episode of The West Wing - by hosting "Virtual Big Block of Cheese Day" on Wednesday.

Who real-timed #DeflateGate best - Krispy Kreme or Charmin?

Who real-timed #DeflateGate best - Krispy Kreme or Charmin?

Brands pumped up their best jabs on "deflategate."

Speechwriting, comms, and social media firsts at State of the Union

Speechwriting, comms, and social media firsts at State of the Union

The White House released the speech early on medium, included several unprecedented words, and...leaked a picture of the president's brown suit?

PRWeek readers: Keep PR majors in advanced writing classes

PRWeek readers: Keep PR majors in advanced writing classes

Respondents to PRWeek's latest poll say PR majors should continue to take advanced writing courses, despite a shift in professional job duties.

Compelling narratives drive buzz at auto and tech shows

Compelling narratives drive buzz at auto and tech shows

PRWeek editor-in-chief Steve Barrett reflects on the common trends fueling the automotive sector's feel-good presence at CES and the Detroit auto show.

Your call: Should PR majors take fewer writing courses?

Your call: Should PR majors take fewer writing courses?

Take our poll on whether PR students should still be taking advanced writing courses.

Target CEO actively speaks out about Canada shutdown

Target CEO actively speaks out about Canada shutdown

Target chief exec Brian Cornell is actively speaking out to employees and shareholders about the company's plan to close down its 133 stores across Canada in 16 to 20 weeks.

How the White House is explaining its push to cut emissions

How the White House is explaining its push to cut emissions

The Obama administration is trying to turn scientific language into laymen's terms with a fact sheet posted to WhiteHouse.gov on Wednesday morning.

The surprising popularity of brands using Twitter Web Client

The surprising popularity of brands using Twitter Web Client

The Verge's painful expose that Blackberry had apparently Tweeted from an iPhone (the Tweet has been deleted) was a brutal reminder that on Tweetdeck, at least, everyone can see what platform you use.

Slideshow: On the ground at the 2015 Detroit Auto Show

Slideshow: On the ground at the 2015 Detroit Auto Show

Photos and videos of the coolest cars and technology from the Detroit Auto Show

Severity of US Central Command Twitter hack called into question

Severity of US Central Command Twitter hack called into question

While the hack of the US military's Central Command Twitter and YouTube channels could turn out to be more dangerous, right now it seems only social media account passwords were compromised, according to media reports.

Former Ferguson PR firm Devin James Group files lawsuit for payment

Former Ferguson PR firm Devin James Group files lawsuit for payment

The firm filed a breach of contract lawsuit against Elasticity earlier this week for allegedly not being paid $50,000.

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