Campaigns

Five campaigns we liked in August: From Pogba to #MissingType via BA/Team GB

Five campaigns we liked in August: From Pogba to #MissingType via BA/Team GB

This month, Paul Pogba's return to Man Utd embraced modern media with music, #MissingType went global and British Airways successfully milked Team GB's celebratory return from Rio.

Five campaigns we liked in May: including the Royal British Legion, 50 Cent, Carlsberg and more

Five campaigns we liked in May: including the Royal British Legion, 50 Cent, Carlsberg and more

This month, the Royal British Legion and online retailer Lyst helped to bring big issues to the public eye in innovative campaigns, while Hostelworld, Carlsberg and the Clangers held eye-catching launches.

Five campaigns we liked in April: Starring Ford, Patrick Stewart and Parkinson's UK

Five campaigns we liked in April: Starring Ford, Patrick Stewart and Parkinson's UK

The slowest Silverstone lap, a Monty Python-style sketch and an animation for Parkinson's Awareness Week were among the campaigns that got a thumbs up from the PRWeek UK team last month.

Five campaigns we liked in March: including Greggs, Carlsberg and more

Five campaigns we liked in March: including Greggs, Carlsberg and more

A literal chocolate bar, a politically enfranchising ice cream and a tourist board's touching film all got a thumbs up from the PRWeek UK team last month...

Five campaigns we liked in January: Including Virgin, Kwik Fit and Pret

Five campaigns we liked in January: Including Virgin, Kwik Fit and Pret

A 35-foot luxury treehouse and a free New Year fitness course were among PRWeek staff's favourite campaigns last month...

Carlsberg reveals giant 'chocolate bar' Easter stunt

Carlsberg reveals giant 'chocolate bar' Easter stunt

Carlsberg has unveiled a pop-up bar made entirely from chocolate, in a stunt called If Carlsberg Did Chocolate Bars ahead of the Easter bank holiday weekend.

Showcase: Hope&Glory celebrates 'The Joy of Storage' for IKEA

Showcase: Hope&Glory celebrates 'The Joy of Storage' for IKEA

When IKEA wanted to draw attention to its storage products, it brought in Hope&Glory to generate more of an emotional connection with the products, rather than talking about decluttering and hiding things away.

Bell Pottinger stages surfing stunt at stations for South African Tourism

Bell Pottinger stages surfing stunt at stations for South African Tourism

Bell Pottinger's digital team have staged a stunt at key London train stations as part of a campaign for retained client South African Tourism.

Showcase: House PR launches Mr Robot with Amazon Prime

Showcase: House PR launches Mr Robot with Amazon Prime

In September 2015, House PR was hired to launch US hacking drama Mr Robot, for Amazon Prime.

Virgin Holidays opens South African treehouse on Southbank

Virgin Holidays opens South African treehouse on Southbank

Virgin Holidays has created a 35-foot high luxury South African treehouse on London's Southbank, to promote its 'Wonderlist' holiday experience.

Showcase: Sir David Attenborough promotes clean energy at COP21

Showcase: Sir David Attenborough promotes clean energy at COP21

Last June a clutch of British grandees including former UK chief scientist Sir David King and professor Richard Layard of the LSE launched the Global Apollo Program (GAP).

2015 Christmas campaigns: The winners and losers

2015 Christmas campaigns: The winners and losers

The crucial Christmas trading period for the major retailers is over, their financial directors have counted up the gold in the coffers and they have released the official trading figures.

Showcase: MANU Atelier UK launch with Aisle 8

Showcase: MANU Atelier UK launch with Aisle 8

Istanbul-based luxury handbag brand MANU Atelier was set up by sisters Merve and Beste, 18 months ago. We take a look at how it's UK launch went earlier in the summer.

Showcase: How Citypress got National Wallpaper Week covered
Showcase: Jameela Jamil spearheads PR for Why Not People launch

Showcase: Jameela Jamil spearheads PR for Why Not People launch

TV presenter Jameela Jamil established Why Not People as the first members' club for disabled people. It aims to make music events more accessible to those with disabilities and to create a wider debate in society around disabled access.

Showcase: Energizer ecoadvanced #wastetowonder

Showcase: Energizer ecoadvanced #wastetowonder

This summer, battery brand Energizer launched the world's first partly recycled battery. Cirkle was recruited to create a campaign explaining the complex story to the mass market.

Showcase: If Men Had Periods for WaterAid
Showcase: Lexus Hoverboard 'Project Slide' by CHI&Partners

Showcase: Lexus Hoverboard 'Project Slide' by CHI&Partners

Lexus has been working with CHI&Partners for three years on its Amazing in Motion advertising campaign and the latest PR stunt is a textbook example of the power of viral content.

Showcase: The ManVan

Showcase: The ManVan

Prostate Cancer UK teamed up with fellow charities Tenovus and the Movember Foundation for its innovative ManVan campaign.

Showcase: The Office for Estimation

Showcase: The Office for Estimation

Smart Energy GB, an independent organisation promoting the use of smart meters, teamed up with Third City, ad agency AMV, PHD and the Daily Mirror to launch an April Fool's campaign to highlight their benefits when it comes to utility bills.

Showcase: Lunar Mission One

Showcase: Lunar Mission One

Pagefield with Lunar Mission One, November-December 2014

Showcase: Keep The Safety Net

Showcase: Keep The Safety Net

Champollion with The Cripplegate Foundation, April 2014-February 2015

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Watch: Frank convenes 'junior cabinet' to reposition Stagecoach Performing Arts

Watch: Frank convenes 'junior cabinet' to reposition Stagecoach Performing Arts

Agency Frank has created a 'junior cabinet' to hold forth on the big issues of the day - education, the sugar tax and Ant & Dec's futures as joint PMs - as part of a repositioning of a new client that provides performing arts training for children.

