AMV lands government brief to increase electric car sales
23 May 2013 | by Louise Ridley
Abbott Mead Vickers BBDO has won a pitch to create a campaign to boost sales of low-emission cars.
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The Department for Transport is looking for an advertising agency to continue its Think! road-safety campaign, ending a decades-long relationship with Leo Burnett, in the first major brief issued to the Government's new creative framework.
Abbott Mead Vickers BBDO has won a pitch to create a campaign to boost sales of low-emission cars.
The advertising industry is to urge Labour to drop plans to include a Swedish-style ban on advertising to children in its manifesto at the 2015 General Election.
Housing and homeless charity Shelter has appointed Chameleon to work across its online giving platforms.
The Army has begun a recruitment campaign aimed at bringing in 10,000 new soldiers and officers over the next 12 months.
Samsung and its agency Cheil dominate the chart this week with three ads, shared a combined 375,000 times.
The Government could be accused of giving brands undue influence on policy by allowing exclusive sponsorship of its campaigns, ad industry executives warn.
The7stars has been appointed to work on ads that will be sent to MPs and appear in national press to support a lobbying campaign against biomass subsidies.
The Government has relaxed its partnership guidelines, making it much easier for brands such as Asda and Coca-Cola to partner with government ad campaigns such as Change4Life and Think!
Audi supports the launch of the new 'Star Trek' film with a viral that pitches actor Zachary Quinto against original Spock actor Leonard Nimoy.