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News and news analysis

Humanitarian crisis? Controversial British Red Cross statement on NHS improved its image, research finds

Humanitarian crisis? Controversial British Red Cross statement on NHS improved its image, research finds

The public's perception of the British Red Cross (BRC) improved after it said the NHS was facing a "humanitarian crisis", research for PRWeek sister title Third Sector shows.

Watch: BBC's W1A holds 'fundraising ideation generation session' in Red Nose Day special

Watch: BBC's W1A holds 'fundraising ideation generation session' in Red Nose Day special

The BBC's in-house creative team has collaborated with the creators of sitcom W1A to produce a special for Red Nose Day, promising "ground-breaking fundraising ideas, immediately delivered from a blue sky thinking session".

Former Gates Foundation comms lead Miguel Veiga-Pestana joins Reckitt Benckiser

Former Gates Foundation comms lead Miguel Veiga-Pestana joins Reckitt Benckiser

Previously, he had a two-year stint at the Bill & Melinda Gates Foundation.

Message on a bottle: One Water creates 'dirty water' to promote World Water Day

Message on a bottle: One Water creates 'dirty water' to promote World Water Day

For World Water Day (Wednesday 22 March), London's Houston PR and the social enterprise One Water have created a water bottle that makes its contents appears dirty.

Matthew Freud to appear at Ad Week Europe in conversation with Danny Rogers

Matthew Freud to appear at Ad Week Europe in conversation with Danny Rogers

PR legend Matthew Freud is making a rare appearance on stage on Tuesday, for a live interview with PRWeek UK editor-in-chief, Danny Rogers.

PRWeek UK Power Book: Top ten in charity comms

PRWeek UK Power Book: Top ten in charity comms

PRWeek's UK Power Book reveals the PR professionals who lead the way in their respective areas. Today, we list the top ten comms pros from the charity sector.

Watch: Hope&Glory creates Garden of Light for Marie Curie fundraising appeal

Watch: Hope&Glory creates Garden of Light for Marie Curie fundraising appeal

Consumer PR firm Hope&Glory has created a "Garden of Light" made up of 2,100 illuminated daffodils for Marie Curie's annual fundraiser, The Great Daffodil Appeal.

Fathers4Justice hiring agencies to create 'more sensitive' feel and build overseas presence

Fathers4Justice hiring agencies to create 'more sensitive' feel and build overseas presence

Paternal rights campaign group Fathers4Justice has taken on London's Taylor Herring and Edinburgh's Orbit Communications - and is looking to further expand its work in the UK.

Showcase: Liverpool FC and The Playbook drum up support for Standard Chartered's charitable initiative

Showcase: Liverpool FC and The Playbook drum up support for Standard Chartered's charitable initiative

Standard Chartered, the longstanding shirt sponsor of Liverpool FC, brought in The Playbook to help achieve international cut-through for Seeing is Believing, the bank's charitable collaboration with the International Agency for the Prevention of Blindness.

Five Campaigns We Liked in February: vote for your favourite

Five Campaigns We Liked in February: vote for your favourite

Check out PRWeek UK's favourite campaigns from February 2017 below - and cast a vote in our poll for your favourite.

You're 'All Worth It' - Cheryl and Helen Mirren back Prince's Trust and L'Oréal campaign for under-confident young people

You're 'All Worth It' - Cheryl and Helen Mirren back Prince's Trust and L'Oréal campaign for under-confident young people

Dame Helen Mirren and Cheryl are among celebrities fronting a three-year campaign from The Prince's Trust and L'Oréal, which aims to help 10,000 young adults plagued with self-doubt.

Five Campaigns We Liked in January 2017: vote for your favourite

Five Campaigns We Liked in January 2017: vote for your favourite

Check out PRWeek UK's favourite campaigns from January 2017 below - and cast a vote in our poll for your favourite.

Chan Zuckerberg Initiative builds out comms team

Chan Zuckerberg Initiative builds out comms team

Facebook CEO Mark Zuckerberg and his wife, Priscilla Chan, launched the social advocacy organization shortly after the birth of their daughter, Max.

Opinion and features

Why every team needs a CD - a 'creative deviant', that is

Why every team needs a CD - a 'creative deviant', that is

The start of the year brings the inevitable talk of goal-setting. Maybe you're looking to up the ante on your personal creativity, hunt that Cannes Lion or innovate in your sector.

Showcase: Flint helps Artichoke set the capital on fire for London's Burning

Showcase: Flint helps Artichoke set the capital on fire for London's Burning

Flint was hired by arts charity Artichoke to stage a series of events around the London's Burning festival, which marked the 350th anniversary of the Great Fire of London.

