Consumer companies of all types are assessing their big broadcast and print media buys to see if there are more effective ways to spend their marketing money.
The Republican candidate returned to controversial proposals such as building a wall on the Mexican border and stopping immigration from countries "compromised by terrorism" in his acceptance speech.
The director of APCO's office in Istanbul talks about life after the shocking coup attempt and what lies ahead for a country still reeling from its effects.
Ted Cruz defended his decision to not endorse Donald Trump on Thursday morning.
The Texas senator encouraged voters to vote their conscience this November, but didn't mention Trump by name.
The rum company has started a campaign and petition to lower the age to be President, which currently sits at 35, and give millennials a shot at the job.
The refrain, criticized in the media as "extra-judicial," reflects the thoughts of many Americans, Paul Manafort said Wednesday.
"Lock her up," the delegates chanted throughout the New Jersey governor's speech.
Political veteran and Burson-Marsteller CEO Don Baer chats with PRWeek about the opening night of the Republican National Convention, the controversy over Melania Trump's speech, social media, and his connection to The West Wing.
There's one big topic of conversation in Cleveland on Tuesday, and it's not any of last night's "Make America Safe Again" speeches.
George H.W. Bush adviser Dan Hill believes Trump campaign manager Paul Manafort should take blame in plagiarism row, admit team's mistake, ensure it doesn't happen again, and reclaim the message and news cycle.
Taylor Swift, Kanye West, and Kim Kardashian - the three ingredients of Denny's real-time marketing breakfast promotion.
The presumptive Republican nominee introduced his wife, who sought to humanize the real-estate magnate. The rest of the night was dedicated to national security.
Frank Washkuch caught up with Sean Spicer, chief strategist and communications director for the Republican National Committee, as his party's convention was about to kick off in Cleveland.
Donald Trump's campaign manager talked to the media about showing off his candidate's personal side this week at the Republican National Convention as 15,000 journalists converge on Cleveland.
PRWeek editor-in-chief Steve Barrett tries to explain a crazy last month in British politics to the rest of the world.
The band decided to pitch in to help the veterans' charity after getting their start in a military town.
The Democratic campaign bought a Snapchat filter to put an exclamation point on the end of the Clinton-Sanders rivalry on Tuesday morning.
While brands use Pokémon Go to lure consumers, police departments and universities across the nation are tweeting out PSAs concerning the distracting new game.
Controversies over the poor showing of mainstream PR firms in their core Lions categories at Cannes masked concerns from the ad sector about the tide of change moving firmly into the realm of earned media and earned influence.