Binstadt joined the firm in 1998.
The new agency will specialize in earned media, crisis communications, and social media.
The holding company reported a 0.3% organic revenue drop for its PR firms in the second quarter.
Publicis' numbers rebounded in the second quarter, while Omnicom's PR segment had a down period in terms of revenue.
Listed marcoms giant Publicis saw a return to organic revenue growth in the second quarter of 2017, citing the "lesser impact of residual difficulties" and the "good performance" in North America.
TripAdvisor has appointed Mischief to handle PR for its tours and attractions business in the UK.
Arthur joins the firm after nine years at Ketchum agency Access Emanate.
Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can create a more inclusive industry.
Bell Pottinger has been summoned to appear at a hearing at the PRCA next month following a complaint by the Democratic Alliance political party about its work with South African client Oakbay Investments.
A "longer-term" communications vision is crucial for Europe's elite football clubs if they want to expand their brand in a sustainable way and build their fan culture globally, according to a new report.
Levine has worked for the Clinton 2016 campaign, the 2012 Obama effort, and in the White House over his career.
The agency is working on communications and content for the company.
The new firm wants to help clients turn ethics into a business advantage.
Araujo is taking on the new position alongside his role as executive creative director at Brazil's Little George.
Rethmeier joined the 15-person, Brooklyn-based shop last month, reporting to CEO Trey Ditto.
APCO plans to be "lot more aggressive" in its expansion strategy following a financial restructure that has seen management and employees take a greater stake in the agency.
A day after announcing its acquisition of Velocity Partners, the holding company said it bought Circle Research for $6.7 million this morning. Plus: President Trump tweets praise for his son's appearance on 'Hannity.'
Next 15 has announced its second acquisition in two days, snapping up b2b market research consultancy Circle Research for £5.2m ($6.7m).
The Interpublic Group firm said this week that it is withdrawing from a public affairs contract with the country after just six months; former subsidiary Cassidy & Associates will continue to work with Egypt.
Engagement Labs ranked the top 10 brands by year-over-year improvement in online and offline social conversation.
Experts see incredible potential for AI as a collaboration tool at agencies. But don't expect every firm to build its own version of Publicis' Marcel.
The cyberattack on WPP raises questions about agencies' role in data protection.
Industry experts say Cannes Lions judges will reward PR campaigns that solve problems or have social justice themes.
The changes include an updated definition of PR, entry-form revisions, and a new point system for the Network of the Year award.
Don't look now, but management consultancies such as Accenture and technology giants like IBM are moving onto the turf of WPP, Omnicom, and Publicis. How long before they're major marketing services players in their own right?