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TV advertisers pay record prices for Oscar glamour

Hyundai introduced an iPad-based spot during last night's Oscar coverage and Colin Firth romped home with the Best Actor gong for 'The King's Speech', topping a night of British glory that also included the Academy Award for Best Film.

ITV cuts F1 sponsorship price after poor interest

LONDON - ITV has been forced to drop the price of the 2008 F1 season sponsorship package from £4m to less than £3m due to insufficient interest in the property at the original asking price.

MPG beats OMD for pan-European Citroen account

Media Planning Group has won the international pan-European account for Citroen in a pitch against OMD.


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