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How people use tablets

Forty four percent of tablet users only use their devices at home, writes Mary Fitzpatrick, researcher, Ipsos MediaCT.

Consuming the digital Olympics

The London 2012 Olympics will be the most technologically advanced Games to date, with huge changes in the way the event will be broadcast and viewed, writes Stuart Knapman, senior director, Essential Research.

How the business elite use digital

With almost a third of top executives using tablets such as iPads, the business elite remains ahead of the curve in their adoption of technology and media consumption habits, writes James Torr, director at Ipsos MORI.

An engaging vision: measuring consumer attitudes to online video

Online video is now mainstream, with high levels of viewer involvement, writes Chris Worrell, European research manager, Specific Media.

Understanding social media curators

Just one in five consumers who follow or 'Like' brands through social platforms share the content they find, write Emily Hunt and Richard Bussy of ICM Research.

Festival fever

Festival fever is sweeping the UK, and brands and advertisers should take note, write Clear Channel UK's Clementine Marcel and David Akeredolu.

When was the last time you bought something without checking online first?

Just 17% of consumers believe the consumer reviews they read on a company website are trustworthy, writes Ralph Risk, marketing director, Lightspeed Research Europe.

How long can the UK dominate the European digital landscape?

IAB Europe research shows the UK and Germany standing out as the market leaders across the continent, but is it possible for the other nations to narrow the gap?

Media's most trusted brands

Carat's CCS survey reveals the most trusted brands among traditional and new media, and emphasises the need for them to keep proving themselves in a rapidly changing landscape.

Why is online advertising still failing to engage consumers?

A study from digital research specialist Connect Insight shows a high level of negativity towards online advertising, particularly among older consumers, and asks what can be done to address this.


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