Latest Agency News

Porter Novelli bulks up health and wellness leadership

Porter Novelli bulks up health and wellness leadership

The Omnicom Group firm has made staff changes to the health practice in the U.S., U.K., Spain, the Netherlands, Canada, and Mexico.

French PR groups Hopscotch and Sopexa plan alliance to create 'alternative to Anglo-Saxon networks'

French PR groups Hopscotch and Sopexa plan alliance to create 'alternative to Anglo-Saxon networks'

French PR groups Hopscotch and Sopexa, and the Paris-based events company Comexposium, are in discussions about forming an alliance to create "the largest French PR network worldwide" - which is being marketed as an alternative to the "Anglo-Saxon networks".

Rio 2016: Backlash continues against Olympic rule silencing unapproved sponsors

Rio 2016: Backlash continues against Olympic rule silencing unapproved sponsors

A plethora of athletes taking part in Rio 2016 have been pointedly thanking sponsors who are not official partners of the Games, due to a controversial by-law prohibiting non-official sponsors from using "Olympic-related terms".

Finn Partners to give U.S., Canadian markets a taste of Rioja wines

Finn Partners to give U.S., Canadian markets a taste of Rioja wines

The firm will start work on the $1.82-million-a-year account on August 1. PadillaCRT was the incumbent on the business.

Avocados From Mexico hires Weber Shandwick to raise its foodservice profile

Avocados From Mexico hires Weber Shandwick to raise its foodservice profile

Ketchum was Avocados From Mexico's previous foodservice advertising and PR AOR.

Ex-Apple chief's wearable tech firm Misfit hires Ranieri for UK PR brief

Misfit, the American wearable tech company co-founded by former Apple CEO John Sculley, has hired PR agency Ranieri to handle UK comms.

Fred Cook moving upstairs as Golin opts for 'CEO+' structure

Fred Cook moving upstairs as Golin opts for 'CEO+' structure

Jon Hughes, Matt Neale, and Gary Rudnick will become co-CEOs of the Interpublic Group firm, effective January 1, 2017.

Brandwatch rolls out social insights tool, Brandwatch Audiences

Brandwatch rolls out social insights tool, Brandwatch Audiences

Brandwatch has also integrated Audiences with its flagship product, Brandwatch Analytics.

Huntsworth pre-tax profit rises 21 per cent in improved first half

Huntsworth pre-tax profit rises 21 per cent in improved first half

Huntsworth has reported an improved performance in the first half of 2016, with pre-tax profit rising 21 per cent to £7.3m ($9.5m) on the back of revenue growth in three of its four divisions, although Grayling continued to struggle.

Rubenstein wins two corporate accounts

The New York-based firm said it won the accounts of Calamos Investments and Nardello & Co.

Spong closes window and door PR and social media AOR deal

Spong closes window and door PR and social media AOR deal

Marvin Windows and Doors and Integrity Windows and Doors have brought on Spong for PR and social - Fast Horse was incumbent on the account.

M Booth supports Leukemia & Lymphoma Society's Light the Night campaign

M Booth supports Leukemia & Lymphoma Society's Light the Night campaign

M Booth will work with Leukemia & Lymphoma Society for eight months on extending the Light the Night fundraising campaign.

Weber CEO: IPG PR firms maintain Q1 growth in Q2

Weber CEO: IPG PR firms maintain Q1 growth in Q2

Interpublic's CMG unit, which includes most of its PR firms, reported 2.8% organic year-over-year revenue growth in Q2 2016, to $369.4 million - Weber's Andy Polansky says organic growth at his firm was in high single digits.

Dentsu Aegis beats WPP as marcoms M&A activity slows

Dentsu Aegis beats WPP as marcoms M&A activity slows

Dentsu Aegis Network pulled ahead of WPP in marcoms mergers and acquisitions activity in the second quarter, as the rate of deals around the world was down 11 per cent compared with the same period last year.

Publicis organic revenue up three per cent as MSLGroup owner plays down Brexit impact

Publicis organic revenue up three per cent as MSLGroup owner plays down Brexit impact

MSLGroup owner Publicis has reported organic revenue growth of 2.8 per cent in the first half of 2016, buoyed by particularly strong growth in Europe, as the group says it "should not be heavily impacted" by Brexit.

Scott 1000 influencers take the toilet paper road-trip test

Scott 1000 influencers take the toilet paper road-trip test

The Kimberly-Clark family care toilet paper brand is challenging YouTube influencers to see how far they can stretch a roll.

Turkey comms sector unites to 'fiercely' condemn coup attempt and vows to 'maintain prudent language'

Turkey comms sector unites to 'fiercely' condemn coup attempt and vows to 'maintain prudent language'

Three comms trade bodies in Turkey have issued a joint statement "fiercely" condemning the recent attempted coup in the country, and promising to "maintain a prudent communication language" in its aftermath.

Sealy and Sears surprise families with goodies on first night in their new homes

Sealy and Sears surprise families with goodies on first night in their new homes

A video series will document the reactions of homeowners who are selected as part of the campaign.

Linhart PR names Paul Raab to top leadership position, replacing Sharon Linhart

Linhart PR names Paul Raab to top leadership position, replacing Sharon Linhart

Linhart is transitioning to a new role at the firm.

Portuguese cork industry seeks support for €4.35m global promotional campaigns

Portuguese cork industry seeks support for €4.35m global promotional campaigns

A trade body for Portugal's cork products industry is seeking support for promotional campaigns in various markets globally, worth a combined sum of at least €4.35m (£3.6m, $4.8m).

Analysis

UK PR fears Brexit but public affairs eyes opportunities

UK PR fears Brexit but public affairs eyes opportunities

The EU referendum did not go the way most in the UK PR industry hoped. So, as the resulting uncertainty rolls on, what now for public relations in the UK and Europe?

Why Germany is a PR bright spot in Europe amid Brexit turmoil

Why Germany is a PR bright spot in Europe amid Brexit turmoil

Germany has been an economic standout in the European Union. What's more, CEOs there recognize the value of communications.

It's time for PR to embrace its inner geek

It's time for PR to embrace its inner geek

Marketing technology is set to surpass external marketing this year as a CMO's biggest cost, according to Gartner. Yet some say PR pros aren't ready.

Brave new world: Agencies prepare for harsh realities of new salary rules

Brave new world: Agencies prepare for harsh realities of new salary rules

New salary regulations proposed by the Obama administration that might go into effect as early as this fall could be a rude awakening for agencies that have long relied on junior staffers doing yeoman's work.

The big payback: Agencies brace for Obama's new overtime rules

The big payback: Agencies brace for Obama's new overtime rules

Americans making less than $50,000 a year may soon be entitled to overtime pay. Can the agency model survive the death of "sweatshop culture?"