Want to tackle diversity? Dump the diversity circus

Want to tackle diversity? Dump the diversity circus

I was born in Tanzania to a Ugandan father and a Rwandan-Tanzanian mother. I'm always surprised by those that talk about Africa as if it's a country and Africans as if we are all the same.

We at the BBC must listen more to gain trust

We at the BBC must listen more to gain trust

In a 'post-truth' world, the BBC has to better understand and respond to audience needs to retain credibility.

Fighting for their rights: PETA's robust internal comms strategy

Fighting for their rights: PETA's robust internal comms strategy

Despite being one of the least confrontational people you're likely to meet, PETA's EVP of marketing and corporate affairs Tracy Reiman leverages a combative PR plan to change laws and behaviors, and, most importantly, protect animals.

Top of the month: Stop Funding Hate campaign proves the power of social

Top of the month: Stop Funding Hate campaign proves the power of social

The campaign group Stop Funding Hate has demonstrated the power of a simple message delivered via social media.

Brands could be the tabloids' Achilles heel in the #StopFundingHate campaign

Brands could be the tabloids' Achilles heel in the #StopFundingHate campaign

Last Friday, #StopFundingHate became a trending topic in the UK after thousands on Twitter urged Daily Mail advertisers to pull their support for the paper after that day's front page portrayed three high-court judges as "enemies of the people".

Unique non-profit sector contributions deserved recognition last night

Unique non-profit sector contributions deserved recognition last night

Last night's PRWeek Awards featured a staggering 140 nominations, among them some inspiring campaigns from the non-profit sector.

PRWeek UK Awards Winners 2016: Not-For-Profit

PRWeek UK Awards Winners 2016: Not-For-Profit

A simple central image helped Alzheimer's Research UK cut through misunderstandings of the disease in a short film that was viewed nearly 12 million times.

Can PR survive in an increasingly personalised world?

Can PR survive in an increasingly personalised world?

Marketing has got personal. From targeted ads stalking us across the websites we visit, to incredibly targeted mailings direct to our home, we're seeing an explosion of tailored communications from brands of all varieties.

Recent people moves

Former Grayling COO Singh named global chief at Caliber

Former Grayling COO Singh named global chief at Caliber

Digital marketing and comms agency Caliber Interactive has appointed former Grayling COO Rav Singh as its new global CEO.

EdenCancan promotes Mischa Joslin to MD amid 'refresh' of agency's identity

EdenCancan promotes Mischa Joslin to MD amid 'refresh' of agency's identity

PR firm EdenCancan has promoted Mischa Joslin, a former entrant on PRWeek's 30 Under 30, to the role of MD following a "refresh" of the agency's identity.

In brief: Flint opens in Mumbai, Quiller goes corporate with Chandler, Mason Williams wins hotel group LHM

Flint opens second office in India, Quiller goes corporate with Chandler, Mason Williams appointed by hotel group and more from PRWeek UK.

In brief: Strictly Come Dancing event gets agency, senior hires at Which? and PrettyGreen, Stronger In PR man to Carver PR

Taylor Herring hired for Strictly event, Carver PR hires Strong In alumnus, Which? hires head of news from LGA, H+K mines Fleishman for data director and more from PRWeek UK.

In brief: Save the Children's Nick Jones joins Action for Children, plus wins for PRCO, Redtorch, Flint

In brief: Save the Children's Nick Jones joins Action for Children, plus wins for PRCO, Redtorch, Flint

Action for Children has hired Save the Children's Nick Jones in a senior role that includes comms. Plus Redtorch to publicise Detriot, Flint hired for Mayfair Art Weekend, The PRCO wins Pure Salt Luxury Hotels account, and more from PRWeek UK.

In brief: Brands2Life builds property portfolio, Weber launches diversity intern scheme, New China chief for Hoffman

Brands2Life wins property brief, senior pair join Digitalis, Spark briefed by GMC Software, Headphone brief for Ranieri and more from PRWeek UK.

In brief: Wins for Frank and PHA, Luxury PR group launches, Literally lesbian brief

PHA hired by We Buy Any Home, Luxury PR group launches, Frank wins Neos brief, new US director for Manifest, and more from PRWeek UK.

In brief: Stronger In PR man joins H+K, Harvard's board reshuffle, MLB hires experiential firm

H+K hires Stronger In PR man, Harvard reshuffles leadership, MLB takes on European experiential agency and more from PRWeek UK.