The latest technology PR news.
Got a story? Contact Khidr Suleman on 020 8267 4768 or khidr.suleman@haymarket.com.

Rio 2016: Samsung resurrects 'School of Rugby' campaign with Jack Whitehall

Rio 2016: Samsung resurrects 'School of Rugby' campaign with Jack Whitehall

Samsung has kicked off its integrated campaign for the 2016 Olympic and Paralymic Games, reprising its 'School of...' concept starring Jack Whitehall.

Half of PRCA members expect client budgets to drop, survey says

Half of PRCA members expect client budgets to drop, survey says

Almost half of PR professionals believe client budgets will be reduced in the next 12 months following the EU referendum result, according to an exclusive PRWeek/PRCA survey.

U.K. firm Dynamo plants flag in Silicon Valley

U.K. firm Dynamo plants flag in Silicon Valley

London shop's U.S. outpost will service consumer tech brands such as 3Doodler, NComputing, and WowWee.

Pokemon Go will feature sponsored locations for retailers

Pokemon Go will feature sponsored locations for retailers

Developer Niantic may capture revenue by charging retailers and restaurants to include Pokemon characters in their venues.

Watch: GTA gets a virtual pride festival ahead of Stockholm parade

Watch: GTA gets a virtual pride festival ahead of Stockholm parade

The organisers of this month's Stockholm Pride Festival have released an unofficial add-on for PC players of Grand Theft Auto V that allows gamers to create a virtual pride parade in the game's fictional setting of Los Santos.

LG sticks with WPP's LG-One for global corp comms work

LG sticks with WPP's LG-One for global corp comms work

The group is made up of staffers from Ogilvy PR and Hill+Knowlton Strategies.

News Corp attacks 'anti-social' Facebook for 'reducing, if not removing' news stories

News Corp attacks 'anti-social' Facebook for 'reducing, if not removing' news stories

Rupert Murdoch's right-hand man has claimed Facebook has changed its algorithm to "reduce - if not remove" news publishers' stories in favor of other posts and accused the company of being "anti-social" towards other media owners.

Hotwire launches global health tech practice for predicted $43bn market

Hotwire launches global health tech practice for predicted $43bn market

Global tech PR agency Hotwire has launched a global health tech practice, overseen from London by group chief development officer Andy West.

Twitter unveils Snapchat-like stickers to add to photos

Twitter unveils Snapchat-like stickers to add to photos

Twitter has unveiled emoji stickers, allowing anyone who posts a picture via the mobile app to tack on cartoonish images.

Seismic shock for UK PR as country votes out but practitioners highlight opportunities to help clients adapt

Seismic shock for UK PR as country votes out but practitioners highlight opportunities to help clients adapt

As the UK awoke to the news that Britain had voted to leave the EU by a margin of 52 per cent to 48 per cent and that Prime Minister David Cameron will leave office in the autumn, UK PR firms told PRWeek what they think the implications are for their businesses and their clients.

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