Latest opinion and features

Policing the blurred lines of 'control' between editorial and advertorial

Policing the blurred lines of 'control' between editorial and advertorial

Recent breaches of the Committee of Advertising Practice code by bloggers show that the line between editorial and advertorial is being policed and PRs should be mindful of this when planning campaigns.

Hulk Hogan controversy: Can reputations be resurrected?

Hulk Hogan controversy: Can reputations be resurrected?

Hulk Hogan is the latest high-profile celebrity to be embroiled in race-related controversy after recordings of him making racist remarks were leaked by The National Enquirer.

Is Ashley Madison's crime being caught with its servers round its ankles?

Is Ashley Madison's crime being caught with its servers round its ankles?

The owners of the Ashley Madison website have a reputational crisis on their hands and some might argue they got what they deserve.

Flack

Flack: Three's Muppet lands on the Southbank, Unity heads to Glasto and Radiator brings the Rio vibe
Flack: #FootInTheDoor, Aperol's party bus and real-life PR meets fiction

Flack: #FootInTheDoor, Aperol's party bus and real-life PR meets fiction

If you're out and about at an industry event, make sure that you're on your best behaviour, because the mysterious Flack is watching you...

Flack: It's a marathon for Cow; UKTV's chocolate Sherlock; Fishburn on fire watch

If you're out and about at an industry event, make sure you're on your best behaviour, because Flack is watching you...

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Crafting the news, with an eye on the future
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Digital Dilemmas: does content marketing work for business-to-business as well as business-to-consumer?
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Digital Dilemmas: does content marketing work for business-to-business as well as business-to-consumer?

In the latest instalment of this series, our social media expert explains how content marketing can work across sectors.