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LONDON - Starcom UK Group is to undergo a major restructure, axing senior roles in its traditional media buying division to pave the way for a refocus on its digital operations.
LONDON - Blockbuster UK has appointed Mediaedge:cia to handle its estimated £10m media planning and buying business, as it launches a major marketing fightback against its online competitors.
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LONDON - ITV has upped the ante in its drive to get Contract Rights Renewal reform by referring the TV trading safeguard to the Office of Fair Trading for investigation.
LONDON - Alpro, the soya-based foods manufacturer, has appointed OMD to its £30m pan-European media planning and buying account, worth £3.6m in the UK.
LONDON - Haymarket's women's monthly Eve is to launch its first fashion accessories supplement next week, which will be sponsored by Marks & Spencer.
LONDON - Credit card company Capital One is reviewing its £7m digital media planning and buying account.
LONDON - The Royal Bank of Scotland has consolidated the digital media planning and buying for insurance brands Privilege, Churchill and Direct Line into Media.com, moving the £25m account out of WPP sister agency Outrider, part of Mediaedge:cia.
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