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News and news analysis

Freuds and Proud Robinson launch dementia-fighting mobile game for Deutsche Telekom

Freuds and Proud Robinson launch dementia-fighting mobile game for Deutsche Telekom

Freuds has been brought in to work with sister agency Proud Robinson to launch a dementia-fighting CSR initiative from telco giant Deutsche Telekom.

New Fundraising Regulator turns to Pagefield to build awareness ahead of launch

New Fundraising Regulator turns to Pagefield to build awareness ahead of launch

The charity sector's new Fundraising Regulator has appointed Pagefield on a comms and press office support brief as it prepares to launch later this year.

UK astronaut Tim Peake will help Sunday's London Marathon lift off, says PR chief

UK astronaut Tim Peake will help Sunday's London Marathon lift off, says PR chief

The London Marathon's comms chief is hoping the (very) remote participation of British astronaut Major Tim Peake and a campaign celebrating the event's one millionth finisher will make the annual event a winner with the public this weekend.

Syrian arch destroyed by ISIS recreated in London for World Heritage Week

Syrian arch destroyed by ISIS recreated in London for World Heritage Week

Palmyra's Arch of Triumph, destroyed by ISIS in Syria, has been recreated in London by the Institute of Digital Archaeology (IDA) as part of World Heritage Week.

Watch: 'Sharing this film could change your friend's life' - Parkinson's UK kicks off 2016 awareness week

Watch: 'Sharing this film could change your friend's life' - Parkinson's UK kicks off 2016 awareness week

The charity Parkinson's UK is beginning its annual Parkinson's Awareness Week with an appeal to social media users that sharing its animation "could change your friend's life".

Social media posts written by opposite sex more appealing, study finds

Social media posts written by opposite sex more appealing, study finds

People respond more positively to social media posts written by a member of the opposite sex even when they do not know the true identity of the author, according to new research.

Brexit voices winning out in the battle for media share

Brexit voices winning out in the battle for media share

Brexit voices in the EU debate have left the 'remain' camp in their wake for media share since January, according to an analysis of coverage.

Average PR pay up in London, but down more heavily outside M25

Average PR pay up in London, but down more heavily outside M25

While London PRs saw their wages rise last year, comms professionals elsewhere have seen them slashed by nearly 10 per cent, according to the CIPR.

PRCA charity group gives cautious welcome to Hodgson review on third party campaigning

PRCA charity group gives cautious welcome to Hodgson review on third party campaigning

The PRCA's charity and not-for-profit group has responded to Lord Hodgson's review of third party campaigning, saying there is "much to welcome" in his recommendations.

Public inquiry into child sex abuse appoints Crest Advisory for comms role

Criminal justice comms agency Crest Advisory has won a contract to provide PR support for the wide-ranging Government-backed independent inquiry into child sex abuse.

Watch: Cancer Research UK launches Race for Life campaign on social media

Watch: Cancer Research UK launches Race for Life campaign on social media

Good Agency and Cancer Research UK (CRUK) have created a social media campaign for this year's Race for Life event.

'It was worth taking a bit of flak', says Clean for The Queen campaign director

'It was worth taking a bit of flak', says Clean for The Queen campaign director

The director of last weekend's Clean for The Queen campaign has said he was surprised by the negative attention the campaign attracted in some quarters, but told PRWeek he did not believe it had any major impact on the initiative's success.

Campaigns to leave or remain in the EU move into top gear

Campaigns to leave or remain in the EU move into top gear

The campaigns for Britain to leave the EU or remain have shifted into top gear after David Cameron announced the deal he has agreed in Brussels and set a date of 23 June for the in/out referendum.

Opinion and features

Can the PR industry afford another generation of 'lost women'?

Can the PR industry afford another generation of 'lost women'?

The PR and comms sector is waking up to the 'national blind spot' that employers seem to have when it comes to the gender pay gap - but does it need to do more?

Didier Drogba must use all tools at his disposal to defend his reputation

Didier Drogba must use all tools at his disposal to defend his reputation

The claims made against ex-Chelsea striker Didier Drogba have highlighted serious concerns about reputational damage and the knock-on effect this can have - in this case putting a significant question mark over his charity's credibility.

Why should brands go back to school?

Why should brands go back to school?

Last year global businesses were urged to allocate 20 per cent of their philanthropic spending to education by 2020.

