Miranda Mitchell is head of outreach at The Brooklyn Brothers and was a key figure behind the spectacular £4m launch event of the new Jaguar XE on Monday evening.
A number of brands created 9/11-themed tweets on Thursday morning - and a handful rushed to delete them after complaints from Twitter users.
The heat generated by two recent child protection stories shows the need for better relations between social care workers and their press offices.
Flack recalls a time, long, long ago, when having a bucket of cold water poured over your head was the preserve of Super Bowl-winning coaches and drunken sailors.
Now Flack knows there is probably some in-depth analysis to be done on why the ALS #IceBucketChallenge is a clever, strategic bit of social media.
Unity was ironically thrown out of the window at, erm, Unity for its annual sports day.
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As part of our Ideas Lab broadcast series, Shout Communications has put together tips on how PRs can make the most of sponsored online video.
How can I make my brand more agile in a multi-channel world?