Strategic Internal Communications

24 November 2015, 30 Euston Square, London

24 November 2015 - event agenda

Digital employee engagement and storytelling b reakfast briefing

Breakfast briefing is optional to attend, and costs additional £99+VAT to attend

07:50  Breakfast briefing registration

08:15  Breakfast briefing starts

In this one-hour practical briefing, learn how digital has completely reshaped the way we do internal communications and employee engagement. What are the new trends and techniques that you can apply to your organisation? What are the best platforms available? How can you make use of telling stories and narratives to employees, creating better content on social and digital that they will engage with?

09:10 End of breakfast briefing

08:30 Registration and refreshments

09:15 Chair’s opening remarks

Julian Hilton-Johnson, Corporate VP Corporate Relations - Europe & Chief of Staff to the President, McDonald's Corporation

Opening keynote address

09:25 Aligning your IC strategy with business needs

Tony Cooke, Human Resources Director, Adidas Group

360° Interactive panel discussion

09:45 Internal vs external comms: the blurring of the functions

This panel discussion will dig deep into how internal vs external functions approach employee engagement in the organisation and the role that each of them play in the greater-good.

Ian Burrows, Head of Internal Communications,  Deloitte LLP

Natasha Gowans, Senior Internal Communications Manager, LinkedIn


10:25 Middle management: the key to unlocking the potential of the workforce

Vilma Nikolaidou, Head of Organisational Development, Tate Gallery

10:55 Thought-leadership bonus session

Reserved for an exclusive partner

11:10 Morning refreshments

11:40 Breakout sessions 1

A. Translating purpose into action

B. Small budget

Kate Waters, Senior head of communications,  Prince's Trust

C. The dos and don’ts of social media

Paul Morgan, Communications Director,  Premiership Rugby

12:10 Swap or Stay

12:20 Breakout sessions 2

D. Changing behaviour and influencing

James Dalton, Group Head of Employee Engagement & Health, FirstGroup

E. Creating and stimulating conversations

Anna Bowen, Director of Employee Communications, UK & Core Markets, Pearson plc

F. A practical guide for going through an M&A

Debra Channon, Head of Internal Communications, Lafage Tarmac

12:50 Lunch and networking opportunities

13:40 Knowledge exchange hour

Following from the lunch networking... it’s time to get practical and share experiences with your peers! Pick two topics of conversation of your choice: the first one will be a topic you’d like to learn more about; and the second will be a topic where you have best practices and advice to share. Mingle with your peers to get solutions to your most pressing issues, and in return share your knowledge to help your fellow. There will also be expert-facilitators to help resolve your top challenges.

An interactive, fun, informal session to widen your horizon!

  • Engaging with non-networked employees
  • Connecting with a remote workforce
  • CSR and sustainability
  • Creating a culture of collaboration and trust
  • Driving IC strategy from the top and engaging leaders
  • Moving towards more agile, flexible ways of working


14:30 Treating employees as your customers... redefining the employee brand proposition

Lynn Morrison, Head of Business Engagement , Opus Energy

15:00 Thought-leadership bonus session

Reserved for exclusive partner(s)

15:30 Afternoon refreshments

Panel discussion bringing various perspectives

16:00 The secrets to measurement

Closing talk

16:30 Communicating through the journey of change

Heather Wagoner, Head of Internal Communication and Engagement, BBC

17:00 Chair’s closing remarks and close of event

Prices and registration

Book before 18 September to save £150!

Praise for 2014:

A great way to inspire new ideas and realise you share issues with other businesses

Brand and Communications Manager,  Insights

Fast paced, jam packed, nice mix of interesting topics and speakers

Client Service Director,  WMW

An ambitious Internal Comms line up which delivers - I left full of ideas and primed for action

Internal Communications & Events Manager,  Nestle Central & West Africa

Useful and thought provoking!

Head of Group Communications, The AA