GlaxoSmithKline calls in Unity for flu remedy brief
12 Mar 2013 | by John Owens
GlaxoSmithKline (GSK) has handed a six-figure brief to give its flu remedies 'personality' to Unity, PRWeek understands.
Click
to remove filters
Mundipharma International, the European pharma firm specialising in pain, oncology and asthma treatments, has appointed Portland Health as its retained comms agency.
GlaxoSmithKline (GSK) has handed a six-figure brief to give its flu remedies 'personality' to Unity, PRWeek understands.
Kettle Foods, the maker of Kettle Chips, has called in Emanate to support a brand repositioning and packaging redesign that is set to launch in March.
Mars chewing gum brand Wrigley has charged Porter Novelli with adding an oral health focus to the brand's Extra products.
Global beauty brand Dove has switched its wide-ranging consumer PR brief to GolinHarris, marking the third Unilever brand to split from Lexis this year.
Manchester-based shop Brazen has been awarded a PR and social media brief for 200-year-old bathing brand Imperial Leather.
Fashion retailer Inter City Group has hired Instinct PR to handle its Lipsy beauty range.
Troubled drugs giant AstraZeneca has named two agencies as its preferred suppliers, amid a backdrop of job cuts and plunging share prices.
The Association of the British Pharmaceutical Industry has called in Luther Pendragon to devise a long-term strategy to cope with controversial NHS reforms.