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LONDON - Honda is backing the launch of its latest Civic model with an online game based on the classic 'ToCA Race Driver' series.
LONDON - Nintendo is set to enter the wireless gaming market after teaming up with BT and wireless provider The Cloud to allow users of its DS handheld console to play against each other online.
LONDON - Microsoft has overhauled its Xbox Live Marketplace gaming site to provide users of its 360 console with content including games previews, music tracks and a wider selection of retro games.
Nintendo is set to enter the wireless gaming market after teaming up with BT and wireless provider The Cloud to allow users of its DS handheld console to play against each other online.
NTL has severed its advertising sales contract with 24/7 Media for its consumer portal ntlworld.com. The account will be transferred to the sales team that handles its wholly owned subsidiary, Virgin.net. 24/7 Media will continue to look after ad sales for NTL's interactive TV platform and search engine...
Honda is backing the launch of its latest Civic model with an online game based on the classic ToCA Race Driver series.
It may surprise you, but despite the trend toward bright, laminated, die-cut and jokey pieces of direct mail, I have been completely bowled over by a letter. Yes, a letter.
Asda is to step up its fight against rival Tesco's e-tail dominance by offering flower delivery and travel online.
Dunhill has launched an online store at Dunhill.com. The site will primarily stock leather goods and men's accessories such as cufflinks.
Attention! Like any good piece of interactive advertising, the best way to keep viewers engaged is to reward them. For this reason, this ad for Army recruitment succeeds.
