Goldman Sachs defies opinion
23 Jan 2013 | by Andrew Caesar-Gordon, Electric Airwaves
In a fortnightly series, Electric Airwaves MD Andrew Caesar-Gordon analyses how one corporate message has played out through the media.
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Survey-led market research company OnePoll has acquired rival Response Fusion for a six-figure sum.
In a fortnightly series, Electric Airwaves MD Andrew Caesar-Gordon analyses how one corporate message has played out through the media.
Daniel J. Edelman, who founded an agency that would go on to become the PR industry's biggest, died Tuesday at age 92 of heart failure.
Butlin's, the Bourne Leisure-owned resort brand, has appointed travel specialist Hills Balfour to promote its growing events division for the first time.
The global chilled foods heavyweight behind brands such as Wall's and Dairygold has appointed Cirkle following a competitive pitch.
A Stratford-upon-Avon tourism organisation has accused a business development agency and its PR consultancy of 'stealing' its brand identity.
A business outsourcing company has launched a hunt for a global corporate agency, as it looks to boost its image following an acquisition.
WD40, the multi-purpose cleaning and lubricant brand, is understood to be inviting a small number of agencies to pitch this week.
Food service sector supplier Brakes has appointed Nexus Communications as its retained PR agency following a four-way pitch.
G4S' head of PR has defended the media handling of the Olympics security issue, explaining that the CEO is too busy 'getting the delivery right' to speak to the press.