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The former head of marketing at London Underground has been left without a role in the organisation after his department was asked to reapply for jobs under a new structure.
Bass Breweries has plugged into public enthusiasm for gambling with the launch of a Teletext lottery game around Stones Bitter. The Bars of Gold promotion runs around a weekly prize draw for pounds 1000 with the results broadcast to the pub via Teletext.
Eric White, Corporate marketing manager, The Trocadero, London
LONDON - Virgin Atlantic Airways has cast Helen Mirren, the British actress, as its new TV ad personality.
Faulds Advertising has held on to the pounds 3.5 million Scottish Tourist Board account, triumphing in a neck-and-neck pitch against its arch-rival, the Leith Agency.
Clearly, the Collett Dickenson Pearce creative team, Andy McAdie and Michael Victor, spent a good proportion of their schooldays fashioning paper aeroplanes. Their impressive portfolio of direct mail is home to several masterpieces of paper engineering.
Simon Sheard, the man behind Stella Artois reassuringly expensive TV ads, is joining Pontin s as marketing director to reverse a series of disasters for the holiday-camp chain.
More than 50 international brands have signed up with the HelpAd charity advertising scheme, which organisers say could make pounds 5m for the International Red Cross within six months.
Lillywhites, which this week was sold off for pounds 28m.5m by hotel group Forte, is close to appointing its first board-level marketing director after searching for a senior marketer to head up a major brand extension drive.
Facia, the UK s third largest private retail holding company, kicks off the long-awaited overhaul of its portfolio of brands with the relaunch of luggage chain Salisburys.