Engaging women voters is key to victory in the EU Referendum

Engaging women voters is key to victory in the EU Referendum

Brand marketers understand the value and are increasingly masters of engaging women - think the multi-award-winning #Like a Girl and One Billion Rising campaigns.

Do charities need to rethink comms tactics to have impact?

Do charities need to rethink comms tactics to have impact?

Those of us working in comms to raise awareness of the impact of complex social issues on society - for me it is poverty in the UK - have tended to use a variety of tactics in our communication strategies: myth-busting, case studies, audience segmentation and message repetition, for example.

The Hodgson Review: PRs must remain vigilant

The Hodgson Review: PRs must remain vigilant

The PRCA rightly gave a "cautious welcome" to the Hodgson Review of Third Party Campaigning. There is much to welcome, but also much to worry about in its 103 pages.

My biggest gaffe: I promised clients the world (well, Bill Turnbull) in a pitch

My biggest gaffe: I promised clients the world (well, Bill Turnbull) in a pitch

I learned the hard way that you shouldn't over-egg the pudding in a pitch.

Panama Papers crisis comms: Five steps to protect your reputation

Panama Papers crisis comms: Five steps to protect your reputation

OK, so you have been named in the Panama Papers. This is what you should do next.

An integrated future beckons for councils and the NHS

An integrated future beckons for councils and the NHS

Health and social care integration is the next big theme for public services and comms will be key for bringing stakeholders together, writes Polly Cziok.

How Girl Scouts scored a starring role at the Oscars

How Girl Scouts scored a starring role at the Oscars

Although Girl Scouts of the USA collaborated with Chris Rock on the cookie mention, he ended up surprising the organization with how far he took it.

Recent people moves

John Gisborne to lead FleishmanHillard Fishburn health team

John Gisborne to lead FleishmanHillard Fishburn health team

John Gisborne, previously the head of global health at MHP Communications, has been appointed MD of the healthcare team of FleishmanHillard Fishburn (FHF).

In brief: Creston's FY expectations, Porter Novelli's new brief, Ketchum and Field recruit

Creston: FY expectations unchanged, Porter Novelli wins juice association, Ketchum hires Red deputy editor, Field brings in Number 10 adviser and more from PRWeek UK.

BBC TV executive Gill Holmes joins Barnardo's as comms chief

BBC TV executive Gill Holmes joins Barnardo's as comms chief

Gill Holmes has joined the children's charity Barnardo's as director of policy and comms, where she will help launch the charity's new ten-year corporate strategy in the spring.

In brief: DeVries Global promotes leaders, Autism Rocks appoints Media House, Gravity, BJL

In brief: DeVries Global promotes leaders, Autism Rocks appoints Media House, Gravity, BJL

DeVries Global promotes UK leaders, Autism Rocks appoints Media House International, Julie Chadwick leads PR at BJL and more from PRWeek UK.

In brief: Bowel Cancer UK hires, Tangerine and apple tree win, ReputationInc, Rio

In brief: Bowel Cancer UK hires, Tangerine and apple tree win, ReputationInc, Rio

Bowel Cancer UK takes on PR chief, Tangerine gets set with Spartan, ReputationInc launches in Norway, Citigate takes Darby-Walker and more from PRWeek UK.

In brief: Speyside goes to Iran, Kazoo nets Young's Seafood, plus Burson, Threepipe

In brief: Speyside goes to Iran, Kazoo nets Young's Seafood, plus Burson, Threepipe

Speyside launches Inside Iran, Kazoo nets Young's Seafood, Burson's Chris Cartwright heads to Farner and more from PRWeek UK.

Mike Love steps down as chairman of Burson-Marsteller UK

Mike Love steps down as chairman of Burson-Marsteller UK

Mike Love, chairman of Burson-Marsteller UK, will leave his role with immediate effect.

In brief: Hangzhou Tourism appoints McCluskey, Threepipe wins FSA work, Consilium appointed by Sanofi, Burger & Lobster brings in Manifest London

In brief: Hangzhou Tourism appoints McCluskey, Threepipe wins FSA work, Consilium appointed by Sanofi, Burger & Lobster brings in Manifest London

Hangzhou Tourism appoints McCluskey, Threepipe wins FSA work, Consilium appointed by Sanofi, Burger & Lobster brings in Manifest London and more from PRWeek UK