"My CEO loves engaging directly with reporters, and thinks his natural charm will keep him out of trouble. How can I manage the situation?"
Dear Lucas, "Our CEO has hired a PR firm on the sly to boost her own profile in a boardroom power struggle. How can I fulfill my duties to my employer but still retain an effective working relationship with such a key stakeholder?"
The former top communicator at Goldman Sachs answers questions from PRWeek readers. Dear Lucas, "How do we promote our company's social responsibility efforts while recognizing shareholder demands for highest-possible return on investment?"
Specialist travel PR firm Lotus has launched Lotus LATAM - a division of the business operating out of London that specifically targets the Latin American and Spanish-speaking markets.
The Government Communication Service has given 11 firms a place on the public relations roster of its new 'communications services' agency framework - with Freuds, Weber Shandwick and Portland among those making the list.
Savvy B2B buyers are increasingly aware that they're being marketed to, and have less confidence in the media - but you can reach them. Eric Jones, VP Global Communications at WP Engine, explains how
Danone water brand Volvic has launched what it is calling its biggest ever marketing campaign, a multi-channel initiative based around the tagline 'Find Your Volcano'.
MHP wins British Business Bank, Henry Boot hires Hudson Sandler, WPP buys out Shanghai businesses and more from PRWeek UK.
PRWeek is launching a new weekly bulletin focussed on public sector comms, with news, comment, analysis and case studies from the worlds of local & central government, the NHS, public transport, the emergency services and more.
Consider, if you will, two seemingly unconnected stories with potentially seismic implications for the PR industry.