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Initiative scoops Amazon global media business

Amazon has moved its global media account into Interpublic Group agency Initiative, after a final pitch against incumbent Mindshare and its sister Group M agency, MediaCom.

John Lewis picks Proximity for CRM account

John Lewis has appointed Proximity to work on its customer relationship management campaigns, after a pitch.

The7stars wins media brief to resurrect HMV

The7Stars has been appointed to revive HMV's fortunes and refocus the retailer's marketing on music and film, after it was rescued from administration in April.

Yahoo agrees to pay in excess of $1bn for Tumblr

Yahoo has agreed a deal to buy social blogging platform Tumblr for more than $1bn (£720m).

Consolidated PR appointed to promote TV show Who Do You Think You Are?

Consolidated PR has been drafted in to help promote the latest series of Who Do You Think You Are?

WCRS scoops £15m European Betfair ad account

Engine's WCRS has won the pan-European ad account for Betfair, after a four-way pitch involving WCRS, Bartle Bogle Hegarty and M&C Saatchi.

Rhino Rugby hires Mercieca ahead of Lions tour

Major rugby equipment maker Rhino Rugby has appointed Mercieca as its retained agency in the run-up to the British and Irish rugby team's tour of Australia.

EE adds Dare to agency roster to develop digital

EE has added Dare to its agency roster with a brief to work on its digital proposition, following a competitive pitch.

Camelot hires Telefónica's Glenn Manoff to lead global corporate affairs

National Lottery operator Camelot has hired Telefónica's Glenn Manoff to lead corporate affairs as it plans global expansion.

118 118 kicks off advertising review

118 118, the directory enquiries business, is looking for a UK creative shop.

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