Latest opinion and features

Brooklyn Brothers on why the Jaguar XE launch event had sex appeal

Brooklyn Brothers on why the Jaguar XE launch event had sex appeal

Miranda Mitchell is head of outreach at The Brooklyn Brothers and was a key figure behind the spectacular £4m launch event of the new Jaguar XE on Monday evening.

Branded 9/11 tributes called out on Twitter

Branded 9/11 tributes called out on Twitter

A number of brands created 9/11-themed tweets on Thursday morning - and a handful rushed to delete them after complaints from Twitter users.

Close ties essential for social workers and press office colleagues

Close ties essential for social workers and press office colleagues

The heat generated by two recent child protection stories shows the need for better relations between social care workers and their press offices.

Flack

Flack: PRCA chief Francis Ingham takes on the CIPR in the #IceBucketChallenge

Flack: PRCA chief Francis Ingham takes on the CIPR in the #IceBucketChallenge

Flack recalls a time, long, long ago, when having a bucket of cold water poured over your head was the preserve of Super Bowl-winning coaches and drunken sailors.

Flack #IceBucketChallenge special: Shameless shoutouts and human centipedes

Flack #IceBucketChallenge special: Shameless shoutouts and human centipedes

Now Flack knows there is probably some in-depth analysis to be done on why the ALS #IceBucketChallenge is a clever, strategic bit of social media.

Flack: Sports means war at Unity

Flack: Sports means war at Unity

Unity was ironically thrown out of the window at, erm, Unity for its annual sports day.

Job of the Week

Sponsored By Burton Hospitals NHS Foundation Trust

Director of Communications: £70,000 p.a., based in Burton-on-Trent, Staffordshire

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Ideas Lab: Shout Communications' top tips for branded video
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Ideas Lab: Shout Communications' top tips for branded video

As part of our Ideas Lab broadcast series, Shout Communications has put together tips on how PRs can make the most of sponsored online video.

Digital Dilemmas: The key to better brand agility
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Digital Dilemmas: The key to better brand agility

How can I make my brand more agile in a multi-channel world?