This one's for any ladies out there who have not yet succumbed to the weekly browbeating by the BBC to get you to buy a Countryfile calendar.
The right soundtrack can turn a good ad into a great one. But it's not as simple as just picking the latest chart-topper. So how do you decide what's the perfect audio for your ad, and does science have the answer? By Daniel M Jackson
Delegates and sponsors were treated to a gala dinner and entertainment from comedian Alun Cochrane on the first night of this year's Media360 conference at the Lowry in Manchester, and Media Week has pictures from the evening.
For those lucky enough to be attending this year's Media 360, and for those unable to make it, Media Week has put together this picture gallery from the conference.
As expected, The Marketing Society Brand of the Year 2010 award in association with Marketing and ITV is being hotly contested. The marked achievements of those brands in the running are outlined below.
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