Google is in trouble with HM Revenue and Customs and it could get ugly unless the internet giant starts to change the conversation.
"Why should news organisations work together, when we can struggle separately?," asked The Guardian's head of media, Dan Sabbagh, less than three few weeks ago.
Be prepared to come down with a bump. By the end of this weekend, it'll all be over.
25 Jul 2012
| by Martin Galvin
As part of an occasional series of comments, Martin Galvin, director of agency sales at Specific Media, argues that online video has made it easier than ever before for brands to connect with consumers, but has created challenges when it comes to defining success.
16 Jul 2012
| by Zoe Adams
Zoe Adams, vision account executive at MPG Media Contacts, gives her views on Channel 4's catch-up TV channel 4seven, which launched two weeks ago.
Facebook ads do work and comScore has proved it, or at least that's what the headlines emanating from the US promised this week, but if you delve into the latest research you'd be forgiven for feeling cheated.
One thing you have to say about the lofty commercial media man Neil Jones, he doesn't shy away from a challenge.
01 Dec 2009
| by Staff
BARB, the TV body, is set to unveil changes to its audience measurement service from 1 January, including a new viewing panel. Will it boost TV as a medium?
25 Nov 2009
| by Staff
Rupert Murdoch's NI has decided to remunerate all UK retailers of The Sun on the basis of a standard cover price of 30p, rather than 35p as at the moment. Is this a taste of the future?
It has been noted in these pages several times that everyone is talking to everyone in this distressed economic climate. No deal or partnership, no matter how unlikely, is off the agenda - especially in TV ad sales.