Watch: Smirnoff's pink tractor stops traffic with cider giveaway

Watch: Smirnoff's pink tractor stops traffic with cider giveaway

Smirnoff Cider has aimed to kick-start the Bank Holiday by surprising the capital with a large, raspberry tractor doing the rounds at landmarks including Piccadilly Circus and Westminster Bridge.

Watch: David Flatman take Sam Warburton for a spin in Land Rover film

Watch: David Flatman take Sam Warburton for a spin in Land Rover film

Rugby pro turned pundit and Land Rover ambassador David Flatman is joined by Welsh captain Sam Warburton for the latest episode of its Open Range series.

Watch: Brooklyn Beckham positions Honor as smartphone for digital natives

Watch: Brooklyn Beckham positions Honor as smartphone for digital natives

Honor is trying to push its credentials as the smartphone brand for digital natives by announcing Brooklyn Beckham as a global ambassador.

Watch: Samsung brings the story of a marathoner from Lesotho to the world

Watch: Samsung brings the story of a marathoner from Lesotho to the world

The technology giant teamed up with Ketchum Sports & Entertainment and other agencies to produce and distribute a short documentary and VR film.

Watch: Mr Adventure's holiday gets under way at Heathrow

Watch: Mr Adventure's holiday gets under way at Heathrow

Mr Men character Mr Adventure is seen navigating his way through Heathrow Airport in a video promoting his role as the "new face of family fun" at the airport.

Watch: Bill Bailey goes (a long way) out of this world for PlayStation game launch

Watch: Bill Bailey goes (a long way) out of this world for PlayStation game launch

Comedian Bill Bailey features in PlayStation's launch video for the game No Man's Sky on PlayStation4. It follows Bailey, known for his fascination with space, as he journeys to the centre of a vast universe.

Watch: Durex says 'share passion, don't share Zika' as Rio 2016 begins

Watch: Durex says 'share passion, don't share Zika' as Rio 2016 begins

Condom maker Durex has joined forces with the International Planned Parenthood Federation (IPPF) to launch global campaign #DontShareZika.

Watch: Merck asks consumers to be curious in content marketing campaign

Watch: Merck asks consumers to be curious in content marketing campaign

Global pharma firm Merck is launching a global content marketing campaign with the core theme of 'curiosity', following a rebrand in October 2015.

Watch: Team GB squads and sponsors get on their marks as Rio Games kick off

Watch: Team GB squads and sponsors get on their marks as Rio Games kick off

With the Olympics about to kick off, British sponsors and the team have been gearing up for the occasion, including releasing a range of videos to bolster support and keep the nation engaged.

Watch: WaterAid chooses toilet humour in 'Pookémon' parody

Watch: WaterAid chooses toilet humour in 'Pookémon' parody

International development charity WaterAid has parodied the mobile game Pokémon Go for a light-hearted video with a serious message, as it urges viewers to "flush 'em all".

Watch: Kozel offers beer wherever, whenever with its #PushforPub button

Watch: Kozel offers beer wherever, whenever with its #PushforPub button

Czech beer brand Kozel is launching a 'Tap Out' button that, when pressed, will arrange for a taxi to pick up the button presser and take them to the nearest pub that serves the drink.

Watch: US government spokesman halts briefing to ask if reporter is playing Pokémon Go

Watch: US government spokesman halts briefing to ask if reporter is playing Pokémon Go

US State Department spokesman John Kirby has interrupted a press conference to check the progress of a journalist who was playing Pokémon Go.

Watch: Pakistan cricket team receive PR boost after thrilling win over England

Watch: Pakistan cricket team receive PR boost after thrilling win over England

Pakistan won a thrilling first test by 75 runs at Lords on Sunday and the team's unique post-match celebrations secured plenty of positive coverage.

Watch: SMEs channel Adele in 'Chasing Payments' music video for accounting firm

Watch: SMEs channel Adele in 'Chasing Payments' music video for accounting firm

Cloud accounting software firm Xero and its PR partner Shine have recorded Chasing Payments, a parody of Adele's 2008 hit Chasing Pavements, to highlight the stress caused for SMEs when clients take their time in stumping up payment.

Watch: Spurs launch new Under Armour kit live on Facebook

Watch: Spurs launch new Under Armour kit live on Facebook

Premier League runners-up Tottenham Hotspur and kit supplier Under Armour this morning broadcast the launch of their new home and away kits in a live Facebook broadcast, the first time the club has done this.

Watch: Spice Girls 'Wannabe' video remade for latest Project Everyone initiative

Watch: Spice Girls 'Wannabe' video remade for latest Project Everyone initiative

Project Everyone has used the 20th anniversary of the hit Spice Girls single 'Wannabe' to raise awareness of various women's issues including access to education, child marriage and the fight for equal pay.

Watch: Pimm's signs up Judy Murray as 'CFO' as Wimbledon begins

Watch: Pimm's signs up Judy Murray as 'CFO' as Wimbledon begins

Judy Murray, tennis coach and the mother of British star Andy Murray, has been drafted in as 'chief foliage officer', highlighting the problems of excess mint in a glass of Pimm's, as Wimbledon kicks off.

Guinness releases first 60-second Instagram video for Made of More campaign

Guinness releases first 60-second Instagram video for Made of More campaign

The black-and-white spot tells the story of record producer John Hammond.