Virgin Media has signed a deal to sponsor the Glasgow 2014 Commonwealth Games, with brand ambassadors Usain Bolt and Mo Farah likely to star in the brand's marketing to support the event.
24 May 2013
| by Magda Ibrahim
Virgin Media has signed a deal to sponsor the Glasgow 2014 Commonwealth Games, with brand ambassadors Usain Bolt and Mo Farah likely to star in the brand's marketing to support the event.
BT is hoping to make "volunteering the next social movement", after signing up as the first commercial partner of the Olympic legacy charity Join in.
TalkTalk, the telecoms and TV company, has extended its sponsorship of ITV's 'The X Factor' for a fifth year.
Ronan Dunne, chief executive of Telefonica (O2), shares his top five tips for getting to the top in the business world.
Tesco's UK Twitter feed is the best in the world for social customer care, according to a survey by social analytics expert Socialbakers.
09 May 2013
| by Staff
BT has thrown down the gauntlet to Sky with the launch of its new BT Sport service, promising an "affordable and exciting" new service which will challenge the dominance of Sky Sports.
08 May 2013
| by Ronan Dunne
The chief executive of Telefonica UK shares his business and life learnings.
BP is set to sign a major sponsorship deal which will run across the British Olympic Association (BOA), British Paralympic Association (BPA) and the Glasgow 2014 Commonwealth Games.
30 Apr 2013
The Marketing Society Forum: Some marketing directors are worried that there are fewer FMCG "marketing universities" where future marketing leaders can start out.